{"id":7079,"date":"2026-05-25T11:00:00","date_gmt":"2026-05-25T02:00:00","guid":{"rendered":"https:\/\/1point.kr\/blog\/?p=7079"},"modified":"2026-05-12T16:02:32","modified_gmt":"2026-05-12T07:02:32","slug":"group-buy-platform-compare","status":"publish","type":"post","link":"https:\/\/1point.kr\/blog\/business-insights\/group-buy-platform-compare\/","title":{"rendered":"\uacf5\uad6c\ud50c\ub7ab\ud3fc 3\uac00\uc9c0 \uc635\uc158 \ube44\uad50 : \uc790\uc0ac\ubab0 vs \ud1a0\ud0c8 \ub300\ud589 vs \uc2a4\ub9c8\ud2b8\uc2a4\ud1a0\uc5b4"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">\uc778\ud50c\ub8e8\uc5b8\uc11c \uacf5\uad6c\ub97c \ucc98\uc74c \uc9c4\ud589\ud558\uc2dc\ub294 \ub300\ud45c\ub2d8\ub4e4\uc774 \uac00\uc7a5 \ub9ce\uc774 \ud558\uc2dc\ub294 \uc9c8\ubb38\uc774 <strong>\uacf5\uad6c \uacb0\uc81c\ub294 \uc5b4\ub514\uc11c \ubc1b\uc544\uc57c \ud558\ub294\uc9c0<\/strong>\uc608\uc694. \uc790\uc0ac\ubab0\uc744 \uadf8\ub300\ub85c \uc368\ub3c4 \ub420\uc9c0, \uc544\ub2d8 \uacf5\uad6c\ud50c\ub7ab\ud3fc\uc744 \ub530\ub85c \uc4f0\ub294 \uac8c \uc88b\uc744\uc9c0\uac00 \uace0\ubbfc\uc778 \uac70\uc8e0.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 id=\"%ec%9d%b8%ec%8a%a4%ed%83%80-%ea%b3%b5%ea%b5%ac%eb%8a%94-%ec%96%b4%eb%94%94%ec%84%9c-%ea%b2%b0%ec%a0%9c%eb%b0%9b%eb%8a%94-%ea%b2%8c-%eb%a7%9e%ec%9d%84%ea%b9%8c%ea%b3%b5%ea%b5%ac%ed%94%8c%eb%9e%ab\" class=\"wp-block-heading\" style=\"font-size:32px\">\uc778\uc2a4\ud0c0 \uacf5\uad6c\ub294 \uc5b4\ub514\uc11c \uacb0\uc81c\ubc1b\ub294 \uac8c \ub9de\uc744\uae4c?<br>\uacf5\uad6c\ud50c\ub7ab\ud3fc 3\uac00\uc9c0 \uc635\uc158<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"411\" src=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/01_\ubcf8\ubb38-1024x411.png\" alt=\"\uacf5\uad6c\ud50c\ub7ab\ud3fc\ubcc4 3\uac00\uc9c0 \uc635\uc158 \ube44\uad50\" class=\"wp-image-7081\" title=\"\" srcset=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/01_\ubcf8\ubb38-1024x411.png 1024w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/01_\ubcf8\ubb38-300x121.png 300w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/01_\ubcf8\ubb38-768x308.png 768w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/01_\ubcf8\ubb38-1536x617.png 1536w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/01_\ubcf8\ubb38-2048x823.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 id=\"%f0%9f%9b%92-%ec%98%b5%ec%85%98-1-%ec%9e%90%ec%82%ac%eb%aa%b0-%ec%9d%b8%ed%94%8c%eb%a3%a8%ec%96%b8%ec%84%9c%eb%b3%84-%ec%b6%94%ec%a0%81-%ed%8e%98%ec%9d%b4%ec%a7%80\" class=\"wp-block-heading\" style=\"font-size:24px\">\ud83d\uded2 \uc635\uc158 1. \uc790\uc0ac\ubab0 + \uc778\ud50c\ub8e8\uc5b8\uc11c\ubcc4 \ucd94\uc801 \ud398\uc774\uc9c0<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\uc774\ubbf8 <strong>\uce74\ud39824, \uc544\uc784\uc6f9, \uc2dd\uc2a4\uc0f5 \uac19\uc740 \uc790\uc0ac\ubab0\uc744 \uc6b4\uc601\ud558\uace0 \uacc4\uc2e0 \ube0c\ub79c\ub4dc\ub4e4\uc774 \uac00\uc7a5 \ub9ce\uc774 \uc120\ud0dd\ud558\ub294 \ubc29\uc2dd<\/strong>\uc774\uc5d0\uc694.