{"id":68,"date":"2023-08-14T21:42:16","date_gmt":"2023-08-14T12:42:16","guid":{"rendered":"https:\/\/gpsites.co\/split\/?p=68"},"modified":"2025-05-15T10:01:14","modified_gmt":"2025-05-15T01:01:14","slug":"meta-dashboard-setting","status":"publish","type":"post","link":"https:\/\/1point.kr\/blog\/insights\/meta-dashboard-setting\/","title":{"rendered":"\uba54\ud0c0 \uad11\uace0\uad00\ub9ac\uc790, &#8216;5\ubd84\uc774\uba74 \ucda9\ubd84\ud55c&#8217; \ub300\uc2dc\ubcf4\ub4dc \uc138\ud305 \ubc29\ubc95"},"content":{"rendered":"\n<p><\/p>\n\n\n\n<p>\uba54\ud0c0 \uad11\uace0\uad00\ub9ac\uc790, \uc5b4\ub5bb\uac8c \uc138\ud305\ud574\uc57c \ube60\ub974\uac8c \uc131\uacfc\ub97c \ud30c\uc545\ud560 \uc218 \uc788\uc744\uc9c0 \uace0\ubbfc \ub9ce\uc73c\uc168\uc8e0?<br>5\ubd84\ub9cc\uc5d0 \ub530\ub77c\ud560 \uc218 \uc788\ub294 \uba54\ud0c0 \ub300\uc2dc\ubcf4\ub4dc \uc138\ud305 \ubc29\ubc95 \uc54c\ub824\ub4dc\ub824\uc694.<\/p>\n\n\n<h2 class=\"simpletoc-title\">\uc21c\uc11c<\/h2>\n<ul class=\"simpletoc-list\">\n<li><a href=\"#1-%25eb%25a9%2594%25ed%2583%2580-%25ea%25b4%2591%25ea%25b3%25a0%25ea%25b4%2580%25eb%25a6%25ac%25ec%259e%2590-%25ed%258e%2598%25ec%259d%25b4%25ec%25a7%2580-%25eb%2593%25a4%25ec%2596%25b4%25ea%25b0%2580%25ea%25b8%25b0\">1. \uba54\ud0c0 \uad11\uace0\uad00\ub9ac\uc790 \ud398\uc774\uc9c0 \ub4e4\uc5b4\uac00\uae30<\/a>\n\n<\/li>\n<li><a href=\"#2-%25ec%2597%25b4-%25eb%25a7%259e%25ec%25b6%25a4-%25ec%2584%25a4%25ec%25a0%2595-%25eb%2593%25a4%25ec%2596%25b4%25ea%25b0%2580%25ea%25b8%25b0\">2. \uc5f4 \ub9de\ucda4 \uc124\uc815 \ub4e4\uc5b4\uac00\uae30<\/a>\n\n<\/li>\n<li><a href=\"#3-%25ec%25a7%2580%25ed%2591%259c-%25ec%2584%25b8%25ed%258c%2585\">3. \uc9c0\ud45c \uc138\ud305<\/a>\n\n<\/li>\n<li><a href=\"#4-%25eb%25a7%259e%25ec%25b6%25a4-%25eb%25b9%2584%25ed%2591%259c-%25ec%2583%259d%25ec%2584%25b1-%25eb%25b0%25a9%25eb%25b2%2595\">4. \ub9de\ucda4 \ube44\ud45c \uc0dd\uc131 \ubc29\ubc95<\/a>\n\n<\/li>\n<li><a href=\"#5-%25ec%25b6%2594%25ea%25b0%2580-tip\">5. \ucd94\uac00 TIP<\/a>\n\n<\/li>\n<li><a href=\"#6-%25ec%2597%25b4-%25ec%2584%25a4%25ec%25a0%2595-%25ec%25a0%2580%25ec%259e%25a5\">6. \uc5f4 \uc124\uc815 \uc800\uc7a5<\/a>\n\n<\/li>\n<li><a href=\"#7-%25ec%2597%25b4-%25eb%25a7%259e%25ec%25b6%25a4-%25ed%2599%2595%25ec%259d%25b8-%25eb%25b0%258f-%25eb%25b6%2581%25eb%25a7%2588%25ed%2581%25ac-%25ec%2584%25b8%25ed%258c%2585\">7. \uc5f4 \ub9de\ucda4 \ud655\uc778 \ubc0f \ubd81\ub9c8\ud06c \uc138\ud305<\/a>\n<\/li><\/ul>\n\n\n<p class=\"has-base-color has-text-color\">\uc548\ub155\ud558\uc138\uc694! 9\ub144 \ucc28 \ucee4\uba38\uc2a4 \ud37c\ud3ec\uba3c\uc2a4 \ub9c8\ucf00\ud130 \ub370\uc774\uc785\ub2c8\ub2e4.<\/p>\n\n\n<div class=\"gb-container gb-container-485ae653\">\n\n<p class=\"has-base-color has-text-color\">\uc9c0\ub09c \uc544\ud2f0\ud074\uc5d0\uc11c \uc2e4\ubb34\uc5d0 \ubc14\ub85c \ud65c\uc6a9\ud560 \uc218 \uc788\ub294 \ub9c8\ucf00\ud305 \uc9c0\ud45c TOP 7\uac00\uc9c0\ub97c \uc815\ub9ac\ud574 \ubcf4\uc558\uc2b5\ub2c8\ub2e4.