{"id":1617,"date":"2023-10-18T20:36:03","date_gmt":"2023-10-18T11:36:03","guid":{"rendered":"https:\/\/1point.kr\/blog\/?p=1617"},"modified":"2025-05-15T11:06:06","modified_gmt":"2025-05-15T02:06:06","slug":"ga4-tips","status":"publish","type":"post","link":"https:\/\/1point.kr\/blog\/insights\/ga4-tips\/","title":{"rendered":"\uad6c\uae00 \uc560\ub110\ub9ac\ud2f1\uc2a4 \uc0ac\uc6a9\ubc95 | \uae30\ubcf8 \uae30\ub2a5 \ubc0f \ubd80\uac00 \uae30\ub2a5 \ud65c\uc6a9 4\uac00\uc9c0 TIP"},"content":{"rendered":"\n<p><\/p>\n\n\n\n<p>\uad6c\uae00 \uc560\ub110\ub9ac\ud2f1\uc2a4 \ubd84\uc11d, \uae30\ubcf8 \uae30\ub2a5\ub9cc \ud65c\uc6a9\ud558\uace0 \uacc4\uc168\ub098\uc694? \uc9c0\uae08\ubd80\ud130 \uad6c\uae00 \uc560\ub110\ub9ac\ud2f1\uc2a4 \uc0ac\uc6a9\ubc95\uacfc \ubd80\uac00\uae30\ub2a5 \ud65c\uc6a9 \ud301, \uc544\uc8fc \uc27d\uac8c \uc54c\ub824\ub4dc\ub9ac\uaca0\uc2b5\ub2c8\ub2e4. <\/p>\n\n\n<h2 class=\"simpletoc-title\">\uc21c\uc11c<\/h2>\n<ul class=\"simpletoc-list\">\n<li><a href=\"#1-%25ea%25b5%25ac%25ea%25b8%2580-%25ec%2595%25a0%25eb%2584%2590%25eb%25a6%25ac%25ed%258b%25b1%25ec%258a%25a4-%25ec%2582%25ac%25ec%259a%25a9%25eb%25b2%2595\">1. \uad6c\uae00 \uc560\ub110\ub9ac\ud2f1\uc2a4 \uc0ac\uc6a9\ubc95<\/a>\n\n\n<ul><li>\n<a href=\"#%25eb%25b3%25b4%25ea%25b3%25a0%25ec%2584%259c-%25eb%25a7%259e%25ec%25b6%25a4-%25ec%2584%25a4%25ec%25a0%2595\">\ubcf4\uace0\uc11c \ub9de\ucda4 \uc124\uc815<\/a>\n\n<\/li>\n<li><a href=\"#%25ec%259e%25a0%25ec%259e%25ac-%25ea%25b3%25a0%25ea%25b0%259d-%25ec%2584%25a4%25ec%25a0%2595\">\uc7a0\uc7ac \uace0\uac1d \uc124\uc815<\/a>\n\n<\/li>\n<li><a href=\"#%25ed%2583%2590%25ec%2583%2589-%25eb%25a9%2594%25eb%2589%25b4\">\ud0d0\uc0c9 \uba54\ub274<\/a>\n\n<\/li>\n<\/ul>\n<li><a href=\"#2-%25eb%25b6%2580%25ea%25b0%2580%25ea%25b8%25b0%25eb%258a%25a5-%25ed%2599%259c%25ec%259a%25a9%25eb%25b2%2595\">2. \ubd80\uac00\uae30\ub2a5 \ud65c\uc6a9\ubc95<\/a>\n\n\n<ul><li>\n<a href=\"#%25ea%25b5%25ac%25ea%25b8%2580-%25eb%25a3%25a8%25ec%25bb%25a4-%25ec%258a%25a4%25ed%258a%259c%25eb%2594%2594%25ec%2598%25a4\">\uad6c\uae00 \ub8e8\ucee4 \uc2a4\ud29c\ub514\uc624<\/a>\n\n<\/li>\n<\/ul>\n<li><a href=\"#%25eb%25a7%2588%25ec%25b9%2598%25eb%25a9%25b0\">\ub9c8\uce58\uba70<\/a>\n<\/li><\/ul>\n\n\n<p>\uc548\ub155\ud558\uc138\uc694, \uc6d0\ud3ec\uc778\ud2b8\uc5d0\uc11c \ud65c\ub3d9\ud558\uace0 \uc788\ub294 \uadf8\ub85c\uc2a4 \ub9c8\ucf00\ud130 \uc2e4\ubc84\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uc571 \uc11c\ube44\uc2a4\ub97c \uc6b4\uc601\ud558\uace0 \uc788\ub294 \ucd08\ucc3d\uae30\u00a0\uc2a4\ud0c0\ud2b8\uc5c5\uc774\ub77c\uba74\u00a0Google\u00a0Analytics\ub97c\u00a0\uc5f0\uacb0\ud574\uc11c\u00a0\uc720\uc800\u00a0\ub370\uc774\ud130\ub97c \ubd84\uc11d\ud574\uc57c \ud55c\ub2e4\ub294 \ub9d0\uc740 \ub9ce\uc774 \ub4e4\uc5b4\ubcf4\uc168\uc744 \uac81\ub2c8\ub2e4. \ud68c\uc0ac \ub0b4\u00a0\uac1c\ubc1c\uc790\ubd84\uc774\u00a0\uc788\ub2e4\uba74\u00a0GA\ub97c\u00a0\uc571\uc5d0 \uc5f0\ub3d9\ud558\ub294 \uac74 \uc0dd\uac01\ubcf4\ub2e4 \uc5b4\ub835\uc9c0 \uc54a\uc744 \uac81\ub2c8\ub2e4. \uc5f0\ub3d9\ud558\uace0 \ub098\uba74 \uae30\ubcf8\uc73c\ub85c\u00a0\uc138\ud305\ub41c\u00a0GA \ud398\uc774\uc9c0\ub4e4\uc744 \uaf3c\uaf3c\ud788 \ubcf4\uc2dc\uae38\u00a0\ucd94\ucc9c\ub4dc\ub824\uc694.