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc790\uc0ac\ubab0 \uc548\uc5d0 \uc778\ud50c\ub8e8\uc5b8\uc11c\ubcc4\ub85c <strong>\ubcc4\ub3c4 \uacf5\uad6c \ud398\uc774\uc9c0<\/strong>\ub97c \ub9cc\ub4e0 \ud6c4, <strong>UTM \ucd94\uc801 \ub9c1\ud06c<\/strong>\ub97c \ubc1c\uae09\ud574\uc11c \ub204\uad6c\ub97c \ud1b5\ud574 \ub4e4\uc5b4\uc628 \ub9e4\ucd9c\uc778\uc9c0 \uc790\ub3d9\uc73c\ub85c \ubd84\ub9ac\ud558\ub294 \uad6c\uc870\uc8e0. \uacb0\uc81c\ub294 \uc790\uc0ac\ubab0\uc758 PG\ub85c \uadf8\ub300\ub85c \ucc98\ub9ac\ub418\uace0\uc694.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">\uc774 \ubc29\ubc95\uc740 \uc790\uc0ac\ubab0 \uc194\ub8e8\uc158 \uc218\uc218\ub8cc\uc640 PG \uc218\uc218\ub8cc \uc815\ub3c4\ub97c \uadf8\ub300\ub85c \uc801\uc6a9\ud560 \uc218 \uc788\uc5b4\uc11c <strong>\uc804\uccb4 \uc635\uc158 \uc911 \uac00\uc7a5 \uc800\ub834<\/strong>\ud574\uc694.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ub2e4\ub9cc \uc778\ud50c\ub8e8\uc5b8\uc11c\ubcc4 \ub9e4\ucd9c\uc744 \uc815\ud655\ud788 \ubd84\ub9ac\ud558\ub824\uba74 \ud398\uc774\uc9c0 \uc138\ud305\uc774\ub098 UTM \uad00\ub9ac\uac00 \ucd94\uac00\ub85c \ud544\uc694\ud574\uc11c <strong><mark style=\"background-color:#dfedff\" class=\"has-inline-color has-contrast-color\">\uad00\ub828 \uacbd\ud5d8\uc774\ub098 \uc9c0\uc2dd\uc774 \uc788\ub294 \uc804\ubb38\uac00\uac00 \ud568\uaed8\ud558\uc2dc\ub294 \uac78 \ucd94\ucc9c<\/mark><\/strong>\ub4dc\ub824\uc694.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"344\" src=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/02_\ubcf8\ubb38-1024x344.png\" alt=\"\uc790\uc0ac\ubab0\ub85c \uacf5\uad6c \uc9c4\ud589\ud560 \ub54c \uc138\ud305\ud558\ub294 \ud750\ub984\" class=\"wp-image-7082\" title=\"\" srcset=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/02_\ubcf8\ubb38-1024x344.png 1024w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/02_\ubcf8\ubb38-300x101.png 300w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/02_\ubcf8\ubb38-768x258.png 768w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/02_\ubcf8\ubb38-1536x516.png 1536w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/02_\ubcf8\ubb38-2048x688.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 id=\"%f0%9f%9b%92-%ec%98%b5%ec%85%98-2-%ea%b3%b5%ea%b5%ac-%ec%a0%84%ec%9a%a9-%ed%86%a0%ed%83%88-%eb%8c%80%ed%96%89-%ed%94%8c%eb%9e%ab%ed%8f%bc\" class=\"wp-block-heading\" style=\"font-size:24px\">\ud83d\uded2 \uc635\uc158 2. \uacf5\uad6c \uc804\uc6a9 \ud1a0\ud0c8 \ub300\ud589 \ud50c\ub7ab\ud3fc<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><a href=\"https:\/\/styleseller.co.kr\/\" target=\"_blank\" rel=\"noopener\">\uc2a4\ud0c0\uc77c\uc140\ub7ec \ud50c\ub7ec\uc2a4<\/a>, <a href=\"https:\/\/brixcorp.net\/\" target=\"_blank\" rel=\"noopener\">\ube0c\ub9ad\uc2a4<\/a> <\/strong>\uac19\uc740 \uacf5\uad6c\ud50c\ub7ab\ud3fc\uc744 \uc774\uc6a9\ud558\ub294 \ubc29\uc2dd\uc774\uc5d0\uc694. <strong>\uacb0\uc81c \uc2dc\uc2a4\ud15c\ubd80\ud130 \uc778\ud50c\ub8e8\uc5b8\uc11c\ubcc4 \uacf5\uad6c\ubab0 \uc0dd\uc131, \uc8fc\ubb38 \ucc98\ub9ac, CS, \uc815\uc0b0\uae4c\uc9c0 \uc804 \uacfc\uc815\uc744 \ub300\ud589<\/strong>\ud574 \uc8fc\ub294 \uad6c\uc870\uc8e0.