{"id":3928,"date":"2024-09-25T19:00:00","date_gmt":"2024-09-25T10:00:00","guid":{"rendered":"https:\/\/1point.kr\/blog\/?p=3928"},"modified":"2025-04-19T15:33:21","modified_gmt":"2025-04-19T06:33:21","slug":"b2b-newsletter","status":"publish","type":"post","link":"https:\/\/1point.kr\/blog\/insights\/b2b-newsletter\/","title":{"rendered":"B2B \ub9c8\ucf00\ud305, \ub274\uc2a4\ub808\ud130\ubd80\ud130 \ud574\uc57c \ud558\ub294 \uc774\uc720"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">B2B \ub9c8\ucf00\ud305\uc5d0\uc11c \uc790\uc8fc \uc5b8\uae09\ub418\ub294 \ub2e8\uc5b4 \uc911 \ud558\ub098\uac00 \ubc14\ub85c &#8216;\ub9ac\ub4dc(Lead)&#8217;\uc785\ub2c8\ub2e4. \ub9ac\ub4dc\ub294 \uae30\uc5c5\uc758 \uc81c\ud488\uc774\ub098 \uc11c\ube44\uc2a4\uc5d0 \uad00\uc2ec\uc744 \ubcf4\uc774\ub294 \uc7a0\uc7ac \uace0\uac1d\uc744 \ub73b\ud558\uba70, \uc2e4\uc81c \uad6c\ub9e4\ub85c \uc774\uc5b4\uc9c8 \uac00\ub2a5\uc131\uc774 \uc788\ub294, \ub9e4\uc6b0 \uc911\uc694\ud55c \uc790\uc0b0\uc785\ub2c8\ub2e4. \ud558\uc9c0\ub9cc \ub9ac\ub4dc \uc218\uc9d1, \ud2b9\ud788 \uc778\ubc14\uc6b4\ub4dc \ubc29\uc2dd\uc740 \uc27d\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4. \uc6e8\ube44\ub098, \ubc15\ub78c\ud68c \ucc38\uc5ec, \ucf5c\ub4dc \uba54\uc77c \ubc1c\uc1a1, \ub2e4\uc591\ud55c \ub9c8\ucf00\ud305 \ucea0\ud398\uc778 \ub4f1\uc744 \ud1b5\ud574 \ub9ac\ub4dc\ub97c \ud655\ubcf4\ud558\ub824 \ub178\ub825\ud569\ub2c8\ub2e4. \uc774\ubc88 \uae00\uc5d0\uc11c\ub294 \uadf8\uc911\uc5d0\uc11c\ub3c4 \ub9ac\ub4dc \uc218\uc9d1\uc744 \uc704\ud55c \uac00\uc7a5 \ud6a8\uacfc\uc801\uc778 \ubc29\ubc95 \uc911 \ud558\ub098\uc778 \ub274\uc2a4\ub808\ud130\uc5d0 \ub300\ud574 \ub2e4\ub904\ubcf4\uaca0\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<div style=\"height:35px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2024\/09\/b2b-\ub9c8\ucf00\ud305-\ub274\uc2a4\ub808\ud130_1-1024x1024.png\" alt=\"\" class=\"wp-image-3932\" title=\"\" srcset=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2024\/09\/b2b-\ub9c8\ucf00\ud305-\ub274\uc2a4\ub808\ud130_1-1024x1024.png 1024w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2024\/09\/b2b-\ub9c8\ucf00\ud305-\ub274\uc2a4\ub808\ud130_1-300x300.png 300w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2024\/09\/b2b-\ub9c8\ucf00\ud305-\ub274\uc2a4\ub808\ud130_1-150x150.png 150w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2024\/09\/b2b-\ub9c8\ucf00\ud305-\ub274\uc2a4\ub808\ud130_1-768x768.png 768w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2024\/09\/b2b-\ub9c8\ucf00\ud305-\ub274\uc2a4\ub808\ud130_1-1536x1536.png 1536w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2024\/09\/b2b-\ub9c8\ucf00\ud305-\ub274\uc2a4\ub808\ud130_1.png 2000w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:70px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<h2 