{"id":7855,"date":"2026-08-28T09:52:00","date_gmt":"2026-08-28T00:52:00","guid":{"rendered":"https:\/\/1point.kr\/blog\/?p=7855"},"modified":"2026-08-18T15:04:57","modified_gmt":"2026-08-18T06:04:57","slug":"retargeting-when-to-start","status":"publish","type":"post","link":"https:\/\/1point.kr\/blog\/insights\/retargeting-when-to-start\/","title":{"rendered":"\ub9ac\ud0c0\uac9f\ud305 \uad11\uace0\ub294 \uc5b8\uc81c\ubd80\ud130 \ud558\ub294 \uac8c \uc88b\uc744\uae4c?"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">\uacb0\ub860\ubd80\ud130 \ub9d0\ud558\uba74 <strong><span style=\"color:#087EFF\">\ub9ac\ud0c0\uac9f\ud305 \uad11\uace0<\/span><\/strong>\ub294 <strong>\ub9de\ucda4 \ud0c0\uac9f<\/strong>\uc5d0 \uc0ac\ub78c\uc774 \uc218\ubc31 \uba85\ucbe4 \uc313\uc778 \ub2e4\uc74c\uc5d0 \uc2dc\ub3c4\ud558\ub294 \uac8c \uc88b\uc544\uc694. \uc2e4\uc81c\ub85c \uba54\ud0c0\ub3c4 \uc6f9\uc0ac\uc774\ud2b8 <strong>\ub9de\ucda4 \ud0c0\uac9f<\/strong>\uc744 \ub9cc\ub4e0 \ud6c4 <strong>\ud0c0\uac9f\ud480\uc774 \uc218\ubc31 \uba85\uc774 \ub420 \ub54c\uae4c\uc9c0 \uae30\ub2e4\ub9b0 \ub4a4<\/strong>\uc5d0 \uc4f0\ub77c\uace0 \uc548\ub0b4\ud558\uace0 \uc788\uae30\ub3c4 \ud558\uace0\uc694.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc7a0\uae50, \uc774\uac8c \ubb34\uc2a8 \uc18c\ub9ac\uc778\uc9c0 \uc798 \ubaa8\ub974\uaca0\ub2e4\uace0\uc694? \uadf8\ub7fc \uc624\ub298 \uae00\uc5d0\uc11c \ub9ac\ud0c0\uac9f\ud305 \uad11\uace0\uac00 \ubb54\uc9c0\ubd80\ud130 \uc5b4\ub5bb\uac8c \ud558\ub294 \uac74\uc9c0\uae4c\uc9c0 \uc815\ub9ac\ud558\uace0 \uac00\uc138\uc694!<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 id=\"%25eb%25b8%258c%25eb%259e%259c%25eb%2593%259c%25ea%25b0%2580-%25eb%25a6%25ac%25ed%2583%2580%25ea%25b2%259f%25ed%258c%2585-%25ea%25b4%2591%25ea%25b3%25a0%25eb%25a5%25bc-%25ed%2595%2598%25eb%258a%2594-%25ec%259d%25b4%25ec%259c%25a0\" class=\"wp-block-heading\" style=\"font-size:32px\">\ube0c\ub79c\ub4dc\uac00 \ub9ac\ud0c0\uac9f\ud305 \uad11\uace0\ub97c \ud558\ub294 \uc774\uc720<\/h2>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 id=\"%25eb%25a6%25ac%25ed%2583%2580%25ea%25b2%259f%25ed%258c%2585-%25ea%25b4%2591%25ea%25b3%25a0%25eb%259e%2580\" class=\"wp-block-heading\" style=\"font-size:28px\">\ub9ac\ud0c0\uac9f\ud305 \uad11\uace0\ub780?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\ub9ac\ud0c0\uac9f\ud305(Retargeting) \uad11\uace0<\/strong>\ub294 \ub9d0 \uadf8\ub300\ub85c \uc6b0\ub9ac \uc0ac\uc774\ud2b8\uc5d0 \uc654\uac70\ub098 \uc6b0\ub9ac \ucf58\ud150\uce20\uc5d0 \ubc18\uc751\ud55c \uc0ac\ub78c\uc744 \ub2e4\uc2dc \ud0c0\uac9f\ud305\ud574\uc11c \uc6b0\ub9ac \uad11\uace0\ub97c \ubcf4\uc5ec\uc8fc\ub294 \ubc29\uc2dd\uc744 \ub9d0\ud574\uc694.