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc790\uc0ac\ubab0\uc774 \ub530\ub85c \uc5c6\uac70\ub098, \ub3d9\uc2dc\uc5d0 \uc9c4\ud589\ud558\ub294 \uc778\ud50c\ub8e8\uc5b8\uc11c\uac00 5\uba85 \uc774\uc0c1\uc774\ub77c \uc9c1\uc811 \uad00\ub9ac\uac00 \ubd80\ub2f4\uc2a4\ub7ec\uc6b4 \ube0c\ub79c\ub4dc\ub4e4\uc774 \uc8fc\ub85c \uc120\ud0dd\ud574\uc694. \ubcc4\ub3c4\uc758 \uc778\ub825 \ucc44\uc6a9 \uc5c6\uc774\ub3c4 \ub9e4\ucd9c\uc774 \uc6b4\uc601\ub418\ub294 \uad6c\uc870\ub77c, \uccab \uacf5\uad6c\ub97c \uc2dc\uc791\ud558\ub294 \ube0c\ub79c\ub4dc \uc785\uc7a5\uc5d0\uc11c\ub294 \ubd80\ub2f4\uc774 \uc801\uae30\ub3c4 \ud558\uace0\uc694.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">\uacf5\uad6c\ud50c\ub7ab\ud3fc\uc744 \ud1b5\ud558\uba74 <strong>\ubcf4\ud1b5 \ub9e4\ucd9c\uc758 5~7% \uc218\uc900\uc758 \uc218\uc218\ub8cc<\/strong>\uac00 \ubc1c\uc0dd\ud574 \uc790\uc0ac\ubab0\uc744 \ud65c\uc6a9\ud560 \ub54c\ubcf4\ub2e8 \ube44\uc2f8\uc9c0\ub9cc, CS\uc640 \uc815\uc0b0 \uc778\ub825\uc744 \ub530\ub85c \uace0\uc6a9\ud558\ub294 \ube44\uc6a9\uc744 \uc0dd\uac01\ud558\uba74 \ucda9\ubd84\ud788 \ud569\ub9ac\uc801\uc778 \uc120\ud0dd\uc774 \ub420 \uc218 \uc788\uc5b4\uc694.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"359\" src=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/03_\ubcf8\ubb38-1024x359.png\" alt=\"\uacf5\uad6c \ud1a0\ud0c8 \ub300\ud589 \ud50c\ub7ab\ud3fc\uc774 \ud574\uc8fc\ub294 3\uac00\uc9c0 \uc601\uc5ed\" class=\"wp-image-7083\" title=\"\" srcset=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/03_\ubcf8\ubb38-1024x359.png 1024w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/03_\ubcf8\ubb38-300x105.png 300w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/03_\ubcf8\ubb38-768x269.png 768w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/03_\ubcf8\ubb38-1536x539.png 1536w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/03_\ubcf8\ubb38-2048x719.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 id=\"%f0%9f%9b%92-%ec%98%b5%ec%85%98-3-%ec%8a%a4%eb%a7%88%ed%8a%b8%ec%8a%a4%ed%86%a0%ec%96%b4-%ec%b6%94%ec%a0%81-%eb%a7%81%ed%81%ac\" class=\"wp-block-heading\" style=\"font-size:24px\">\ud83d\uded2 \uc635\uc158 3. \uc2a4\ub9c8\ud2b8\uc2a4\ud1a0\uc5b4 + \ucd94\uc801 \ub9c1\ud06c<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\uc774\ubbf8 \uc2a4\ub9c8\ud2b8\uc2a4\ud1a0\uc5b4\ub97c \uc6b4\uc601 \uc911\uc774\uace0 \uacf5\uad6c \ube48\ub3c4\uac00 \ubd84\uae30 1~2\ud68c \uc815\ub3c4\ub85c \ub0ae\uc740 \ube0c\ub79c\ub4dc\ub77c\uba74, <strong>\uc2a4\ub9c8\ud2b8\uc2a4\ud1a0\uc5b4 \uc0c1\ud488 \ud398\uc774\uc9c0 + \uc778\ud50c\ub8e8\uc5b8\uc11c\ubcc4 UTM \ucd94\uc801 \ub9c1\ud06c \uc870\ud569<\/strong>\uc73c\ub85c\ub3c4 \ucda9\ubd84\ud574\uc694.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ubcc4\ub3c4 \ube44\uc6a9 \uc5c6\uc774 \uac00\ubccd\uac8c \uc2dc\uc791\ud560 \uc218 \uc788\ub2e4\ub294 \uac8c \uac00\uc7a5 \ud070 \uc7a5\uc810\uc774\uc9c0\ub9cc, \uc778\ud50c\ub8e8\uc5b8\uc11c\ubcc4 \ub9e4\ucd9c \ubd84\ub9ac\uac00 \uc790\uc0ac\ubab0\ub9cc\ud07c \uae54\ub054\ud558\uc9c0\ub294 \uc54a\uc544 \uacf5\uad6c \uc774\ud6c4 \ucda9\ubd84\ud55c \uc778\uc0ac\uc774\ud2b8\ub97c \ubf51\uc544\ub0b4\uae34 \uc5b4\ub824\uc6cc\uc694. \uadf8\ub807\uae30 \ub54c\ubb38\uc5d0 \uacf5\uad6c\ub97c \ubcf8\uaca9\uc801\uc73c\ub85c \ud0a4\uc6b8 \uacc4\ud68d\uc774\ub77c\uba74 \uacb0\uad6d \uc635\uc158 1\uc774\ub098 2\ub85c \uc62e\uaca8\uac00\uc2dc\ub294 \uac78 \ucd94\ucc9c\ub4dc\ub9ac\uae34 \ud574\uc694.