class=\"simpletoc-title\">\uc21c\uc11c<\/h2>\n<ul class=\"simpletoc-list\">\n<li><a href=\"#b2b-%25eb%25a7%2588%25ec%25bc%2580%25ed%258c%2585-%25eb%2589%25b4%25ec%258a%25a4%25eb%25a0%2588%25ed%2584%25b0-%25ed%2595%2584%25ec%2588%2598%25ec%259d%25b8-%25ec%259d%25b4%25ec%259c%25a0\">B2B \ub9c8\ucf00\ud305 \u2018\ub274\uc2a4\ub808\ud130\u2019 \ud544\uc218\uc778 \uc774\uc720<\/a>\n\n<ul>\n<li><a href=\"#1-%25eb%25a6%25ac%25eb%2593%259c-%25ec%2588%2598%25ec%25a7%2591-%25eb%25b0%258f-%25ec%259c%25a1%25ec%2584%25b1nurtruring\">1. \ub9ac\ub4dc \uc218\uc9d1 \ubc0f \uc721\uc131(nurtruring)<\/a>\n<\/li>\n<li><a href=\"#2-%25eb%25b8%258c%25eb%259e%259c%25eb%2593%259c-%25ec%259d%25b8%25ec%25a7%2580%25eb%258f%2584-%25eb%25b0%258f-%25ec%258b%25a0%25eb%25a2%25b0%25eb%258f%2584-%25ec%25a6%259d%25ec%25a7%2584\">2. \ube0c\ub79c\ub4dc \uc778\uc9c0\ub3c4 \ubc0f \uc2e0\ub8b0\ub3c4 \uc99d\uc9c4<\/a>\n<\/li>\n<li><a href=\"#3-%25eb%25b9%2584%25ec%259a%25a9-%25eb%258c%2580%25eb%25b9%2584-%25eb%2586%2592%25ec%259d%2580-roi\">3. \ube44\uc6a9 \ub300\ube44 \ub192\uc740 ROI<\/a>\n<\/li>\n<li><a href=\"#4-%25ec%2584%25b8%25eb%25b6%2584%25ed%2599%2594%25eb%2590%259c-%25ed%2583%2580%25ea%25b2%259f-%25eb%25a7%2588%25ec%25bc%2580%25ed%258c%2585\">4. \uc138\ubd84\ud654\ub41c \ud0c0\uac9f \ub9c8\ucf00\ud305<\/a>\n<\/li>\n<li><a href=\"#5-%25eb%258d%25b0%25ec%259d%25b4%25ed%2584%25b0-%25ea%25b8%25b0%25eb%25b0%2598-%25ec%259d%25b8%25ec%2582%25ac%25ec%259d%25b4%25ed%258a%25b8-%25ed%2599%2595%25eb%25b3%25b4\">5. \ub370\uc774\ud130 \uae30\ubc18 \uc778\uc0ac\uc774\ud2b8 \ud655\ubcf4<\/a>\n<\/li>\n<\/ul>\n<\/li>\n<li><a href=\"#b2b-%25eb%2589%25b4%25ec%258a%25a4%25eb%25a0%2588%25ed%2584%25b0-%25ed%258c%2581\">B2B \ub274\uc2a4\ub808\ud130 \ud301<\/a>\n<\/li><\/ul>\n\n\n<div style=\"height:70px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 id=\"b2b-%25eb%25a7%2588%25ec%25bc%2580%25ed%258c%2585-%25eb%2589%25b4%25ec%258a%25a4%25eb%25a0%2588%25ed%2584%25b0-%25ed%2595%2584%25ec%2588%2598%25ec%259d%25b8-%25ec%259d%25b4%25ec%259c%25a0\" class=\"gb-headline gb-headline-f08f8b73 gb-headline-text\">B2B \ub9c8\ucf00\ud305 \u2018\ub274\uc2a4\ub808\ud130\u2019 \ud544\uc218\uc778 \uc774\uc720<\/h2>\n\n\n\n<div style=\"height:35px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 id=\"1-%25eb%25a6%25ac%25eb%2593%259c-%25ec%2588%2598%25ec%25a7%2591-%25eb%25b0%258f-%25ec%259c%25a1%25ec%2584%25b1nurtruring\" class=\"wp-block-heading\"><strong>1. \ub9ac\ub4dc \uc218\uc9d1 \ubc0f \uc721\uc131(nurtruring)<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\ub274\uc2a4\ub808\ud130\uac00 \ud765\ubbf8\ub86d\uace0 \uc720\uc6a9\ud55c \uc815\ubcf4\ub97c \uc81c\uacf5\ud55c\ub2e4\uba74 \uc7a0\uc7ac \uace0\uac1d\uc774 \uad6c\ub3c5\uc744 \uc2dc\uc791\ud560 \uac83\uc785\ub2c8\ub2e4. \uadf8 \uc774\ud6c4\uc5d0\ub294 \ucf58\ud150\uce20\ub97c \ud1b5\ud574 \uafb8\uc900\ud788 \uc18c\ud1b5\ud558\uba70 \uc774\ub4e4\uc744 \uc9c4\uc815\ud55c \uace0\uac1d\uc73c\ub85c \ub9cc\ub4e4\uc5b4\uc57c \ud569\ub2c8\ub2e4. \ub2e8\ubc1c\uc131 \uad6c\ub3c5\uc774\ub098 \ubc29\ubb38\uc73c\ub85c \ub05d\ub098\ub294 \uac83\uc774 \uc544\ub2c8\ub77c, \uc815\uae30\uc801\uc73c\ub85c \uad00\ub828 \uc815\ubcf4\ub97c \uc81c\uacf5\ud568\uc73c\ub85c\uc368 \uad00\uacc4\ub97c \uc720\uc9c0\ud558\uace0, \uae30\uc5c5\uc5d0 \ub300\ud55c \ud638\uac10\uc744 \ud0a4\uc6cc \uc7a0\uc7ac \uace0\uac1d\uc744 \uc2e4\uc81c \uace0\uac1d\uc73c\ub85c \uc804\ud658\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em><strong>Tip<\/strong>: \ub9ac\ub4dc \ub108\ucc98\ub9c1\uc744 \uc774\ud574\ud558\ub824\uba74 B2B \uace0\uac1d\uc758 \ub9c8\ucf00\ud305 \ud37c\ub110\uc744 \uc774\ud574\ud574\uc57c \ud569\ub2c8\ub2e4. \ub274\uc2a4\ub808\ud130 \uad6c\ub3c5\uc790\uc5d0\uac8c \ubc14\ub85c \uc601\uc5c5 \uc2dc\ub3c4\ub97c \ud558\uc9c0 \ub9d0\uace0, \uc2dc\uac04\uc744 \ub450\uace0 \uc601\uc5c5 \uae30\ud68c\ub97c \ubc1c\uad74\ud558\uc138\uc694.<\/em><\/p>\n\n\n\n<div style=\"height:35px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 id=\"2-%25eb%25b8%258c%25eb%259e%259c%25eb%2593%259c-%25ec%259d%25b8%25ec%25a7%2580%25eb%258f%2584-%25eb%25b0%258f-%25ec%258b%25a0%25eb%25a2%25b0%25eb%258f%2584-%25ec%25a6%259d%25ec%25a7%2584\" class=\"wp-block-heading\"><strong>2. \ube0c\ub79c\ub4dc \uc778\uc9c0\ub3c4 \ubc0f \uc2e0\ub8b0\ub3c4 \uc99d\uc9c4<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\ub274\uc2a4\ub808\ud130\ub294 \uac15\ub825\ud55c \uc628\ub4dc\ubbf8\ub514\uc5b4 \uc911 \ud558\ub098\uc785\ub2c8\ub2e4. \ub9e4\uc8fc, \uaca9\uc8fc \ub610\ub294 \ub9e4\uc6d4 \uae30\uc5c5\uc774\ub098 \ud574\ub2f9 \uae30\uc5c5\uc758 \ucf58\ud150\uce20\uc5d0 \uad00\uc2ec \uc788\ub294 \uc0ac\ub78c\ub4e4\uacfc \uafb8\uc900\ud788 \uc18c\ud1b5\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uad11\uace0\uc640\ub294 \ub2ec\ub9ac \uc7a0\uc7ac \uace0\uac1d\ub4e4\uc5d0\uac8c \ubd80\ub2f4\uc2a4\ub7fd\uc9c0 \uc54a\uac8c \ub2e4\uac00\uac08 \uc218 \uc788\uc5b4, \ub9c8\ucf00\ud305 \ucea0\ud398\uc778\uc758 \uc88b\uc740 \uc218\ub2e8\uc774 \ub418\uae30\ub3c4 \ud569\ub2c8\ub2e4. \uc815\uae30\uc801\uc73c\ub85c \ucf58\ud150\uce20\ub97c \uc81c\uacf5\ud568\uc73c\ub85c\uc368 \uace0\uac1d\ub4e4\uc740 \uae30\uc5c5\uc758 \ube0c\ub79c\ub4dc\uc640 \uc11c\ube44\uc2a4\ub97c \ub354\uc6b1 \uc790\uc8fc \uc811\ud558\uac8c \ub418\uba70, \uc774\ub97c \ud1b5\ud574 \uc778\uc9c0\ub3c4\uc640 \ud638\uac10\ub3c4\ub97c \ub192\uc77c \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ub610\ud55c, \ub274\uc2a4\ub808\ud130 \ucf58\ud150\uce20\ub97c \ud1b5\ud574 \ud2b9\uc815 \ubd84\uc57c\uc5d0 \ub300\ud55c \uc804\ubb38\uc131\uc744 \ubd80\uac01\uc2dc\ucf1c \uc5c5\uacc4 \ub0b4 \uc785\uc9c0\ub97c \uac15\ud654\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<div style=\"height:35px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 id=\"3-%25eb%25b9%2584%25ec%259a%25a9-%25eb%258c%2580%25eb%25b9%2584-%25eb%2586%2592%25ec%259d%2580-roi\" class=\"wp-block-heading\"><strong>3. \ube44\uc6a9 \ub300\ube44 \ub192\uc740 ROI<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\ub274\uc2a4\ub808\ud130\ub294 \ub2e4\ub978 \ub9c8\ucf00\ud305 \ucc44\ub110\uc5d0 \ube44\ud574 \uc801\uc740 \ube44\uc6a9\uc73c\ub85c\ub3c4 \ub192\uc740 \uc131\uacfc\ub97c \uae30\ub300\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774\uba54\uc77c \ub9c8\ucf00\ud305 \ud50c\ub7ab\ud3fc\uc744 \ud65c\uc6a9\ud558\uba74 \ub274\uc2a4\ub808\ud130\ub97c \uc800\ub834\ud558\uac8c \ubc1c\uc1a1\ud560 \uc218 \uc788\uc744 \ubfd0 \uc544\ub2c8\ub77c, \uad6c\ub3c5\uc790\uc758 \ubc18\uc751\ub3c4 \uc190\uc27d\uac8c \ubd84\uc11d\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ud2b9\ud788 \ub274\uc2a4\ub808\ud130\ub294 \ud22c\uc790 \ub300\ube44 \uc218\uc775\ub960(ROI)\uc774 \ub192\uc740 \ub9c8\ucf00\ud305 \ub3c4\uad6c\ub85c, \uc608\uc0b0\uc774 \uc81c\ud55c\ub41c \uc0c1\ud669\uc5d0\uc11c\ub3c4 \ud070 \ud6a8\uacfc\ub97c \uae30\ub300\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<div style=\"height:35px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 id=\"4-%25ec%2584%25b8%25eb%25b6%2584%25ed%2599%2594%25eb%2590%259c-%25ed%2583%2580%25ea%25b2%259f-%25eb%25a7%2588%25ec%25bc%2580%25ed%258c%2585\" class=\"wp-block-heading\"><strong>4. \uc138\ubd84\ud654\ub41c \ud0c0\uac9f \ub9c8\ucf00\ud305<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\ub274\uc2a4\ub808\ud130 \ud50c\ub7ab\ud3fc\uc744 \uc0ac\uc6a9\ud558\uba74 \uad6c\ub3c5\uc790\ub97c \uc138\ubd84\ud654\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uad6c\ub3c5\uc790\uc758 \uad00\uc2ec\uc0ac\ub098 \ucc38\uc5ec \uc774\ubca4\ud2b8\uc5d0 \ub530\ub77c \uadf8\ub8f9\uc744 \ub098\ub208 \ub4a4, \ub9de\ucda4\ud615 \ucf58\ud150\uce20\ub97c \uc81c\uacf5\ud558\uba74 \ub354 \ub192\uc740 \uc131\uacfc\ub97c \uae30\ub300\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub97c \ud1b5\ud574 \uace0\uac1d\uc5d0\uac8c \ubcf4\ub2e4 \ub9de\ucda4\ud654\ub41c \uc194\ub8e8\uc158\uacfc \uba54\uc2dc\uc9c0\ub97c \uc81c\uc2dc\ud560 \uc218 \uc788\uc5b4 \ub9e4\uc6b0 \ud6a8\uacfc\uc801\uc785\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4, \ud2b9\uc815 \uc8fc\uc81c\uc758 \uc6e8\ube44\ub098\ub97c \ud1b5\ud574 \ud655\ubcf4\ud55c \uad6c\ub3c5\uc790 \uadf8\ub8f9\uc5d0\uac8c\ub294 \ud574\ub2f9 \uc8fc\uc81c\uc640 \uad00\ub828\ub41c \ud6c4\uc18d \uc815\ubcf4\ub098 \ud2b9\ubcc4\ud55c \ud61c\ud0dd\uc744 \uc81c\uacf5\ud558\uc5ec \uad6c\ub9e4\ub85c \uc774\uc5b4\uc9c8 \uac00\ub2a5\uc131\uc744 \ub192\uc77c \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<div style=\"height:35px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2024\/09\/b2b-\ub9c8\ucf00\ud305-\ub274\uc2a4\ub808\ud130_2-min-1024x1024.png\" alt=\"\" class=\"wp-image-3936\" title=\"\" srcset=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2024\/09\/b2b-\ub9c8\ucf00\ud305-\ub274\uc2a4\ub808\ud130_2-min-1024x1024.png 1024w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2024\/09\/b2b-\ub9c8\ucf00\ud305-\ub274\uc2a4\ub808\ud130_2-min-300x300.png 300w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2024\/09\/b2b-\ub9c8\ucf00\ud305-\ub274\uc2a4\ub808\ud130_2-min-150x150.png 150w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2024\/09\/b2b-\ub9c8\ucf00\ud305-\ub274\uc2a4\ub808\ud130_2-min-768x768.png 768w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2024\/09\/b2b-\ub9c8\ucf00\ud305-\ub274\uc2a4\ub808\ud130_2-min-1536x1536.png 1536w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2024\/09\/b2b-\ub9c8\ucf00\ud305-\ub274\uc2a4\ub808\ud130_2-min-2048x2048.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 id=\"5-%25eb%258d%25b0%25ec%259d%25b4%25ed%2584%25b0-%25ea%25b8%25b0%25eb%25b0%2598-%25ec%259d%25b8%25ec%2582%25ac%25ec%259d%25b4%25ed%258a%25b8-%25ed%2599%2595%25eb%25b3%25b4\" class=\"wp-block-heading\"><strong>5. \ub370\uc774\ud130 \uae30\ubc18 \uc778\uc0ac\uc774\ud2b8 \ud655\ubcf4<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\ub274\uc2a4\ub808\ud130\ub294 \uc7a0\uc7ac \uace0\uac1d\uc758 \ub370\uc774\ud130\ub97c \ud30c\uc545\ud558\ub294 \ub370\uc5d0\ub3c4 \uc911\uc694\ud55c \uc5ed\ud560\uc744 \ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ub274\uc2a4\ub808\ud130\uc758 \uc624\ud508\uc728, \ud074\ub9ad\ub960, \uad6c\ub3c5 \ucde8\uc18c\uc728, \uad6c\ub3c5\uc790 \ud53c\ub4dc\ubc31 \ub4f1\uc744 \ubd84\uc11d\ud574 \uace0\uac1d\uc758 \uc131\ud5a5\uacfc \uad00\uc2ec\uc0ac\ub97c \uc54c \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub7ec\ud55c \ub370\uc774\ud130\ub97c \ubc14\ud0d5\uc73c\ub85c \ud5a5\ud6c4 \ub9c8\ucf00\ud305 \uc804\ub7b5\uc744 \uc870\uc815\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<div style=\"height:70px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 id=\"b2b-%25eb%2589%25b4%25ec%258a%25a4%25eb%25a0%2588%25ed%2584%25b0-%25ed%258c%2581\" class=\"wp-block-heading\">B2B \ub274\uc2a4\ub808\ud130 \ud301<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>tip 1. \uce5c\uc808\ud558\uac8c \ub300\ud574\uc8fc\uc138\uc694.