<strong>\u00a0\uc624\ub298\uc740 \uc774 7\uac00\uc9c0 \uc9c0\ud45c\ub97c \ud3ec\ud568\ud558\uc5ec \uba54\ud0c0 \ub300\uc2dc\ubcf4\ub4dc\ub97c 5\ubd84 \ub9cc\uc5d0 \uc138\ud305\ud558\ub294 \ubc29\ubc95\uc744 \uacf5\uc720\ud574 \ub4dc\ub9ac\uaca0\uc2b5\ub2c8\ub2e4 <\/strong><\/p>\n\n<\/div>\n\n\n<p class=\"has-base-color has-text-color\">\ud639\uc2dc \ub9c8\ucf00\ud305 \uc9c0\ud45c\uc5d0 \ub300\ud574 \uc608\uc2dc\uc640 \ud568\uaed8 \uc124\uba85\uc744 \uc77d\uc5b4\ubcf4\uace0 \uc2f6\uc73c\uc2dc\uac70\ub098 \uc9c0\ub09c \uc544\ud2f0\ud074 \ub0b4\uc6a9\uc774 \uad81\uae08\ud558\uc2e0 \ubd84\uc740 \uc544\ub798 \uc774\ubbf8\uc9c0\ub97c \ud074\ub9ad\ud574 \uc8fc\uc138\uc694<\/p>\n\n\n\n<p class=\"has-base-color has-text-color\">\u25bc&nbsp;<em>\uc9c0\ub09c \uc544\ud2f0\ud074 \ubc14\ub85c\ubcf4\uae30<\/em><\/p>\n\n\n<div class=\"gb-container gb-container-54551fc3\">\n\n<figure class=\"wp-block-image size-large is-resized\"><a href=\"https:\/\/1point.kr\/blog\/insights\/marketing_indicators\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"564\" src=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/Thumb_expert-s_article_5-2-1024x564.jpg\" alt=\"\" class=\"wp-image-553\" style=\"width:770px;height:424px\" title=\"\" srcset=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/Thumb_expert-s_article_5-2-1024x564.jpg 1024w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/Thumb_expert-s_article_5-2-300x165.jpg 300w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/Thumb_expert-s_article_5-2-768x423.jpg 768w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/Thumb_expert-s_article_5-2-1536x847.jpg 1536w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/Thumb_expert-s_article_5-2.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<\/div>\n\n\n<p class=\"has-base-color has-text-color\">\uc704 \uc544\ud2f0\ud074\uc5d0\uc11c \uc9c0\ud45c\uc5d0 \ub300\ud55c \uc790\uc138\ud55c \ub0b4\uc6a9\uc744 \ucc38\uace0\ud574\uc11c \ubcf4\uc2dc\uba74 \ub418\uae30\uc5d0 \uc624\ub298\uc740 \uc9c0\ud45c \uc124\uba85\uc740 \uac70\ub450\uc808\ubbf8\ud558\uaca0\uc2b5\ub2c8\ub2e4.&nbsp;<strong>\ubc14\ub85c \uba54\ud0c0 \uad11\uace0\uad00\ub9ac\uc790\uc5d0\uc11c \uad6c\ub9e4 \uc131\uacfc\ub97c \ube60\ub974\uac8c \ud30c\uc545\ud558\uae30 \uc704\ud558\uc5ec \uc5f4 \ub9de\ucda4 \uc124\uc815 \uc138\ud305\ud558\ub294 \ubc29\ubc95\uc744 \uc54c\ub824\ub4dc\ub9ac\uaca0\uc2b5\ub2c8\ub2e4.<\/strong><\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><\/p>\n\n\n<h2 class=\"wp-block-heading\" id=\"1-%25eb%25a9%2594%25ed%2583%2580-%25ea%25b4%2591%25ea%25b3%25a0%25ea%25b4%2580%25eb%25a6%25ac%25ec%259e%2590-%25ed%258e%2598%25ec%259d%25b4%25ec%25a7%2580-%25eb%2593%25a4%25ec%2596%25b4%25ea%25b0%2580%25ea%25b8%25b0\">1. \uba54\ud0c0 \uad11\uace0\uad00\ub9ac\uc790 \ud398\uc774\uc9c0 \ub4e4\uc5b4\uac00\uae30<\/h2>\n\n\n<p class=\"has-base-color has-text-color\">\uad11\uace0\ub97c \uc9c4\ud589 \uc911\uc778 \uad11\uace0\uad00\ub9ac\uc790 \ud398\uc774\uc9c0\uc5d0 \ub4e4\uc5b4\uac11\ub2c8\ub2e4. \uad11\uace0\uad00\ub9ac\uc790 \ud398\uc774\uc9c0\ub294 \ube44\uc988\ub2c8\uc2a4 \uad00\ub9ac\uc790(<a href=\"https:\/\/business.facebook.com\/select?ref=blog.1point.kr\">\ub9c1\ud06c<\/a>)\uc5d0 \uc788\ub294 \ube44\uc988\ub2c8\uc2a4 \uc911 \uc6d0\ud558\ub294 \ube44\uc988\ub2c8\uc2a4\ub97c \uc120\ud0dd\ud569\ub2c8\ub2e4.