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"359\" src=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/04_\ubcf8\ubb38-1024x359.png\" alt=\"\uc2a4\ub9c8\ud2b8\uc2a4\ud1a0\uc5b4\ub85c \uacf5\uad6c\ub97c \uc9c4\ud589\ud560 \ub54c \uc801\ud569\ud55c \ud3ec\uc778\ud2b8 3\uac00\uc9c0\" class=\"wp-image-7084\" title=\"\" srcset=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/04_\ubcf8\ubb38-1024x359.png 1024w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/04_\ubcf8\ubb38-300x105.png 300w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/04_\ubcf8\ubb38-768x269.png 768w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/04_\ubcf8\ubb38-1536x539.png 1536w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/04_\ubcf8\ubb38-2048x719.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 id=\"%ea%b3%b5%ea%b5%ac%ed%94%8c%eb%9e%ab%ed%8f%bc%ec%9d%b4-%ea%bc%ad-%ea%b0%96%ec%b6%b0%ec%95%bc-%ed%95%a0-%ed%95%b5%ec%8b%ac-%ea%b8%b0%eb%8a%a5-3%ea%b0%80%ec%a7%80\" class=\"wp-block-heading\" style=\"font-size:32px\">\uacf5\uad6c\ud50c\ub7ab\ud3fc\uc774 \uaf2d \uac16\ucdb0\uc57c \ud560 \ud575\uc2ec \uae30\ub2a5 3\uac00\uc9c0<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"359\" src=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/05_\ubcf8\ubb38-1024x359.png\" alt=\"\uacf5\uad6c\ud50c\ub7ab\ud3fc\uc774 \uaf2d \uac16\ucdb0\uc57c\ud558\ub294 \ud575\uc2ec \uae30\ub2a5 3\uac00\uc9c0\" class=\"wp-image-7085\" title=\"\" srcset=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/05_\ubcf8\ubb38-1024x359.png 1024w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/05_\ubcf8\ubb38-300x105.png 300w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/05_\ubcf8\ubb38-768x269.png 768w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/05_\ubcf8\ubb38-1536x539.png 1536w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/05_\ubcf8\ubb38-2048x719.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">\uc5b4\ub5a4 \uc635\uc158\uc744 \uc120\ud0dd\ud558\uc2dc\ub4e0, \uacf5\uad6c\ud50c\ub7ab\ud3fc\uc774 \uac16\ucdb0\uc57c \ud560 \ud575\uc2ec \uae30\ub2a5\uc740 \ub3d9\uc77c\ud574\uc694. \uc774 3\uac00\uc9c0\uac00 \uc548 \ub418\uba74 \uacf5\uad6c\ub97c \ubc18\ubcf5\ud560\uc218\ub85d \uc6b4\uc601\uc774 \ubb34\ub108\uc9c0\uac70\ub4e0\uc694.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 id=\"%f0%9f%93%8a-%ec%9d%b8%ed%94%8c%eb%a3%a8%ec%96%b8%ec%84%9c%eb%b3%84-%eb%a7%a4%ec%b6%9c-%ec%9e%90%eb%8f%99-%eb%b6%84%eb%a6%ac\" class=\"wp-block-heading\" style=\"font-size:24px\">\ud83d\udcca \uc778\ud50c\ub8e8\uc5b8\uc11c\ubcc4 \ub9e4\ucd9c \uc790\ub3d9 \ubd84\ub9ac<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\uacf5\uad6c\ub97c \uc5ec\ub7ec \uc778\ud50c\ub8e8\uc5b8\uc11c\uc640 \ub3d9\uc2dc\uc5d0 \uc9c4\ud589\ud558\ub824\uba74, <strong>\ub204\uad6c\ub97c \ud1b5\ud574 \uc5bc\ub9c8\uac00 \ud314\ub838\ub294\uc9c0 \uc790\ub3d9\uc73c\ub85c \ubd84\ub9ac<\/strong>\ub3fc\uc57c \ud574\uc694. \uc774\uac8c \uc548 \ub418\uba74 \uc815\uc0b0\uc744 \uc218\uc791\uc5c5\uc73c\ub85c \uacc4\uc0b0\ud574\uc57c \ud558\uace0, \ub2e4\uc74c \uacf5\uad6c\uc5d0\uc11c \uc5b4\ub5a4 \uc778\ud50c\ub8e8\uc5b8\uc11c\ub97c \ub2e4\uc2dc \uc12d\uc678\ud560\uc9c0 \ud310\ub2e8\ud560 \uadfc\uac70\ub3c4 \uc0ac\ub77c\uc838\uc694.