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc2e4\uc81c \ud1b5\uacc4\uc5d0 \ub530\ub974\uba74 \uc77c\ubc18\uc801\uc73c\ub85c \uc6f9\uc0ac\uc774\ud2b8\uc5d0 \ubc29\ubb38\ud55c \ud2b8\ub798\ud53d \uc911 <a href=\"https:\/\/blog.passle.net\/post\/102e4ie\/96-of-website-visitors-are-just-researching-sell-less-earn-more#:~:text=This%20means%20that%20further%20down%20the%20line,seek%20value%2C%20not%20an%20advertising%20message.%20www.valuewalk.com%2F\" target=\"_blank\" rel=\"noopener\"><strong>\ub2e8 4%\ub9cc\uc774 \uc2e4\uc81c \uace0\uac1d\uc73c\ub85c \uc804\ud658<\/strong><\/a>\ub41c\ub2e4\uace0 \ud558\ub294\ub370\uc694. \uc6b0\ub9ac \uc6f9\uc0ac\uc774\ud2b8\uae4c\uc9c0 \ubc29\ubb38\ud588\ub294\ub370\ub3c4 \uc804\ud658\ub418\uc9c0 \uc54a\ub294 <strong>96%\uc758 \ubc29\ubb38\uac1d\uc744 \ub2e4\uc2dc \uaf2c\uc154 \uace0\uac1d\uc73c\ub85c \uc804\ud658\uc2dc\ud0ac \uc218 \uc788\ub2e4<\/strong>\ub294 \uc810\uc5d0\uc11c \ub9ac\ud0c0\uac9f\ud305 \uad11\uace0\ub294 \uc77c\ubc18 \uad11\uace0\uc640 \ucc28\uc774\ub97c \uac00\uc838\uc694.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 id=\"%25eb%25a6%25ac%25ed%2583%2580%25ea%25b2%259f%25ed%258c%2585-%25ea%25b4%2591%25ea%25b3%25a0%25ec%259d%2598-%25ed%259a%25a8%25ea%25b3%25bc\" class=\"wp-block-heading\" style=\"font-size:28px\">\ub9ac\ud0c0\uac9f\ud305 \uad11\uace0\uc758 \ud6a8\uacfc<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1134\" src=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/08\/retargeting-when-to-start-0-1-scaled.png\" alt=\"\ub9ac\ud0c0\uac9f\ud305 \uad11\uace0\uc758 \ud6a8\uacfc \uad00\ub828 \uc774\ubbf8\uc9c0\" class=\"wp-image-7845\" title=\"\" srcset=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/08\/retargeting-when-to-start-0-1-scaled.png 2560w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/08\/retargeting-when-to-start-0-1-300x133.png 300w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/08\/retargeting-when-to-start-0-1-1024x453.png 1024w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/08\/retargeting-when-to-start-0-1-768x340.png 768w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/08\/retargeting-when-to-start-0-1-1536x680.png 1536w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/08\/retargeting-when-to-start-0-1-2048x907.png 