<\/p>\n\n\n<div class=\"gb-container gb-container-af3fc7f2\">\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/002-4-1024x576.png\" alt=\"\uba54\ud0c0 \uad11\uace0\uad00\ub9ac\uc790, &#039;5\ubd84\uc774\uba74 \ucda9\ubd84\ud55c&#039; \ub300\uc2dc\ubcf4\ub4dc \uc138\ud305 \ubc29\ubc95\" class=\"wp-image-557\" title=\"\" srcset=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/002-4-1024x576.png 1024w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/002-4-300x169.png 300w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/002-4-768x432.png 768w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/002-4-1536x864.png 1536w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/002-4.png 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:35px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<\/div>\n\n\n<p class=\"has-base-color has-text-color\">\uc67c\ucabd \ub9ac\uc2a4\ud2b8 \uc911 \u2018\uad11\uace0 \uad00\ub9ac\uc790\u2019\ub97c \ud074\ub9ad\ud558\uba74 \ub4e4\uc5b4\uac00\uc2e4 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<br><\/p>\n\n\n<div class=\"gb-container gb-container-07de0279\">\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/003-6-1024x576.png\" alt=\"\uba54\ud0c0 \uad11\uace0\uad00\ub9ac\uc790, &#039;5\ubd84\uc774\uba74 \ucda9\ubd84\ud55c&#039; \ub300\uc2dc\ubcf4\ub4dc \uc138\ud305 \ubc29\ubc95\" class=\"wp-image-560\" title=\"\" srcset=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/003-6-1024x576.png 1024w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/003-6-300x169.png 300w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/003-6-768x432.png 768w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/003-6-1536x864.png 1536w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/003-6.png 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:35px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<\/div>\n\n\n<p class=\"has-base-color has-text-color\">\uba54\ud0c0 \uad11\uace0\uad00\ub9ac\uc790 \ubaa8\uc2b5\uc740 \uc544\ub798\uc640 \uac19\uc740 \ud615\uc2dd\uc774\uba70, \uc774 \ud398\uc774\uc9c0\ub97c \ubd81\ub9c8\ud06c \ud574\ub193\uc73c\uc2dc\uba74 \ub354 \ud3b8\ud558\uac8c \ub4e4\uc5b4\uac00\uc2e4 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ubd81\ub9c8\ud06c\ub294 \uc624\ub298 \uc5f4 \ub9de\ucda4 \uc124\uc815\uc774 \ub05d\ub09c \uc774\ud6c4\uc5d0 \uc9c4\ud589\ud558\uc154\uc57c \ud574\ub2f9 \uc5f4 \ub9de\ucda4\uc73c\ub85c \ubc14\ub85c \ubcf4\uc2e4 \uc218 \uc788\ub294 \ubd80\ubd84\ub3c4 \ucc38\uace0 \ubd80\ud0c1\ub4dc\ub9bd\ub2c8\ub2e4.<\/p>\n\n\n<div class=\"gb-container gb-container-14efea27\">\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"240\" src=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/004-3-1024x240.png\" alt=\"\" class=\"wp-image-562\" title=\"\" srcset=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/004-3-1024x240.png 1024w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/004-3-300x70.png 300w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/004-3-768x180.png 