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc790\uc0ac\ubab0\uc774\ub77c\uba74 UTM \ud30c\ub77c\ubbf8\ud130\ub098 \uc778\ud50c\ub8e8\uc5b8\uc11c\ubcc4 \ud398\uc774\uc9c0 \ubd84\ub9ac, \ud1a0\ud0c8 \ub300\ud589 \ud50c\ub7ab\ud3fc\uc774\ub77c\uba74 \uc778\ud50c\ub8e8\uc5b8\uc11c\ubcc4 \uacf5\uad6c\ubab0 \uc790\ub3d9 \uc0dd\uc131 \uae30\ub2a5\uc774 \uc5ec\uae30 \ud574\ub2f9\ud574\uc694.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"594\" src=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/06_\ubcf8\ubb38-1024x594.png\" alt=\"\uacf5\uad6c \uc9c4\ud589\ud560 \ub54c \uc778\ud50c\ub8e8\uc5b8\uc11c\ubcc4 \ub9e4\ucd9c\uc744 \ubd84\ub9ac\ud574\uc11c \ucd94\uc801\ud558\ub294 \ubc29\uc2dd\" class=\"wp-image-7086\" title=\"\" srcset=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/06_\ubcf8\ubb38-1024x594.png 1024w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/06_\ubcf8\ubb38-300x174.png 300w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/06_\ubcf8\ubb38-768x445.png 768w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/06_\ubcf8\ubb38-1536x891.png 1536w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/06_\ubcf8\ubb38-2048x1188.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 id=\"%f0%9f%92%b0-%ec%9e%90%eb%8f%99-%ec%a0%95%ec%82%b0\" class=\"wp-block-heading\" style=\"font-size:24px\">\ud83d\udcb0 \uc790\ub3d9 \uc815\uc0b0<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\uc778\ud50c\ub8e8\uc5b8\uc11c\ub9c8\ub2e4 \uc218\uc218\ub8cc\uc728\uc774 \ub2e4\ub974\uace0, \ubc18\ud488\uc774 \uc0dd\uae30\uba74 \uc815\uc0b0 \uae08\uc561\ub3c4 \ubc14\ub00c\uc5b4\uc694. \uc774\uac78 \uc5d1\uc140\ub85c \ud55c \uac74\uc529 \uacc4\uc0b0\ud558\ub2e4 \ubcf4\uba74 \uc624\ub958\uac00 \uc313\uc774\uace0, \uc815\uc0b0\uc774 \ub2a6\uc5b4\uc9c0\uba74 \uc778\ud50c\ub8e8\uc5b8\uc11c\uc640\uc758 \uad00\uacc4\uac00 \ud754\ub4e4\ub9b4 \uc218 \uc788\uc8e0.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc774\ub7f4 \ub54c \ud544\uc694\ud55c \uac8c \ud50c\ub7ab\ud3fc\uc774 \uc778\ud50c\ub8e8\uc5b8\uc11c\ubcc4 \ud310\ub9e4 \uc2e4\uc801\uc744 \uc790\ub3d9 \uc9d1\uacc4\ud558\uace0, <strong>\uc218\uc218\ub8cc\ub97c \uc801\uc6a9\ud55c \uc815\uc0b0 \uae08\uc561\uc744 \ubc14\ub85c \uc0b0\ucd9c<\/strong>\ud574 \uc8fc\ub294 \uae30\ub2a5\uc778\ub370, \uc774\ub294 \uacf5\uad6c\ub97c \uc815\uae30\uc801\uc73c\ub85c \uc6b4\uc601\ud560\uc218\ub85d \uac00\uce58\uac00 \ucee4\uc838\uc694. \uc77c\ubd80 \ud50c\ub7ab\ud3fc\uc740 D+3\uc77c \uc790\ub3d9 \uc815\uc0b0\uae4c\uc9c0 \uc9c0\uc6d0\ud558\uace0 \uc788\uc73c\ub2c8 \uacf5\uad6c\ub97c \uc790\uc8fc \uc9c4\ud589\ud560 \uc608\uc815\uc774\ub77c\uba74 \ucd94\ucc9c\ub4dc\ub824\uc694.