\u00a0DAU,\u00a0MAU, \uccb4\ub958\uc2dc\uac04,\u00a0\ub9ac\ud150\uc158\u00a0\ub4f1 \ud604\ud669\uc744 \ubcf4\ub2e4 \ubcf4\uba74 \uc0dd\uac01\ubcf4\ub2e4 \ub9ce\uc740 \uc778\uc0ac\uc774\ud2b8\ub97c \uc5bb\uc744 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uc5ec\uae30\uc5d0 \uc5b4\ub290 \uc815\ub3c4 \uc775\uc219\ud574\uc9c0\uc2dc\uba74 \uac08\uc99d\uc774 \uc0dd\uae30\uc2e4 \uac81\ub2c8\ub2e4. \uad6c\ub9e4 \ud37c\ub110\uc5d0\uc11c\u00a0\uc720\uc800\uac00\u00a0\uc81c\uc77c \ub9ce\uc774 \uc774\ud0c8\ud558\ub294 \ub2e8\uacc4\ub294 \uc5b4\ub518\uc9c0 \uad81\uae08\ud558\uace0, \uc5b4\ub5a4\u00a0\uc0ac\uc6a9\uc790\uac00 \uad6c\ub9e4\ub97c \ud560 \uac00\ub2a5\uc131\uc774 \ub192\uc740\uc9c0\ub3c4 \ud655\uc778\ud558\uace0 \uc2f6\uc740\ub370 GA\uc5d0\uc120\u00a0\ubd88\uac00\ub2a5\ud574 \ubcf4\uc77c \ud14c\ub2c8\uae4c\uc694. \uadf8\ub798\uc11c \uc624\ub298 \ub370\uc774\ud130 \ubd84\uc11d\uac00 \uc5c6\uc774\ub3c4 \uc790\uc720\ub3c4 \ub192\uac8c GA\ub97c \ud65c\uc6a9\ud560 \uc218 \uc788\ub3c4\ub85d \uad6c\uae00 \uc560\ub110\ub9ac\ud2f1\uc2a4 \uc0ac\uc6a9\ubc95\uacfc \uadf8\u00a0\ubd80\uac00 \uae30\ub2a5\uc5d0 \ub300\ud574\uc11c\u00a0\uc124\uba85\ud574 \ub4dc\ub9ac\uaca0\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<h2 class=\"gb-headline gb-headline-8ffe5d6b gb-headline-text\" id=\"1-%25ea%25b5%25ac%25ea%25b8%2580-%25ec%2595%25a0%25eb%2584%2590%25eb%25a6%25ac%25ed%258b%25b1%25ec%258a%25a4-%25ec%2582%25ac%25ec%259a%25a9%25eb%25b2%2595\">1. \uad6c\uae00 \uc560\ub110\ub9ac\ud2f1\uc2a4 \uc0ac\uc6a9\ubc95<\/h2>\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<h3 class=\"gb-headline gb-headline-93cd8ca3 gb-headline-text\" id=\"%25eb%25b3%25b4%25ea%25b3%25a0%25ec%2584%259c-%25eb%25a7%259e%25ec%25b6%25a4-%25ec%2584%25a4%25ec%25a0%2595\">\ubcf4\uace0\uc11c \ub9de\ucda4 \uc124\uc815 <\/h3>\n\n\n<p>GA\uc5d0\uc11c&nbsp;\ub0b4\uac00 \uc6d0\ud558\ub294 \ub300\ub85c \ubcf4\uace0\uc11c \ud615\uc2dd\uc744 \ubc14\uafc0 \uc218 \uc788\ub2e4\ub294 \uac70 \uc54c\uace0 \uacc4\uc168\ub098\uc694? \ubcf4\uace0\uc11c \ud398\uc774\uc9c0\uc5d0\uc11c&nbsp;\uc624\ub978\ucabd \uc704\uc5d0&nbsp;\uc788\ub294 \u2018\ubcf4\uace0\uc11c \ub9de\ucda4 \uc124\uc815\u2019 \uae30\ub2a5\uc744 \ud65c\uc6a9\ud558\uba74 \uae30\ubcf8\uc73c\ub85c&nbsp;\uc138\ud305\ub41c&nbsp;\ubcf4\uace0\uc11c \ud615\uc2dd\uc5d0\uc11c \uc6d0\uce58 \uc54a\ub294 \uadf8\ub798\ud504\/\ud45c\ub97c \ube7c\uac70\ub098 \uc21c\uc11c\ub97c \ubcc0\uacbd\ud560 \uc218 \uc788\uace0 \uc0c8\ub85c\uc6b4 \uadf8\ub798\ud504\/\ud45c\ub3c4 \ucd94\uac00\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.