768w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/004-3-1536x360.png 1536w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/004-3.png 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:35px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<\/div>\n\n<h2 class=\"wp-block-heading\" id=\"2-%25ec%2597%25b4-%25eb%25a7%259e%25ec%25b6%25a4-%25ec%2584%25a4%25ec%25a0%2595-%25eb%2593%25a4%25ec%2596%25b4%25ea%25b0%2580%25ea%25b8%25b0\">2. \uc5f4 \ub9de\ucda4 \uc124\uc815 \ub4e4\uc5b4\uac00\uae30<\/h2>\n\n\n<p class=\"has-base-color has-text-color\">\uc6b0\uce21 \uc0c1\ub2e8\uc5d0 \uc788\ub294 \ub0a0\uc9dc \uce78\uc774 \ubcf4\uc774\uc2dc\uc9c0\uc694? \ud558\ub2e8\uc5d0 \uc788\ub294 \u2018\uc5f4\u2019 \uc124\uc815 \ubc84\ud2bc\uc744 \ub20c\ub7ec \ucd5c\ud558\ub2e8\uc758 \u2018\uc5f4 \ub9de\ucda4 \uc124\uc815\u2019\uc744 \ud074\ub9ad\ud574 \uc8fc\uc138\uc694.<br><br>(\uae30\uc874\uc5d0 \uc138\ud305\ud55c \uc124\uc815\uc774 \uc5c6\ub2e4\uba74 \uae30\ubcf8 \uc124\uc815\uc778 \u2018\uc131\uacfc\u2019\ub85c \ub418\uc5b4\uc788\uc744 \uac70\uc608\uc694. \uac01 \ucea0\ud398\uc778\uc758 \ubaa9\ud45c\uac00 \ub2e4\ub97c \uacbd\uc6b0 \uacb0\uacfc\ub2f9 \ube44\uc6a9\uc744 \ud55c \ub208\uc5d0 \ubcfc \uc218 \uc788\ub294 \uc131\uacfc \uc5f4 \ub9de\ucda4\ub3c4 \uc88b\uc9c0\ub9cc, \ub300\ubd80\ubd84 \uad11\uace0\uc8fc\ubd84\uc758 \ubaa9\ud45c\ub294 \ub9e4\ucd9c\uc774\uae30\uc5d0 \u2018\uad6c\ub9e4\u2019\uc5d0 \uad00\ub828\ub41c \uc131\uacfc \uc9c0\ud45c\ub85c \ubcc0\uacbd\ud574\uc11c \ubcf4\ub294 \ubc29\ud5a5\uc744 \ucd94\ucc9c\ud574 \ub4dc\ub9bd\ub2c8\ub2e4.)<\/p>\n\n\n<div class=\"gb-container gb-container-f06726db\">\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/005-1024x576.png\" alt=\"\" class=\"wp-image-563\" title=\"\" srcset=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/005-1024x576.png 1024w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/005-300x169.png 300w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/005-768x432.png 768w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/005-1536x864.png 1536w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/005.png 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:35px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<\/div>\n\n<h2 class=\"wp-block-heading\" id=\"3-%25ec%25a7%2580%25ed%2591%259c-%25ec%2584%25b8%25ed%258c%2585\">3. \uc9c0\ud45c \uc138\ud305<\/h2>\n\n\n<p class=\"has-base-color has-text-color\"><strong>\uc5f4 \ub9de\ucda4 \uc124\uc815\uc5d0\uc11c \uad6c\ub9e4\uc131\uacfc\ub97c \ud30c\uc545\ud558\uae30 \uc88b\uc740 \uc9c0\ud45c\ub4e4\ub85c \uad6c\uc131\ud569\ub2c8\ub2e4.<\/strong>&nbsp;\uc800\uc758 \uacbd\uc6b0, \uc0c8\ub85c\uc6b4 \uad11\uace0\uc8fc\ub97c \ub2f4\ub2f9\ud558\uac8c \ub420 \ub54c\ub9c8\ub2e4 \uc544\ub798\uc640 \uac19\uc740 \uc21c\uc11c\ub85c \uc5f4 \ub9de\ucda4 \uc124\uc815\uc744 \uc138\ud305\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"has-base-color has-text-color\">\uc77c\ub2e8 \uad6c\ub9e4 \uc131\uacfc\ub97c \ube60\ub974\uac8c \ud30c\uc545\ud558\uae30 \uc704\ud55c \uc9c0\ud45c\ub97c \uc55e\ucabd\uc5d0 \ubc30\uce58\ud569\ub2c8\ub2e4. \uc608\uc0b0 \ub300\ube44 \uc9c0\ucd9c \uae08\uc561\uc774 \uc798 \uc0ac\uc6a9\ub418\uc5c8\ub294\uc9c0, \uc804\ubc18\uc801\uc778 ROAS\ub294 \uc5b4\ub5a0\ud55c\uc9c0, \uad6c\ub9e4\uac74\uc218 \ub300\ube44 \uad6c\ub9e4 \uc804\ud658\uac12\uc774 \ub108\ubb34 \ub192\uac70\ub098 \ub0ae\uc9c0\ub294 \uc54a\uc740\uc9c0, 1\uac74 \uad6c\ub9e4\ub2f9 \ube44\uc6a9\uacfc 1\uac74 \uad6c\ub9e4\ub2f9 \uac1d\ub2e8\uac00\ub294 \uc5b4\ub290 \uc815\ub3c4 \ub418\ub294\uc9c0 \ud30c\uc545\ud560 \uc218 \uc788\uac8c \uad00\ub828 \uc9c0\ud45c\ub4e4\uc744 \uc6b0\uc120 \ubc30\uce58\ud569\ub2c8\ub2e4. \uadf8\ub9ac\uace0 \uc18c\uc7ac\uc758 \uc131\uacfc\ub97c \ud30c\uc545\ud558\uae30 \uc704\ud55c CPC, CTR, CPM \uc21c\uc73c\ub85c \uc138\ud305\ud574 \ub450\uc5c8\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"has-base-color has-text-color\">\uc5ec\uae30\uc5d0 \ucf58\ud150\uce20 \ud004\ub9ac\ud2f0\ub97c \ud655\uc778\ud558\uae30 \uc704\ud55c \ud488\uc9c8 \uc21c\uc704, \ucc38\uc5ec\uc728 \uc21c\uc704, \ube48\ub3c4 \ub4f1\uc744 \ucd94\uac00\ud574\ub3c4 \uc88b\uace0, \ucf58\ud150\uce20 \uad00\ub828 \uc5f4 \ub9de\ucda4\uc744 \ub530\ub85c \uc0dd\uc131\ud558\uc154\ub3c4 \uc88b\uaca0\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"has-base-color has-text-color\">\uc81c\uac00 \uc138\ud305\ud55c \ub300\uc2dc\ubcf4\ub4dc \uc5f4 \ub9de\ucda4 \uc124\uc815 \uc21c\uc11c\ub3c4 \ucc38\uace0 \ucc28 \uacf5\uc720\ud574 \ub4dc\ub9bd\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"has-accent-color has-text-color has-medium-font-size\"><strong>\uc608\uc0b0 &#8211; \uc9c0\ucd9c \uae08\uc561 &#8211; \uad6c\ub9e4ROAS &#8211; \uad6c\ub9e4 &#8211; \uad6c\ub9e4 \uc804\ud658\uac12 &#8211; \uad6c\ub9e4\ub2f9 \ube44\uc6a9 &#8211; AOV &#8211; CVR &#8211; \ub9c1\ud06c\ud074\ub9ad &#8211; CPC(\ub9c1\ud06c\ud074\ub9ad\ub2f9) &#8211; CTR(\ub9c1\ud06c\ud074\ub9ad) &#8211; CPM<\/strong><\/p>\n\n\n\n<p class=\"has-base-color has-text-color\"><br>\uc77c\ub2e8 \uc5f4 \ub9de\ucda4 \uc124\uc815 \ucc3d\uc758 \uc624\ub978\ucabd\uc5d0 \uc788\ub294 \ubaa8\ub4e0 \uc9c0\ud45c\ub97c x\ub85c \uc0ad\uc81c\ud558\uace0, \uc704 \uc21c\uc11c\ub300\ub85c \uac80\uc0c9\ud558\uc5ec \ucd94\uac00\ud569\ub2c8\ub2e4. \uc21c\uc11c\uc758 \uacbd\uc6b0 \uccb4\ud06c \ud45c\uc2dc\ub97c \ud55c \uc21c\uc11c\ub300\ub85c \ub098\uc5f4\ub418\uba70 \uc624\ub978\ucabd \uc9c0\ud45c\ub97c \ub04c\uc5b4\uc11c \uc774\ub3d9\uc2dc\ud0ac \uc218\ub3c4 \uc788\uc2b5\ub2c8\ub2e4. \uc9c1\uad00\uc801\uc774\uae30\uc5d0 \uc190\uc27d\uac8c \ucee4\uc2a4\ud130\ub9c8\uc774\uc9d5\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n<div class=\"gb-container gb-container-c7488d32\">\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/006-1024x576.png\" alt=\"\" class=\"wp-image-564\" title=\"\" srcset=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/006-1024x576.png 1024w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/006-300x169.png 300w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/006-768x432.png 768w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/006-1536x864.png 1536w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/006.png 