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"344\" src=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/07_\ubcf8\ubb38-1024x344.png\" alt=\"\uacf5\uad6c\ud50c\ub7ab\ud3fc \uc790\ub3d9 \uc815\uc0b0 \ud504\ub85c\uc138\uc2a4\" class=\"wp-image-7087\" title=\"\" srcset=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/07_\ubcf8\ubb38-1024x344.png 1024w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/07_\ubcf8\ubb38-300x101.png 300w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/07_\ubcf8\ubb38-768x258.png 768w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/07_\ubcf8\ubb38-1536x516.png 1536w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/07_\ubcf8\ubb38-2048x688.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 id=\"%f0%9f%93%88-%ec%8b%a4%ec%8b%9c%ea%b0%84-%eb%8d%b0%ec%9d%b4%ed%84%b0%eb%a1%9c-%eb%8b%a4%ec%9d%8c-%ea%b3%b5%ea%b5%ac-%ec%84%a4%ea%b3%84\" class=\"wp-block-heading\" style=\"font-size:24px\">\ud83d\udcc8 \uc2e4\uc2dc\uac04 \ub370\uc774\ud130\ub85c \ub2e4\uc74c \uacf5\uad6c \uc124\uacc4<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\uacf5\uad6c\uac00 \ub05d\ub098\uace0 \ub9e4\ucd9c \ucd1d\uc561\ub9cc \uc544\ub294 \uac8c \uc544\ub2c8\ub77c, <strong>\uc5b4\ub5a4 \uc778\ud50c\ub8e8\uc5b8\uc11c\uac00 \ub9e4\ucd9c\uc744 \ub9ce\uc774 \ub0c8\ub294\uc9c0, \uc5b4\ub5a4 \uc2dc\uac04\ub300\uc5d0 \uacb0\uc81c\uac00 \ubab0\ub838\ub294\uc9c0, \uc5b4\ub5a4 \ucf58\ud150\uce20 \ud615\ud0dc(\ub9b4\uc2a4, \ud53c\ub4dc, \uc2a4\ud1a0\ub9ac)\uc5d0\uc11c \uc804\ud658\uc728\uc774 \uc88b\uc558\ub294\uc9c0<\/strong>\uae4c\uc9c0 \ub370\uc774\ud130\ub85c \ub0a8\uc544\uc57c \ud574\uc694.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc774 \ub370\uc774\ud130\uac00 \uc313\uc77c\uc218\ub85d \ub2e4\uc74c \uacf5\uad6c\ub97c \uac10\uc774 \uc544\ub2c8\ub77c \uadfc\uac70\ub85c \uc124\uacc4\ud560 \uc218 \uc788\uc5b4\uc694. \uc804\ud658\uc728\uc774 \ub192\uc558\ub358 \uc778\ud50c\ub8e8\uc5b8\uc11c\uc5d0\uac8c \ub2e4\uc2dc \uc81c\uc548\ud558\uac70\ub098, \ub9e4\ucd9c \ud328\ud134\uc744 \ubcf4\uace0 \ub2e4\uc74c \uacf5\uad6c \uc77c\uc815\uc744 \uc7a1\ub294 \uc2dd\uc774\uc8e0.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"522\" src=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/08_\ubcf8\ubb38-1024x522.png\" alt=\"\uccab \uacf5\uad6c\ub85c \ub2e4\uc74c \uacf5\uad6c\ub97c \ucd5c\uc801\ud654\ud558\uae30 \uc704\ud574 \ubc18\ub4dc\uc2dc \uc54c\uc544\uc57c \ud560 \ud575\uc2ec \ub370\uc774\ud130 4\uac00\uc9c0\" class=\"wp-image-7088\" title=\"\" srcset=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/08_\ubcf8\ubb38-1024x522.png 1024w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/08_\ubcf8\ubb38-300x153.png 300w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/08_\ubcf8\ubb38-768x392.png 768w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/08_\ubcf8\ubb38-1536x783.png 1536w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/08_\ubcf8\ubb38-2048x1044.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 id=\"%ea%b3%b5%ea%b5%ac%ed%94%8c%eb%9e%ab%ed%8f%bc%ec%9d%80-%eb%8f%84%ea%b5%ac%ec%9d%bc-%eb%bf%90%ea%b2%b0%ea%b5%ad-%eb%a7%a4%ec%b6%9c%ec%9d%80-%ec%9a%b4%ec%98%81%ec%9d%b4-%eb%94%b0%eb%9d%bc%ec%99%80\" class=\"wp-block-heading\" style=\"font-size:32px\">\uacf5\uad6c\ud50c\ub7ab\ud3fc\uc740 \ub3c4\uad6c\uc77c \ubfd0,<br>\uacb0\uad6d \ub9e4\ucd9c\uc740 \uc6b4\uc601\uc774 \ub530\ub77c\uc640\uc57c \ud574\uc694!