&nbsp;\uc774\ub807\uac8c \ub9cc\ub4e0 \ubcf4\uace0\uc11c \ud615\uc2dd\uc73c\ub85c \uae30\uc874 \ud398\uc774\uc9c0\ub97c \ub300\uccb4\ud560 \uc218\ub3c4 \uc788\uc9c0\ub9cc \uc0c8\ub85c\uc6b4 \ud398\uc774\uc9c0\ub97c \ub9cc\ub4e4 \uc218\ub3c4 \uc788\uc2b5\ub2c8\ub2e4. <\/p>\n\n\n\n<p>\uc800 \uac19\uc740 \uacbd\uc6b0 \uae30\ubcf8\uc73c\ub85c \uc124\uc815\ub418\uc5b4 \uc788\ub358 \uc804\uc790\uc0c1\uac70\ub798 \ubcf4\uace0\uc11c\uc758 \uc5f4\uc744 \ud3b8\uc9d1\ud574\uc11c \uc0c1\ud488 \ud398\uc774\uc9c0 \uc9c4\uc785 \u2192 \uc7a5\ubc14\uad6c\ub2c8 \ucd94\uac00 \u2192 \uad6c\ub9e4 \ud37c\ub110\ubcc4 \uc804\ud658\uc728\uacfc \ub9e4\ucd9c \ud604\ud669\uc744 \uc0c1\ud488\ubcc4\ub85c \ud3b8\ud558\uac8c \ud655\uc778\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. GA\uc5d0\uc11c&nbsp;\uae30\ubcf8\uc73c\ub85c \uc124\uc815\ud574 \ub193\uc740 \uce74\ud14c\uace0\ub9ac\uc640 \uc5f0\uad00 \uc788\ub294 \ub370\uc774\ud130\ub9cc \ucd94\uac00\ud560 \uc218 \uc788\ub2e4\ub294 \ud55c\uacc4\uac00 \uc788\uc9c0\ub9cc \uadf8\ub798\ub3c4 \u2018\uc774\ub7f0 \ub370\uc774\ud130\ub97c \ud655\uc778\ud560 \uc218 \uc788\ub2e4\uace0?\u2019 \uc2f6\uc740 \uac83\ub3c4 \ub9ce\uc73c\ub2c8 \uaf2d \ud655\uc778\ud574 \ubcf4\uc138\uc694.<\/p>\n\n\n\n<figure class=\"gb-block-image gb-block-image-b77856d0\"><img loading=\"lazy\" decoding=\"async\" width=\"1061\" height=\"574\" class=\"gb-image gb-image-b77856d0\" src=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/10\/\ubaa8\uc790\uc774\ud06c-2.png\" alt=\"\uad6c\uae00 \uc560\ub110\ub9ac\ud2f1\uc2a4 \uc0ac\uc6a9\ubc95 | \uae30\ubcf8 \uae30\ub2a5 \ubc0f \ubd80\uac00 \uae30\ub2a5 \ud65c\uc6a9 TIP\" title=\"\ubaa8\uc790\uc774\ud06c-2\" srcset=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/10\/\ubaa8\uc790\uc774\ud06c-2.png 1061w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/10\/\ubaa8\uc790\uc774\ud06c-2-300x162.png 300w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/10\/\ubaa8\uc790\uc774\ud06c-2-1024x554.png 1024w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/10\/\ubaa8\uc790\uc774\ud06c-2-768x415.png 768w\" sizes=\"auto, (max-width: 1061px) 100vw, 1061px\" \/><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<h3 class=\"gb-headline gb-headline-1d894f2f gb-headline-text\" id=\"%25ec%259e%25a0%25ec%259e%25ac-%25ea%25b3%25a0%25ea%25b0%259d-%25ec%2584%25a4%25ec%25a0%2595\">\uc7a0\uc7ac \uace0\uac1d \uc124\uc815 <\/h3>\n\n\n<p>\uc720\uc800&nbsp;\ud589\ub3d9&nbsp;\ubd84\uc11d\uc5d0\uc11c&nbsp;\uc911\uc694\ud55c \uac74&nbsp;\uc720\uc800\ub97c&nbsp;\ud2b9\uc815 \uc870\uac74\uc5d0 \ub530\ub77c \uad6c\ubd84\ud558\ub294 \uac74\ub370\uc694. GA\uc5d0\uc11c\ub3c4 \u2018\uc7a0\uc7ac \uace0\uac1d\u2019\uc774\ub77c\ub294 \uae30\ub2a5\uc744 \ud65c\uc6a9\ud558\uba74 \uac00\ub2a5\ud569\ub2c8\ub2e4. GA \uba54\ub274 \uc88c\uce21 \ud558\ub2e8\uc5d0 \ud1b1\ub2c8\ubc14\ud034 \ubaa8\uc591\uc758 \uc124\uc815 \ubc84\ud2bc\uc744 \ud074\ub9ad\ud558\uba74 \uc0c8 \uc7a0\uc7ac\uace0\uac1d\uc744 \uc815\uc758\ud560 \uc218 \uc788\ub294 \ud398\uc774\uc9c0\ub97c \uc27d\uac8c \ucc3e\uc744 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uac04\ub2e8\ud558\uac8c \uc778\uad6c \ud1b5\uacc4\/\uad6d\uac00\/\uc811\uc18d \uae30\uae30 \uae30\ubc18\uc73c\ub85c \uace0\uac1d\uc744 \uc815\uc758\ud560 \uc218\ub3c4 \uc788\uace0 \u20187\uc77c\uac04 \ud65c\ub3d9\uc774 \uc5c6\ub358 \uc0ac\uc6a9\uc790\u2019\uc640 \uac19\uc774 \uae30\uac04 \uc124\uc815\ub3c4 \uac00\ub2a5\ud569\ub2c8\ub2e4. <\/p>\n\n\n\n<p>\uc774\ub807\uac8c \ub9cc\ub4e0 \uc7a0\uc7ac\uace0\uac1d\uc740 \uad6c\uae00 \uc560\uc988\uc5d0\uc11c \ud65c\uc6a9\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc608\uc2dc\ub85c \uc6b0\ub9ac \uc571\uc744 \ub2e4\uc6b4\uc740 \ubc1b\uc558\uc9c0\ub9cc 60\uc77c\uac04 \uc811\uc18d\ud558\uc9c0 \uc54a\uc740 \uace0\uac1d\uc744 \uc7a0\uc7ac\uace0\uac1d\uc73c\ub85c \uc0dd\uc131\ud574 \ub454 \ud6c4 \ub370\uc774\ud130\ub97c \uc313\uc544\ub450\uace0 \uc788\ub2e4\uac00 \ud574\ub2f9 \uace0\uac1d\uc744 \ud0c0\uac9f\uc73c\ub85c \uad6c\uae00 \uc560\uc988\uc5d0\uc11c \ub9ac\ud0c0\uac9f\ud305 \ucea0\ud398\uc778\uc744 \ub9cc\ub4e4\uba74 \ud6a8\uacfc\uc801\uc778 \ub9c8\ucf00\ud305\uc774 \uac00\ub2a5\ud558\uae30\uc5d0 \uc7a0\uc7ac\uace0\uac1d\uc740 \ub9c8\ucf00\ud130\uc5d0\uac8c \ud544\uc218\uc801\uc778 \uae30\ub2a5\uc774\uae30\ub3c4 \ud569\ub2c8\ub2e4. \uac70\uae30\ub2e4 \uad6c\uae00\uc5d0\uc11c \uae30\uc874&nbsp;\uc720\uc800&nbsp;\ud589\ub3d9 \ub370\uc774\ud130\ub97c \uae30\ubc18\uc73c\ub85c \u20187\uc77c \uc774\ub0b4\uc5d0 \uc571\uc744 \uc81c\uac70\ud560 \uac00\ub2a5\uc131\uc774 \ub192\uc740 \uc0ac\uc6a9\uc790\u2019\uc640 \uac19\uc740 \uc608\uce21 \uc7a0\uc7ac\uace0\uac1d\ub3c4 \uc81c\uacf5\ud574 \uc8fc\uace0 \uc788\ub294\ub370\uc694. \uc815\ud655\ub3c4\ub294 \uc54c \uc218 \uc5c6\uc9c0\ub9cc, \uadf8\ub798\ub3c4&nbsp;\uba38\uc2e0\ub7ec\ub2dd\uc740&nbsp;\uc27d\uac8c \ud65c\uc6a9\ud560 \uc218 \uc5c6\ub294 \uae30\uc220\uc778 \uac78 \uace0\ub824\ud574 \ubcf4\uba74 \uc720\uc6a9\ud558\uac8c \uc0ac\uc6a9\ud560 \uac00\uce58\uac00 \uc788\ub294 \uae30\ub2a5\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<figure class=\"gb-block-image gb-block-image-295a1252\"><img loading=\"lazy\" decoding=\"async\" width=\"1982\" height=\"1408\" class=\"gb-image gb-image-295a1252\" src=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/10\/\uc2a4\ud06c\ub9b0\uc0f7-2023-09-26-04.05.44.png\" alt=\"\uad6c\uae00 \uc560\ub110\ub9ac\ud2f1\uc2a4 \uc0ac\uc6a9\ubc95 | \uae30\ubcf8 \uae30\ub2a5 \ubc0f \ubd80\uac00 \uae30\ub2a5 \ud65c\uc6a9 TIP\" title=\"\uc2a4\ud06c\ub9b0\uc0f7-2023-09-26-04.05.44\" srcset=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/10\/\uc2a4\ud06c\ub9b0\uc0f7-2023-09-26-04.05.44.png 1982w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/10\/\uc2a4\ud06c\ub9b0\uc0f7-2023-09-26-04.05.44-300x213.png 300w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/10\/\uc2a4\ud06c\ub9b0\uc0f7-2023-09-26-04.05.44-1024x727.png 1024w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/10\/\uc2a4\ud06c\ub9b0\uc0f7-2023-09-26-04.05.44-768x546.png 768w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/10\/\uc2a4\ud06c\ub9b0\uc0f7-2023-09-26-04.05.44-1536x1091.png 