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ub9ce\uc740 B2B \uae30\uc5c5\uc774 \uac04\uacfc\ud558\ub294 \uc810\uc740 B2B \uace0\uac1d\ub3c4 <strong>\uc0ac\ub78c<\/strong>\uc774\ub77c\ub294 \uc0ac\uc2e4\uc785\ub2c8\ub2e4. \uc0ac\uc774\ud2b8 \uae30\ud68d \uc2dc \uc0ac\uc6a9\uc790 \uacbd\ud5d8\uc744 \uc911\uc2dc\ud558\ub4ef\uc774, \ub274\uc2a4\ub808\ud130\uc5d0\uc11c\ub3c4 \ub3c5\uc790\uc758 \uc785\uc7a5\uc744 \uace0\ub824\ud574\uc57c \ud569\ub2c8\ub2e4. \ub3c5\uc790\ub4e4\uc774 \uc804\ubb38\uc801\uc774\uba74\uc11c\ub3c4 \uce5c\uc808\ud558\uac8c \ub290\ub084 \uc218 \uc788\ub294 \ud1a4\uc564\ub9e4\ub108\ub97c \uace0\ubbfc\ud574 \ubcf4\uc138\uc694. \ucf58\ud150\uce20\uac00 \uc804\ubb38\uc801\uc774\ub77c\uba74, \ub098\uba38\uc9c0\ub294 \uc880 \ub354 \uac00\ubccd\uace0 \uce5c\uadfc\ud55c \ubc29\uc2dd\uc73c\ub85c \uc811\uadfc\ud574\ub3c4 \uc88b\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<div style=\"height:35px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>tip 2. \ub274\uc2a4\ub808\ud130\uc5d0 \ubaa8\ub4e0 \uc815\ubcf4\ub97c \uc3df\uc9c0 \ub9c8\uc138\uc694.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ub274\uc2a4\ub808\ud130\ub294 \uad6c\ub3c5\uc790\uc5d0\uac8c <strong>\uad81\uae08\uc99d<\/strong>\uc744 \uc720\ubc1c\ud574\uc57c \ud569\ub2c8\ub2e4. \uc911\uc694\ud55c \ucf58\ud150\uce20\ub97c \uc694\uc57d\ud574\uc11c \ubc30\uce58\ud558\uace0, \uc804\uccb4 \ub0b4\uc6a9\uc744 \ud074\ub9ad\ud558\uc5ec \ubcfc \uc218 \uc788\ub3c4\ub85d \ub9c1\ud06c\ub97c \uc81c\uacf5\ud558\uc138\uc694. <strong>\ubaa8\ub4e0 \uc815\ubcf4\ub97c \ub274\uc2a4\ub808\ud130\uc5d0 \ub2f4\ub294 \ub300\uc2e0, \uad6c\ub3c5\uc790\uac00 \ub354 \ub9ce\uc740 \ub0b4\uc6a9\uc744 \uc54c\uace0 \uc2f6\uac8c \ub9cc\ub4dc\ub294 \uac83\uc774 \ud575\uc2ec\uc785\ub2c8\ub2e4.<\/strong> \uc911\uc694\ud55c \ub0b4\uc6a9\uc744 \uc27d\uac8c \ud30c\uc545\ud560 \uc218 \uc788\ub3c4\ub85d \uc81c\ubaa9\uacfc \uc18c\uc81c\ubaa9\uc744 \ud6a8\uacfc\uc801\uc73c\ub85c \uad6c\uc131\ud558\uace0, \ud575\uc2ec \uba54\uc2dc\uc9c0\ub97c \uba85\ud655\ud558\uac8c \uc804\ub2ec\ud558\ub294 \uac83\uc774 \uc911\uc694\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<div style=\"height:35px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>tip 3. \ub9e4\ub825\uc801\uc778 \uc81c\ubaa9\uacfc \uccab \ucf58\ud150\uce20<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ub274\uc2a4\ub808\ud130\uc758 <strong>\uc624\ud508\uc728<\/strong>\uc740 <strong>&#8216;\uc81c\ubaa9&#8217;<\/strong>\uc5d0 \ub2ec\ub824\uc788\uc2b5\ub2c8\ub2e4. \uc81c\ubaa9\uc774 \ub9e4\ub825\uc801\uc774\uc9c0 \uc54a\ub2e4\uba74 \uadf8\uc800 \uba54\uc77c\ud568\uc5d0 \ubcf4\uad00\ub420 \ubfd0\uc785\ub2c8\ub2e4. \uc784\ud329\ud2b8 \uc788\ub294 \uc81c\ubaa9\uc73c\ub85c \uad6c\ub3c5\uc790\uc758 \ud638\uae30\uc2ec\uc744 \uc790\uadf9\ud558\uace0, \uc774\uba54\uc77c \ubcf8\ubb38 \ucd08\ubc18\ubd80\uc5d0\uc11c\ub3c4 \ub3c5\uc790\uc758 \uad00\uc2ec\uc744 \ub04c\uc5b4\uc57c \ud569\ub2c8\ub2e4. \uc9c8\ubb38 \ud615\ud0dc\ub098 \ucd5c\uc2e0 \ud2b8\ub80c\ub4dc, \ubc08 \ub4f1\uc744 \ud65c\uc6a9\ud55c \uc81c\ubaa9\uc774 \ud6a8\uacfc\uc801\uc77c \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<div style=\"height:35px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>tip 4. \uba85\ud655\ud55c CTA(Call To Action)\ub97c \uc124\uacc4\ud558\uc138\uc694.