<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"457\" src=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/09_\ubcf8\ubb38-1024x457.png\" alt=\"\uacf5\uad6c\ud50c\ub7ab\ud3fc\uc744 \uc368\ub3c4 \uc804\ubb38\uac00\uc758 \ud310\ub2e8\uc774 \ud544\uc694\ud55c \uc774\uc720\" class=\"wp-image-7089\" title=\"\" srcset=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/09_\ubcf8\ubb38-1024x457.png 1024w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/09_\ubcf8\ubb38-300x134.png 300w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/09_\ubcf8\ubb38-768x343.png 768w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/09_\ubcf8\ubb38-1536x686.png 1536w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/05\/09_\ubcf8\ubb38-2048x915.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">\ube44\uc6a9 \uad6c\uc870\uc640 \uc608\uc0b0\ubcc4 \uc804\ub7b5\uc744 \ub354 \uc790\uc138\ud788 \uc54c\uace0 \uc2f6\ub2e4\uba74 <a href=\"https:\/\/1point.kr\/blog\/business-insights\/influencer-groupbuy-cost-guide\/\"><strong>\uc778\ud50c\ub8e8\uc5b8\uc11c \uacf5\uad6c \ube44\uc6a9 \uc644\uc804\uc815\ubcf5 : \uacc4\uc57d \uad6c\uc870\ubd80\ud130 \uc608\uc0b0\ubcc4 \uc804\ub7b5\uae4c\uc9c0<\/strong><\/a>\ub3c4 \ud568\uaed8 \ud655\uc778\ud574 \ubcf4\uc138\uc694.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud50c\ub7ab\ud3fc\uc740 \uacb0\uc81c\uc640 \uc815\uc0b0\uc744 \uc790\ub3d9\ud654\ud574\uc904 \ubfd0, \ub9e4\ucd9c\uc744 \ub9cc\ub4e4\uc5b4\uc8fc\uc9c0\ub294 \uc54a\uc544\uc694.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uac19\uc740 \uc790\uc0ac\ubab0, \uac19\uc740 UTM \uad6c\uc870\ub97c \uc368\ub3c4 \ub9e4\ucd9c\uc774 5\ubc30 \ucc28\uc774 \ub098\ub294 \uc774\uc720\ub294 \ub2e8\uc21c\ud574\uc694. \uc778\ud50c\ub8e8\uc5b8\uc11c\ub97c \ubcf4\ub294 \uc548\ubaa9, \ucf58\ud150\uce20 \uac00\uc774\ub4dc\ub97c \uc7a1\ub294 \uac10\uac01, \uacf5\uad6c \ud0c0\uc774\ubc0d\uc744 \uc77d\ub294 \ub208\uc740 \uc790\ub3d9\ud654\ub418\uc9c0 \uc54a\uac70\ub4e0\uc694. \uacb0\uad6d \uc0ac\ub78c\uc758 \uc601\uc5ed\uc774\uc5d0\uc694.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">\uc6d0\ud3ec\uc778\ud2b8\uc5d0\uc11c\ub294 <strong>\uc774\ubbf8 \uc218\uc2ed \ubc88 \uacf5\uad6c\ub97c \ub3cc\ub824\ubcf8 \ub9c8\ucf00\ud130\ub97c \uc2dc\uac04 \ub2e8\uc704\ub85c \ub9e4\uce6d<\/strong>\ud574\ub4dc\ub824\uc694. \uc815\uaddc\uc9c1 \ubd80\ub2f4 \uc5c6\uc774, \ub300\ud589\uc0ac \uc218\uc218\ub8cc \uc5c6\uc774 \uccab \uacf5\uad6c\ubd80\ud130 \ub370\uc774\ud130\ub97c \ub0a8\uae30\uace0 \uc2f6\uc740 \ub300\ud45c\ub2d8\uc774\ub77c\uba74 \uc6d0\ud3ec\uc778\ud2b8\uc5d0\uc11c \ub9c8\ucf00\ud130\ub97c \ub9cc\ub098\ubcf4\uc138\uc694!<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group alignwide has-contrast-color has-text-color has-background has-link-color wp-elements-1\" style=\"background-color:#f5faff\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 id=\"%ec%9d%b4%eb%b2%88-%ea%b8%80%ec%9d%b4-%eb%8f%84%ec%9b%80%eb%90%90%eb%8b%a4%eb%a9%b4-%ec%95%84%eb%9e%98-%ea%b8%80%eb%8f%84-%ed%95%a8%ea%bb%98-%eb%b3%b4%ec%84%b8%ec%9a%94\" class=\"wp-block-heading\" style=\"font-size:24px\"><strong>\uc774\ubc88 \uae00\uc774 \ub3c4\uc6c0\ub410\ub2e4\uba74 \uc544\ub798 \uae00\ub3c4 \ud568\uaed8 \ubcf4\uc138\uc694!