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:35px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<\/div>\n\n<h2 class=\"wp-block-heading\" id=\"4-%25eb%25a7%259e%25ec%25b6%25a4-%25eb%25b9%2584%25ed%2591%259c-%25ec%2583%259d%25ec%2584%25b1-%25eb%25b0%25a9%25eb%25b2%2595\">4. \ub9de\ucda4 \ube44\ud45c \uc0dd\uc131 \ubc29\ubc95<\/h2>\n\n\n<p class=\"has-base-color has-text-color\">\uc5ec\uae30\uc11c AOV, CVR\uc758 \uacbd\uc6b0 \uac80\uc0c9\ud574\ub3c4 \ub098\uc624\uc9c0 \uc54a\uc73c\uc2e4 \uac81\ub2c8\ub2e4.&nbsp;<strong>\ucd94\uac00\ub85c \ubcf4\uace0 \uc2f6\uc740 \uc9c0\ud45c\ub294 \ub9de\ucda4\uc9c0\ud45c\ub97c \ud1b5\ud574 \uc0dd\uc131\ud558\uc5ec \ub370\uc77c\ub9ac\ub85c \uc9c0\ud45c\ub97c \ud655\uc778\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/strong><\/p>\n\n\n\n<p class=\"has-base-color has-text-color\">\uc5f4 \ub9de\ucda4 \uc124\uc815 \uc0c1\ub2e8\uc758 \uac80\uc0c9\ucc3d \uc6b0\uce21\uc5d0 \ubcf4\uba74 \ud30c\ub780\uc0c9 \uae00\uc528\ub85c \ub41c \u2018\ub9de\ucda4 \uc9c0\ud45c \ub9cc\ub4e4\uae30\u2019\ub97c \ud074\ub9ad\ud558\uc2dc\uba74 \ub9de\ucda4 \uc9c0\ud45c\ub97c \uc0dd\uc131\ud560 \uc218 \uc788\ub294 \ucc3d\uc774 \ub739\ub2c8\ub2e4.<\/p>\n\n\n<div class=\"gb-container gb-container-4a972a86\">\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/007-1024x576.png\" alt=\"\" class=\"wp-image-565\" title=\"\" srcset=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/007-1024x576.png 1024w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/007-300x169.png 300w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/007-768x432.png 768w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/007-1536x864.png 1536w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/007.png 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:35px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<\/div>\n\n\n<p class=\"has-base-color has-text-color\">\uc608\ub97c \ub4e4\uc5b4 \uac1d\ub2e8\uac00\ub97c \ub098\ud0c0\ub0b4\ub294 AOV\ub97c \uc124\uc815\ud55c\ub2e4\uba74, \uc774\ub984 \uce78\uc5d0 AOV \ub610\ub294 \uac1d\ub2e8\uac00\ub77c\uace0 \uc801\uc5b4\uc8fc\uc2dc\uace0, \ud615\uc2dd\uc740 \uac00\uaca9\uc744 \ub098\ud0c0\ub0b4\ub294 \u2018\ud1b5\ud654\u2019\ub85c \uc124\uc815\ud569\ub2c8\ub2e4. \uadf8\ub9ac\uace0 \uc624\ub978\ucabd\uc5d0 \uc788\ub294 \uc9c0\ud45c \uc911 \uad00\ub828 \uc9c0\ud45c\ub97c \ud074\ub9ad\ud558\uace0 \uc218\uc2dd \uce78\uc5d0 \uc788\ub294 \uc0ac\uce59\uc5f0\uc0b0 \uae30\ud638\ub4e4\uc744 \ud074\ub9ad\ud558\uc5ec \uc218\uc2dd\uc744 \uc644\uc131\ud569\ub2c8\ub2e4. \uc6b0\uce21 \ud558\ub2e8\uc758 \u2018\uc9c0\ud45c \ub9cc\ub4e4\uae30\u2019 \ubc84\ud2bc\uc744 \ub20c\ub7ec \uc800\uc7a5\ud558\uba74 \ub9de\ucda4 \uc9c0\ud45c \uc0dd\uc131\uc774 \uc644\ub8cc\ub429\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"has-base-color has-text-color\">\uc774\uc81c 3\ubc88\uc5d0\uc11c\uc640 \ub9c8\ucc2c\uac00\uc9c0\ub85c \uc6d0\ud558\ub294 \uc704\uce58\uc5d0 \uc9c0\ud45c\ub97c \ucd94\uac00\ud574 \uc8fc\uc2dc\uba74 \ub429\ub2c8\ub2e4.