1536w\" sizes=\"auto, (max-width: 1982px) 100vw, 1982px\" \/><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<h3 class=\"gb-headline gb-headline-8c897a55 gb-headline-text\" id=\"%25ed%2583%2590%25ec%2583%2589-%25eb%25a9%2594%25eb%2589%25b4\">\ud0d0\uc0c9 \uba54\ub274<\/h3>\n\n\n<p>\ud0d0\uc0c9 \uba54\ub274\ub97c \ud55c \ubc88\ucbe4\uc740&nbsp;\ub2e4\ub4e4 \ud074\ub9ad\ud574 \ubcf4\uc168\uaca0\uc9c0\ub9cc \uc5bc\ub9c8\ub098 \uc88b\uc740 \uae30\ub2a5\uc778\uc9c0\ub294 \uc544\ub9c8 \uc798&nbsp;\ubaa8\ub974\uc2e4 \uac81\ub2c8\ub2e4. \ud0d0\uc0c9\uc5d0\uc11c\ub294&nbsp;GA\uc5d0\uc11c&nbsp;\uc81c\uacf5\ud558\ub294 \ubaa8\ub4e0 \uc885\ub958\uc758 \ub370\uc774\ud130\ub97c \ub9de\ucda4&nbsp;\ucc28\ud2b8\uc640&nbsp;\ud45c\ub85c \ub9cc\ub4e4 \uc218 \uc788\uc744 \ubfd0\ub9cc \uc544\ub2c8\ub77c \uc11c\ube44\uc2a4 \ub0b4 \uc0ac\uc6a9\uc790 \uc5ec\uc815\uc744 \uc218\ud615\ub3c4\ub85c \ubcf4\uc5ec\uc8fc\ub294 \u2019\uacbd\ub85c \ud0d0\uc0c9 \ubd84\uc11d\u2019, \uc11c\ub85c \ub2e4\ub978 \uc720\ud615\uc758 \uc720\uc800\uac00 \uc5bc\ub9c8\ub098 \uc911\ubcf5\ub418\ub294\uc9c0 \ubcf4\uc5ec\uc8fc\ub294 \u2019\uc138\uadf8\uba3c\ud2b8&nbsp;\uc911\ubcf5 \ubd84\uc11d\u2019\uacfc \uac19\uc740 \ud2b9\ud654\ub41c&nbsp;\ud15c\ud50c\ub9bf\ub3c4&nbsp;\uc81c\uacf5\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. <\/p>\n\n\n\n<p>\uc800\ub294 \uc2e4\uc81c\ub85c&nbsp;\uc77c\ud560&nbsp;\ub54c \u2018\uc720\uc785\uacbd\ub85c \ud0d0\uc0c9 \ubd84\uc11d\u2019 \ud15c\ud50c\ub9bf\uc744 \uc544\uc8fc \uc720\uc6a9\ud558\uac8c \uc0ac\uc6a9\ud558\uace0 \uc788\ub294\ub370\uc694. \uc608\ub97c \ub4e4\uc5b4&nbsp;\uc720\uc800\uac00&nbsp;\uc571\uc744 \uc124\uce58\ud55c \ud6c4,&nbsp;\uc18c\uc15c&nbsp;\ub85c\uadf8\uc778\uacfc&nbsp;\ub2c9\ub124\uc784&nbsp;\uc785\ub825 \ub2e8\uacc4\uc5d0\uc11c \uc5b4\ub514\uc11c \ub9ce\uc774 \uc774\ud0c8\ud558\ub294\uc9c0 \ud574\ub2f9 \ud15c\ud50c\ub9bf\uc744&nbsp;\ud65c\uc6a9\ud558\uba74 \ud55c\ub208\uc5d0 \ubcfc \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ud2b9\uc815 \uc774\ubca4\ud2b8\uac00 \ubc1c\uc0dd\ud55c \uc9c0 5\ubd84 \uc774\ub0b4 \uc561\uc158\ub9cc \ud655\uc778\ud560 \uc218 \uc788\ub294 \ucd94\uac00 \uae30\ub2a5\ub3c4 \uc788\uc5b4 \ud68c\uc6d0\uac00\uc785 \uc774\ud6c4 \uc5bc\ub9c8\ub098 \ub9ce\uc740 \uc720\uc800\uac00 \uc800\ud76c\uc758 \ud575\uc2ec \uae30\ub2a5\uc744 \uc0ac\uc6a9\ud558\ub294\uc9c0 \ud655\uc778\ud560 \ub54c \uc4f0\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ub370\uc774\ud130\uc5d0 \ub300\ud574 \uc798 \ubaa8\ub974\ub354\ub77c\ub3c4 \ud53c\ubc97 \ud615\ud0dc\ub85c \uc27d\uac8c&nbsp;\ucc28\ud2b8\uc640&nbsp;\ud45c\ub97c \ub9cc\ub4e4 \uc218 \uc788\uac8c \ud574\ub1a8\uc73c\ub2c8 \uc774\uac83\uc800\uac83 \ub9ce\uc774 \ub9cc\ub4e4\uc5b4 \ubcf4\uc2dc\ub294 \uac78&nbsp;\ucd94\ucc9c\ud574 \ub4dc\ub9bd\ub2c8\ub2e4.