<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/1point.kr\/blog\/business-insights\/jasamol-marketing-success-cases\/\">\uc790\uc0ac\ubab0 \ub9c8\ucf00\ud305 \uc131\uacf5\uc0ac\ub840 3\uc120, \ub9e4\ucd9c 20\ubc30 \ub9cc\ub4e0 \uc804\ub7b5\uc740<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/1point.kr\/blog\/insights\/viral-marketing-design-system\/\">\ubc14\uc774\ub7f4 \ub9c8\ucf00\ud305, \uc6b4\uc774 \uc544\ub2c8\ub77c \uc124\uacc4\ub85c \ub9cc\ub4dc\ub294 \uc785\uc18c\ubb38 \uc804\ub7b5 (\uc644\uc804 \uac00\uc774\ub4dc)<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/1point.kr\/blog\/insights\/tiktok-ads-guide\/\">\ud2f1\ud1a1\uad11\uace0\ub97c \uc774\ucee4\uba38\uc2a4 \ube0c\ub79c\ub4dc\uac00 \uc9c0\uae08 \uc2dc\uc791\ud574\uc57c \ud558\ub294 \uc774\uc720<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/1point.kr\/blog\/business-insights\/detail-page-sales-gap\/\">\uc0c1\uc138\ud398\uc774\uc9c0 \uc81c\uc791, \uac19\uc740 \uc81c\ud488\uc778\ub370 \ub9e4\ucd9c\uc774 3\ubc30 \ucc28\uc774 \ub098\ub294 \uc774\uc720<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/1point.kr\/blog\/business-insights\/shopping-mall-platform-comparison\/\">\uc1fc\ud551\ubab0\uc81c\uc791, \uce74\ud39824 \uc544\uc784\uc6f9 \ubb50\uac00 \ub2e4\ub97c\uae4c?<\/a><\/li>\n<\/ul>\n<\/div><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\uc778\uc2a4\ud0c0 \uacf5\uad6c \uacb0\uc81c\ub97c \uc5b4\ub514\uc11c \ubc1b\uc544\uc57c \ud560\uc9c0 \uace0\ubbfc\uc774\ub77c\uba74, \uc790\uc0ac\ubab0, \ud1a0\ud0c8 \ub300\ud589 \ud50c\ub7ab\ud3fc, \uc2a4\ub9c8\ud2b8\uc2a4\ud1a0\uc5b4 3\uac00\uc9c0 \uacf5\uad6c\ud50c\ub7ab\ud3fc \uc635\uc158\uc744 \ube44\uc6a9\u00b7\ub9e4\ucd9c \ubd84\ub9ac\u00b7\uc6b4\uc601 \ubd80\ub2f4 \uae30\uc900\uc73c\ub85c \ube44\uad50\ud574 \ub4dc\ub824\uc694.<\/p>\n","protected":false},"author":19,"featured_media":7080,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[371],"tags":[777,779,775,776,778,774],"class_list":["post-7079","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-insights","tag-777","tag-779","tag-775","tag-776","tag-778","tag-774","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-33"],"_links":{"self":[{"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/posts\/7079","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/comments?post=7079"}],"version-history":[{"count":1,"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/posts\/7079\/revisions"}],"predecessor-version":[{"id":7090,"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/posts\/7079\/revisions\/7090"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/media\/7080"}],"wp:attachment":[{"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/media?parent=7079"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/categories?post=7079"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/tags?post=7079"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}