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<h2 class=\"wp-block-heading\" id=\"5-%25ec%25b6%2594%25ea%25b0%2580-tip\">5. \ucd94\uac00 TIP<\/h2>\n\n\n<p class=\"has-base-color has-text-color\">ROAS, \uad6c\ub9e4, \uad6c\ub9e4 \uc804\ud658 \uac12\uc758 \uacbd\uc6b0&nbsp;<code>\uc6f9\uc0ac\uc774\ud2b8 \uad6c\ub9e4\/\uc624\ud504\ub77c\uc778 \uad6c\ub9e4\/Meta \uad6c\ub9e4<\/code>\ub294 \uccb4\ud06c\ubc15\uc2a4\uac00 \ucd94\uac00\ub85c \uc788\ub294 \uacbd\uc6b0\uac00 \uc788\uc2b5\ub2c8\ub2e4.&nbsp;<strong>\ub300\ubd80\ubd84\uc758 \uad11\uace0\uc8fc\ubd84\uc774 \uc628\ub77c\uc778 \uc790\uc0ac \ubab0\uc744 \ud1b5\ud55c \uad6c\ub9e4 \uc804\ud658\uc744 \ubaa9\ud45c\ub85c \uad11\uace0\ub97c \uc6b4\uc601\ud558\uae30 \ub54c\ubb38\uc5d0 \ud574\ub2f9 \uccb4\ud06c\ub294 \ubaa8\ub450 \uc81c\uc678\ud558\uc5ec \ube48\uce78\uc73c\ub85c \ub9cc\ub4e4\uc5b4 \uc8fc\uc138\uc694.<\/strong><\/p>\n\n\n<div class=\"gb-container gb-container-27136eaa\">\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/008-1024x576.png\" alt=\"\" class=\"wp-image-566\" title=\"\" srcset=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/008-1024x576.png 1024w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/008-300x169.png 300w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/008-768x432.png 768w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/008-1536x864.png 1536w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/008.png 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:35px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<\/div>\n\n<h2 class=\"wp-block-heading\" id=\"6-%25ec%2597%25b4-%25ec%2584%25a4%25ec%25a0%2595-%25ec%25a0%2580%25ec%259e%25a5\">6. \uc5f4 \uc124\uc815 \uc800\uc7a5<\/h2>\n\n\n<p class=\"has-base-color has-text-color\">\ub9c8\uc9c0\ub9c9\uc73c\ub85c \uc5f4 \ub9de\ucda4 \uc124\uc815 \ucc3d \uc88c\uce21 \ud558\ub2e8\uc5d0 \uc788\ub294 \uc5f4 \uc124\uc815 \uc800\uc7a5\ud558\uae30\uc5d0 \uccb4\ud06c \ud6c4 \u2018\uc624\ub298 \ub0a0\uc9dc\u2019\ub098 \u20188\uc6d4 \uad6c\ub9e4\uc131\uacfc\uc9c0\ud45c\u2019 \ub4f1 \uc54c\uc544\ubcf4\uae30 \uc26c\uc6b4 \ub098\ub9cc\uc758 \uc5f4 \uc124\uc815 \uc774\ub984\uc744 \uc800\uc7a5\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<h2 class=\"wp-block-heading\" id=\"7-%25ec%2597%25b4-%25eb%25a7%259e%25ec%25b6%25a4-%25ed%2599%2595%25ec%259d%25b8-%25eb%25b0%258f-%25eb%25b6%2581%25eb%25a7%2588%25ed%2581%25ac-%25ec%2584%25b8%25ed%258c%2585\">7. \uc5f4 \ub9de\ucda4 \ud655\uc778 \ubc0f \ubd81\ub9c8\ud06c \uc138\ud305<\/h2>\n\n\n<p class=\"has-base-color has-text-color\">\uc5f4 \ubc84\ud2bc\uc5d0 \uc800\uc7a5\ud55c \uc774\ub984\uc774 \ub728\uace0, \ud574\ub2f9 \uc774\ub984\uc744 \ud074\ub9ad\ud558\uba74 \ub0b4\uac00 \uc124\uc815\ud55c \uc5f4 \ub9de\ucda4 \uc21c\uc11c\ub85c \ub370\uc774\ud130\ub97c \ube60\ub974\uac8c \ud655\uc778\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774 \uc0c1\ud0dc\uc5d0\uc11c&nbsp;<strong>\ubd81\ub9c8\ud06c(\uc990\uaca8\ucc3e\uae30)\ub97c \ub4f1\ub85d\ud574 \ub193\uc73c\uc2dc\uba74 \uc190\uc27d\uac8c \ud574\ub2f9 \uc9c0\ud45c\ub4e4\uc744 \ud655\uc778\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/strong><\/p>\n\n\n<div class=\"gb-container