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uad6c\ub3c5\uc790\uac00 \ub2e8\uc21c\ud788 \uae30\uc5c5\uc758 \ub274\uc2a4\ub808\ud130 \ucf58\ud150\uce20\ub97c \uc18c\ube44\ud558\ub294 \uac83\uc73c\ub85c \ub05d\ub098\uc9c0 \uc54a\ub3c4\ub85d, <strong>\uba85\ud655\ud55c CTA<\/strong>\ub97c \uc81c\uc2dc\ud558\uc138\uc694. \uc608\ub97c \ub4e4\uc5b4, \u2018\ub354 \uc54c\uc544\ubcf4\uae30\u2019, \u2018\ubb34\ub8cc\ub85c \uc2dc\uc791\ud558\uae30\u2019, \u2018\ubb34\ub8cc \uccb4\ud5d8 \uc2e0\uccad\ud558\uae30\u2019\uc640 \uac19\uc740 CTA\ub294 <strong>\uad6c\uccb4\uc801\uc778 \ud589\ub3d9<\/strong>\uc744 \uc720\ub3c4\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uad6c\ub3c5\uc790\uac00 \uae30\uc5c5 \uc11c\ube44\uc2a4\uc5d0 \ub354 \uae4a\uc774 \ucc38\uc5ec\ud558\ub3c4\ub85d, \uba85\ud655\ud55c CTA\ub97c \uc124\uacc4\ud574 \ubcf4\uc138\uc694.<\/p>\n\n\n\n<div style=\"height:35px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2024\/09\/b2b-\ub9c8\ucf00\ud305-\ub274\uc2a4\ub808\ud130_3-1024x683.png\" alt=\"\" class=\"wp-image-3937\" title=\"\" srcset=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2024\/09\/b2b-\ub9c8\ucf00\ud305-\ub274\uc2a4\ub808\ud130_3-1024x683.png 1024w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2024\/09\/b2b-\ub9c8\ucf00\ud305-\ub274\uc2a4\ub808\ud130_3-300x200.png 300w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2024\/09\/b2b-\ub9c8\ucf00\ud305-\ub274\uc2a4\ub808\ud130_3-768x512.png 768w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2024\/09\/b2b-\ub9c8\ucf00\ud305-\ub274\uc2a4\ub808\ud130_3-1536x1024.png 1536w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2024\/09\/b2b-\ub9c8\ucf00\ud305-\ub274\uc2a4\ub808\ud130_3-2048x1365.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:35px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">\uadf8 \uc678\uc5d0\ub3c4 \ubaa8\ubc14\uc77c \ucd5c\uc801\ud654, A\/B \ud14c\uc2a4\ud2b8, \ud6a8\uacfc\uc801\uc778 \ubc1c\uc1a1 \uc2dc\uac04\uacfc \ube48\ub3c4 \ub4f1 \ud6a8\uacfc\uc801\uc778 \ub274\uc2a4\ub808\ud130 \uc6b4\uc601\uc744 \uc704\ud55c \ubc29\ubc95\uc740 \ub9ce\uc2b5\ub2c8\ub2e4. \uc774 \ubaa8\ub4e0 \uc694\uc18c\ub97c \uace0\ub824\ud574 \ub274\uc2a4\ub808\ud130\ub97c \uc804\ub7b5\uc801\uc73c\ub85c \uc6b4\uc601\ud55c\ub2e4\uba74 B2B \uae30\uc5c5\uc758 \ub9c8\ucf00\ud305 \ubaa9\ud45c\ub97c \ub2ec\uc131\ud560 \uc218 \uc788\uc744 \uac83\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">B2B \ub9c8\ucf00\ud305\uc5d0\uc11c \ub274\uc2a4\ub808\ud130\ub294 \ub2e8\uc21c\ud55c \uc815\ubcf4 \uc804\ub2ec \uc774\uc0c1\uc758 \uac00\uce58\ub97c \uc81c\uacf5\ud569\ub2c8\ub2e4. \uc774\ub97c \ud6a8\uacfc\uc801\uc73c\ub85c \ud65c\uc6a9\ud558\uba74 \ub9ac\ub4dc \ud655\ubcf4\uc640 \uc721\uc131\ubfd0\ub9cc \uc544\ub2c8\ub77c, \uc7a5\uae30\uc801\uc778 \ube44\uc988\ub2c8\uc2a4 \uc131\uc7a5\uc5d0\ub3c4 \ud06c\uac8c \uae30\uc5ec\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. <strong>\uc9c0\uae08 \ubc14\ub85c \ub274\uc2a4\ub808\ud130 \uc804\ub7b5\uc744 \uc218\ub9bd\ud558\uace0, \uc131\uacf5\uc801\uc778 B2B \ub9c8\ucf00\ud305\uc744 \uc2dc\uc791\ud574 \ubcf4\uc138\uc694!<\/strong><\/p>\n\n\n\n<div style=\"height:70px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/1point.kr\/\"><img loading=\"lazy\" decoding=\"async\" width=\"3080\" height=\"1664\" src=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2024\/09\/\ucf58\ud150\uce20\uc628_expert_btn.png\" alt=\"\" class=\"wp-image-4533\" title=\"\" srcset=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2024\/09\/\ucf58\ud150\uce20\uc628_expert_btn.png 3080w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2024\/09\/\ucf58\ud150\uce20\uc628_expert_btn-300x162.png 300w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2024\/09\/\ucf58\ud150\uce20\uc628_expert_btn-1024x553.png 1024w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2024\/09\/\ucf58\ud150\uce20\uc628_expert_btn-768x415.png 768w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2024\/09\/\ucf58\ud150\uce20\uc628_expert_btn-1536x830.png 1536w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2024\/09\/\ucf58\ud150\uce20\uc628_expert_btn-2048x1106.png 2048w\" sizes=\"auto, (max-width: 3080px) 100vw, 3080px\" \/><\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":3931,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[],"class_list":["post-3928","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-insights","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-33"],"_links":{"self":[{"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/posts\/3928","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/comments?post=3928"}],"version-history":[{"count":7,"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/posts\/3928\/revisions"}],"predecessor-version":[{"id":5331,"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/posts\/3928\/revisions\/5331"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/media\/3931"}],"wp:attachment":[{"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/media?parent=3928"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/categories?post=3928"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/tags?post=3928"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}