<\/p>\n\n\n\n<figure class=\"gb-block-image gb-block-image-106fa974\"><img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"880\" class=\"gb-image gb-image-106fa974\" src=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/10\/\uc2a4\ud06c\ub9b0\uc0f7-2023-09-26-03.44.29.png\" alt=\"\uad6c\uae00 \uc560\ub110\ub9ac\ud2f1\uc2a4 \uc0ac\uc6a9\ubc95 | \uae30\ubcf8 \uae30\ub2a5 \ubc0f \ubd80\uac00 \uae30\ub2a5 \ud65c\uc6a9 TIP\" title=\"\uc2a4\ud06c\ub9b0\uc0f7-2023-09-26-03.44.29\" srcset=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/10\/\uc2a4\ud06c\ub9b0\uc0f7-2023-09-26-03.44.29.png 1440w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/10\/\uc2a4\ud06c\ub9b0\uc0f7-2023-09-26-03.44.29-300x183.png 300w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/10\/\uc2a4\ud06c\ub9b0\uc0f7-2023-09-26-03.44.29-1024x626.png 1024w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/10\/\uc2a4\ud06c\ub9b0\uc0f7-2023-09-26-03.44.29-768x469.png 768w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/><\/figure>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<h2 class=\"gb-headline gb-headline-29ab0a81 gb-headline-text\" id=\"2-%25eb%25b6%2580%25ea%25b0%2580%25ea%25b8%25b0%25eb%258a%25a5-%25ed%2599%259c%25ec%259a%25a9%25eb%25b2%2595\">2. \ubd80\uac00\uae30\ub2a5 \ud65c\uc6a9\ubc95<\/h2>\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<h3 class=\"gb-headline gb-headline-bee3cb08 gb-headline-text\" id=\"%25ea%25b5%25ac%25ea%25b8%2580-%25eb%25a3%25a8%25ec%25bb%25a4-%25ec%258a%25a4%25ed%258a%259c%25eb%2594%2594%25ec%2598%25a4\">\uad6c\uae00 \ub8e8\ucee4 \uc2a4\ud29c\ub514\uc624 <\/h3>\n\n\n<p>\uc880 \ub354 \uc790\uc720\ub3c4 \ub192\uac8c, \uac70\uae30\ub2e4 \uc57d\uac04\uc758 \ub514\uc790\uc778\uae4c\uc9c0 \uacb8\ube44\ud574\uc11c GA \ub370\uc774\ud130\ub97c \ubcf4\uace0 \uc2f6\ub2e4\uba74 <a href=\"https:\/\/lookerstudio.google.com\/\" target=\"_blank\" rel=\"noopener\">\ub8e8\ucee4 \uc2a4\ud29c\ub514\uc624<\/a>(\uc774\uc804 \uad6c\uae00 \ub370\uc774\ud130 \uc2a4\ud29c\ub514\uc624)\uac00 \ub2f5\uc785\ub2c8\ub2e4. \ub8e8\ucee4 \uc2a4\ud29c\ub514\uc624\ub294 \uad6c\uae00\uc5d0\uc11c \ubb34\ub8cc\ub85c \uc81c\uacf5\ud558\ub294 \ud1b5\uacc4 \uc2dc\uac01\ud654&nbsp;\ud234\uc785\ub2c8\ub2e4.&nbsp;\uadf8\ub798\uc11c&nbsp;GA\ubfd0\ub9cc&nbsp;\uc544\ub2c8\ub77c \uad6c\uae00\uc560\uc988, \uc720\ud29c\ube0c,&nbsp;\uad6c\uae00\uc11c\uce58\ucf58\uc194&nbsp;\uacc4\uc815\uacfc \uac19\uc740 \uad6c\uae00 \uc11c\ube44\uc2a4\uc640 \uc5f0\ub3d9\ud560 \uc218 \uc788\uace0 MySQL, PostgreSQL \uc640 \uac19\uc740 \uc11c\ube44\uc2a4 DB \uc640\ub3c4 \uc5f0\ub3d9\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ub300\uc2dc\ubcf4\ub4dc \uc81c\uc791\uc774 \uc9c1\uad00\uc801\uc774\uace0 \ub2e4\uc591\ud55c&nbsp;\ud15c\ud50c\ub9bf\ub3c4&nbsp;\uc81c\uacf5\ud558\uae30 \ub54c\ubb38\uc5d0 \ubb34\ub8cc\ub77c\ub294 \uac8c \ub180\ub77c\uc6b4 \uc218\uc900\uc73c\ub85c&nbsp;\ud004\ub9ac\ud2f0\uac00&nbsp;\uc88b\uc544 Tableau, Amplitude \uac19\uc740 \uc720\ub8cc \ud234\uc774 \ubd80\ub2f4\uc2a4\ub7ec\uc6b4 \uc2a4\ud0c0\ud2b8\uc5c5\uc5d0\uac8c \uc88b\uc740 \ub300\uccb4\uc81c\uac00 \ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4. <\/p>\n\n\n\n<p>\ub370\uc774\ud130 \ubd84\uc11d\uc744 \uc804\ub2f4\ud558\ub294 \uc778\ub825\uc774 \ubd80\uc871\ud55c \ucd08\ucc3d\uae30\u00a0\uc2a4\ud0c0\ud2b8\uc5c5\uc758\u00a0\uacbd\uc6b0\u00a0\ub9c8\ucf00\ud130\/\uae30\ud68d\uc790\/\uac1c\ubc1c\uc790\uac00 \uac01\uc790 \ud544\uc694\ud55c \ub370\uc774\ud130\ub97c \uc9c1\uc811 \ubd10\uc57c \ud558\uae30 \ub54c\ubb38\uc5d0\u00a0\ub300\uc2dc\ubcf4\ub4dc\uac00 \ud2b9\ud788\u00a0\uc720\uc6a9\ud560 \ud150\ub370\uc694. \uc800\ud76c \ud68c\uc0ac\uc758 \uacbd\uc6b0 \uae30\ud68d\uc790\ub294 \uad6d\uac00\ubcc4 \ub9ac\ud150\uc158\uacfc \uc8fc\uc694 \uae30\ub2a5 \uc0c1\uc138 \ud604\ud669\uc744 \ud655\uc778\ud558\ub294 \ub300\uc2dc\ubcf4\ub4dc, \ud310\ub9e4 \uc804\ubb38\uac00\ub294 \uc720\uc785 \uacbd\ub85c\ubcc4 \uc124\uce58 \ubc0f \ud65c\uc131\ud654 \ud604\ud669\uc744 \ubcfc \uc218 \uc788\ub294 \ub300\uc2dc\ubcf4\ub4dc\ub97c \uc9c1\uc811 \ud655\uc778\ud55c \ud6c4 \ub9e4\uc8fc \uc2a4\ud06c\ub7fc \ub54c \uc8fc\uc694 \uc778\uc0ac\uc774\ud2b8\ub97c \uacf5\uc720\ud574 \uc918\uc11c \ub370\uc774\ud130 \ud300\uc758 \uc218\uace0\ub97c \ub9ce\uc774 \uc904\uc774\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc774 \uae00\uc744 \uc77d\ub294 \uc5ec\ub7ec\ubd84\ub3c4 \ub8e8\ucee4 \uc2a4\ud29c\ub514\uc624\ub97c \ud65c\uc6a9\ud574, \ub370\uc774\ud130\u00a0\uae30\ubc18\u00a0\uadf8\ub85c\uc2a4 \uc804\ub7b5\uc73c\ub85c \uac00\ub294 \uccab\uac78\uc74c\uc744 \ub5bc\ubcf4\uc2dc\ub294 \uac74 \uc5b4\ub5a8\uae4c\uc694?<br><\/p>\n\n\n\n<figure class=\"gb-block-image gb-block-image-71362cd8\"><img loading=\"lazy\" decoding=\"async\" width=\"1350\" height=\"814\" class=\"gb-image gb-image-71362cd8\" src=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/10\/\uc2a4\ud06c\ub9b0\uc0f7-2023-09-26-04.04.26.png\" alt=\"\" title=\"\uc2a4\ud06c\ub9b0\uc0f7-2023-09-26-04.04.26\" srcset=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/10\/\uc2a4\ud06c\ub9b0\uc0f7-2023-09-26-04.04.26.png 1350w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/10\/\uc2a4\ud06c\ub9b0\uc0f7-2023-09-26-04.04.26-300x181.png 300w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/10\/\uc2a4\ud06c\ub9b0\uc0f7-2023-09-26-04.04.26-1024x617.png 1024w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/10\/\uc2a4\ud06c\ub9b0\uc0f7-2023-09-26-04.04.26-768x463.png 768w\" sizes=\"auto, (max-width: 1350px) 100vw, 1350px\"><\/figure>\n\n\n\n<div style=\"height:18px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<h2 class=\"gb-headline gb-headline-a2fc59a8 gb-headline-text\" id=\"%25eb%25a7%2588%25ec%25b9%2598%25eb%25a9%25b0\">\ub9c8\uce58\uba70<\/h2>\n\n\n<p>\uc774\ub807\uac8c GA\uc5d0\uc11c \uc81c\uacf5\ud558\uace0 \uc788\uc9c0\ub9cc \uadf8 \uc720\uc6a9\ud568\uc744 \ubab0\ub77c \ub193\uce58\uae30 \uc26c\uc6b4 \uae30\ub2a5\ub4e4\uc5d0 \ub300\ud574 \uc18c\uac1c\ud574 \ubd24\ub294\ub370\uc694. GA\uac00 \uc6cc\ub099 \uc720\uc800 \uce5c\ud654\uc801\uc778 \uc778\ud130\ud398\uc774\uc2a4\ub97c \uc81c\uacf5\ud558\uae30 \ub54c\ubb38\uc5d0 \uc774\uac83\uc800\uac83 \uc2dc\ub3c4\ud574 \ubcf4\uc2dc\ub2e4 \ubcf4\uba74 \uc5b4\ub835\uc9c0 \uc54a\uac8c \uc801\uc751\ud558\uc2e4 \uc218 \uc788\uc744 \uac81\ub2c8\ub2e4. <\/p>\n\n\n\n<p>\uad6c\uae00 \uc560\ub110\ub9ac\ud2f1\uc2a4 \uc0ac\uc6a9\ubc95\uc744 \ub2f4\uc740 \uc81c \uae00\uc774 \uc720\uc800 \ud589\ub3d9 \ub370\uc774\ud130 \ubd84\uc11d\uc744 \ud1b5\ud574 \uc544\ud558 \ubaa8\uba3c\ud2b8\ub97c \ucc3e\uace0 \uc2f6\uc740 \uac08\uc99d\uc774 \uc788\ub294 \uc2a4\ud0c0\ud2b8\uc5c5\uc5d0 \uc870\uae08\uc774\ub098\ub9c8 \ub3c4\uc6c0\uc774 \ub418\uc5c8\uae30\ub97c \ubc14\ub77c\uba70 \uae00\uc744 \ub9c8\uce69\ub2c8\ub2e4.<\/p>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"gb-block-image gb-block-image-bc4e6cab\"><a href=\"https:\/\/www.1point.kr\/?utm_source=blog&amp;utm_medium=insights&amp;utm_campaign=silver&amp;utm_content=ga4_tips\"><img loading=\"lazy\" decoding=\"async\" width=\"1880\" height=\"293\" class=\"gb-image gb-image-bc4e6cab\" src=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/10\/\uc2e4\ubc84\ubc84\ud2bc-1.png\" alt=\"\" title=\"\uc2e4\ubc84\ubc84\ud2bc-1\" srcset=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/10\/\uc2e4\ubc84\ubc84\ud2bc-1.png 1880w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/10\/\uc2e4\ubc84\ubc84\ud2bc-1-300x47.png 300w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/10\/\uc2e4\ubc84\ubc84\ud2bc-1-1024x160.png 1024w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/10\/\uc2e4\ubc84\ubc84\ud2bc-1-768x120.png 768w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/10\/\uc2e4\ubc84\ubc84\ud2bc-1-1536x239.png 1536w\" sizes=\"auto, (max-width: 1880px) 100vw, 1880px\"><\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>GA4\uc5d0 \uad00\ud55c \ud301\uace0 \ub178\ud558\uc6b0\ub97c \ud1b5\ud574 \uad6c\uae00 \uc560\ub110\ub9ac\ud2f1\uc2a4\ub97c \ud6a8\uacfc\uc801\uc73c\ub85c \ud65c\uc6a9\ud558\ub294 \ubc29\ubc95\uc744 \ubc30\uc6cc\ubcf4\uc138\uc694.<\/p>\n","protected":false},"author":1,"featured_media":1734,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[],"class_list":["post-1617","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-insights","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-33"],"_links":{"self":[{"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/posts\/1617","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/comments?post=1617"}],"version-history":[{"count":16,"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/posts\/1617\/revisions"}],"predecessor-version":[{"id":5480,"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/posts\/1617\/revisions\/5480"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/media\/1734"}],"wp:attachment":[{"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/media?parent=1617"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/categories?post=1617"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/tags?post=1617"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}