gb-container-cf42d77c\">\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"180\" src=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/009-1024x180.png\" alt=\"\" class=\"wp-image-567\" title=\"\" srcset=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/009-1024x180.png 1024w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/009-300x53.png 300w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/009-768x135.png 768w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/009-1536x270.png 1536w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/009.png 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:35px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<\/div>\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p class=\"has-base-color has-text-color\">\uc774\ub807\uac8c 5\ubd84 \ub9cc\uc5d0 \uc131\uacfc \ud30c\uc545\uc774 \uc26c\uc6cc\uc9c0\ub294 \uba54\ud0c0 \uad11\uace0\uad00\ub9ac\uc790 \ub0b4 \ub300\uc2dc\ubcf4\ub4dc \uc138\ud305\uc744 \ub9c8\ucce4\uc2b5\ub2c8\ub2e4. \ud558\ub098\ud558\ub098 \ub530\ub77c\ud558\uae30 \uc27d\uac8c \uc790\uc138\ud788 \uc124\uba85\ud574 \ubcf4\uc558\uc2b5\ub2c8\ub2e4. \uc624\ub298 \uc124\uc815\ud55c \uc9c0\ud45c\ub4e4\uc744 \uc704\uc8fc\ub85c&nbsp;<strong>\ud3c9\uc18c\uc5d0 \ub354 \ub208\uc5ec\uaca8\ubcf4\ub294 \uc9c0\ud45c\ub4e4\uc744 \ucd94\uac00\ud560 \uc218\ub3c4 \uc788\uace0, \ub354 \uc790\uc8fc \ud655\uc778\ud558\uace0 \uc2f6\uc740 \uc9c0\ud45c\ub97c \uc55e\ucabd\uc5d0 \ubc30\uce58\ud558\ub294 \ub4f1 \uc5bc\ub9c8\ub4e0\uc9c0 \ucee4\uc2a4\ud130\ub9c8\uc774\uc9d5\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/strong><\/p>\n\n\n\n<p class=\"has-base-color has-text-color\">\uc774\ubc88 \uc544\ud2f0\ud074\ub3c4 \ub3c4\uc6c0\uc774 \ub418\uc168\uae30\ub97c \ubc14\ub77c\uba70 \ucd94\ud6c4 \uc0c8\ub85c\uc6b4 \uc8fc\uc81c\ub85c \ucc3e\uc544\ubd59\uaca0\uc2b5\ub2c8\ub2e4. \uac10\uc0ac\ud569\ub2c8\ub2e4.<\/p>\n\n\n<div class=\"gb-container gb-container-20a0cedb\">\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/1point.kr\/\"><img loading=\"lazy\" decoding=\"async\" width=\"3097\" height=\"1664\" src=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/\ub370\uc774_expert_btn.png\" alt=\"\" class=\"wp-image-4503\" title=\"\" srcset=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/\ub370\uc774_expert_btn.png 3097w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/\ub370\uc774_expert_btn-300x161.png 300w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/\ub370\uc774_expert_btn-1024x550.png 1024w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/\ub370\uc774_expert_btn-768x413.png 768w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/\ub370\uc774_expert_btn-1536x825.png 1536w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/08\/\ub370\uc774_expert_btn-2048x1100.png 2048w\" sizes=\"auto, (max-width: 3097px) 100vw, 3097px\" \/><\/a><\/figure>\n\n<\/div>\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\uba54\ud0c0 \ub300\uc2dc\ubcf4\ub4dc \uc124\uc815 \ubc29\ubc95\uc5d0 \ub300\ud574 \uc54c\uc544\ubcf4\uace0 \ub9c8\ucf00\ud305 \ub370\uc774\ud130\ub97c \ud6a8\uc728\uc801\uc73c\ub85c \uad00\ub9ac\ud558\uace0 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