2048w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">\uc81c\uac00 \ucd5c\uadfc\uc5d0 \ubc29\ud5a5\uc81c\ub97c \uc0ac\ub824\uace0 \uc778\ud130\ub137\uc5d0\uc11c \uac01\uc885 \ubc29\ud5a5\uc81c \ube0c\ub79c\ub4dc\ub4e4\uc758 \uc0ac\uc774\ud2b8\ub97c \ub458\ub7ec\ubd24\ub294\ub370\uc694. \uadf8\ub7ec\uace0 \ub098\uc11c \uc778\uc2a4\ud0c0\uadf8\ub7a8\uc5d0 \ub4e4\uc5b4\uac00\ub2c8 \uc2e0\uae30\ud558\uac8c\ub3c4 \uac01\uc885 \ub514\ud4e8\uc800\uc640 \ud0c8\ucde8\uc81c \ube0c\ub79c\ub4dc\uc758 \uad11\uace0\uac00 \ub728\ub354\ub77c\uace0\uc694.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc774\uac74 <a href=\"https:\/\/1point.kr\/blog\/insights\/meta-off-activity-discontinued\/\"><strong>\uba54\ud0c0\uac00 \uc81c \uc6f9\uc0ac\uc774\ud2b8 \ubc29\ubb38 \ud53d\uc140\uc744 \uc218\uc9d1<\/strong><\/a>\ud574 \uad00\uc2ec\uc0ac\ub97c \uad6c\ubd84\ud55c \ud6c4, \uc774\uc5d0 \ub9de\ub294 \uad11\uace0\ub97c \ubcf4\uc5ec\uc8fc\uae30 \ub54c\ubb38\uc5d0 \ubc8c\uc5b4\uc9c0\ub294 \uc77c\uc774\uc5d0\uc694. \uba54\ud0c0\uc758 \uc54c\uace0\ub9ac\uc998\uc774 \ucd5c\uadfc\uc5d0 \ubc29\ud5a5\uc81c\ub97c \uac80\uc0c9\ud558\uace0 \uad00\ub828 \uc0ac\uc774\ud2b8\ub97c \ub3cc\uc544\ub2e4\ub2cc \uc0ac\ub78c\uc740 \uadf8\ub807\uc9c0 \uc54a\uc740 \uc0ac\ub78c\ub4e4\ubcf4\ub2e4 \uc0c1\ub300\uc801\uc73c\ub85c \ubc29\ud5a5\uc81c\ub97c \uc0b4 \uac00\ub2a5\uc131\uc774 \ub192\ub2e4\uace0 \ud310\ub2e8\ud558\ub294 \uac70\uc8e0.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">\ub9ac\ud0c0\uac9f\ud305 \uad11\uace0\ub294 \ubc14\ub85c \uc774\ub7f0 \uc21c\uac04\ub4e4\uc5d0 \ud798\uc744 \uc4f8 \uc218 \uc788\ub294 \uad11\uace0\uc778\ub370\uc694. <strong>\uc774\ubbf8 \uc6b0\ub9ac \ube0c\ub79c\ub4dc\uc5d0 \ud55c \ubc88 \uad00\uc2ec\uc744 \ubcf4\uc778 \uc0ac\ub78c\uc5d0\uac8c\ub9cc \uad11\uace0 \uc608\uc0b0\uc744 \uc4f8 \uc218 \uc788\ub2e4\ub294 \uc810<\/strong>\uc5d0\uc11c \uc77c\ubc18 \uad11\uace0 \ub300\ube44 \uad6c\uccb4\uc801\uc73c\ub85c \ub2e4\uc74c\uacfc \uac19\uc740 \uc774\uc810\uc744 \uac00\uc9c8 \uc218 \uc788\uc5b4\uc694.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 id=\"1-%25ea%25b5%25ac%25eb%25a7%25a4-%25ec%25a0%2584%25ed%2599%2598%25ec%259c%25a8-%25ec%2583%2581%25ec%258a%25b9\" class=\"wp-block-heading\" style=\"font-size:22px;font-weight:700\"><strong>1. \uad6c\ub9e4 \uc804\ud658\uc728 \uc0c1\uc2b9<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">\ub9ac\ud0c0\uac9f\ud305 \uad11\uace0\ub294 \uc6b0\ub9ac \uc0c1\ud488\uc758 \uc0c1\uc138\ud398\uc774\uc9c0\ub97c \ud55c \ubc88 \ub458\ub7ec\ubd24\uac70\ub098 \uc2e4\uc81c\ub85c \uc7a5\ubc14\uad6c\ub2c8\uc5d0 \ub2f4\uc544\ub454 \uc0ac\ub78c\ub9cc\uc744 \ud0c0\uae43\ud560 \uc218 \uc788\uae30 \ub54c\ubb38\uc5d0, \uc77c\ubc18 \uad11\uace0\ubcf4\ub2e4 \uc870\uae08 \ub354 \ubfb0\uc871\ud558\uac8c \uace0\uac1d\uc758 \uad6c\ub9e4 \uc7a5\ubcbd\uc744 \ud574\uc18c\ud574\uc8fc\ub294 \uba54\uc2dc\uc9c0\ub97c \uc804\ub2ec\ud560 \uc218 \uc788\uc5b4\uc694.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc774\ubbf8 \ud55c \ubc88 \uc6b0\ub9ac \ube0c\ub79c\ub4dc\ub97c \uc778\uc9c0\ud574 \uce5c\ubc00\ub3c4\uac00 \uc788\ub294 \uace0\uac1d\uc774\uae30 \ub54c\ubb38\uc5d0 \uc774\ub7ec\ud55c <strong><span style=\"color:#087EFF\">\ub9de\ucda4 \uad11\uace0\uc5d0 \ub178\ucd9c\ub418\uba74 \uc2e4\uc81c \uad6c\ub9e4\ub85c \uc774\uc5b4\uc9c8 \ud655\ub960\ub3c4 \ud06c\uac8c \ub192\uc544<\/span><\/strong>\uc9c8 \uc218 \uc788\uace0\uc694.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 id=\"2-%25ec%259d%25b4%25ed%2583%2588-%25eb%25b0%25a9%25ec%25a7%2580%25eb%25a5%25bc-%25ec%259c%2584%25ed%2595%259c-%25ec%25b6%2594%25ea%25b0%2580-%25ec%25a0%2595%25eb%25b3%25b4-%25ec%25a0%259c%25ea%25b3%25b5\" class=\"wp-block-heading\" style=\"font-size:22px;font-weight:700\"><strong>2. \uc774\ud0c8 \ubc29\uc9c0\ub97c \uc704\ud55c \ucd94\uac00 \uc815\ubcf4 \uc81c\uacf5<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">\uc55e\uc11c \uc81c\uac00 \ubc29\ud5a5\uc81c\ub97c \ucc3e\uc544\ubcf8 \uc0c1\ud669\ucc98\ub7fc, \uc81c\uac00 \ud2b9\uc815 \uce74\ud14c\uace0\ub9ac\uc758 \uc0c1\ud488\uc744 \uac80\uc0c9\ud588\ub2e4\uba74 \uc774\uc640 \uc720\uc0ac\ud55c \ube0c\ub79c\ub4dc\uc758 \uad11\uace0\uac00 \uc800\uc5d0\uac8c \uacc4\uc18d \ub178\ucd9c\ub418\ub294\ub370\uc694. \uc774\ub807\uac8c \uace0\uac1d\uc774 \ub2e4\ub978 \ube0c\ub79c\ub4dc\uc640 \uc6b0\ub9ac \uc81c\ud488\uc744 \ube44\uad50\ud558\uac70\ub098 \uace0\ubbfc\ud558\ub294 \ub3d9\uc548 <strong><span style=\"color:#087EFF\">\uc9c0\uc18d\uc801\uc73c\ub85c \uc6b0\ub9ac \uc0c1\ud488\uc758 \uc815\ubcf4\uc640 \uac15\uc810\uc744 \ub178\ucd9c<\/span><\/strong>\ud574 \uc778\uc9c0\uc2dc\ud0a4\uba74, \ud574\ub2f9 \uace0\uac1d\uc774 \uacbd\uc7c1\uc0ac\ub85c \uc774\ud0c8\ud558\ub294 \uac78 \ub9c9\uc744 \uc218 \uc788\uc8e0.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 id=\"3-%25ec%25b6%25a9%25ec%2584%25b1-%25ea%25b3%25a0%25ea%25b0%259d-%25ed%2599%2595%25eb%25b3%25b4\" class=\"wp-block-heading\" style=\"font-size:22px;font-weight:700\"><strong>3. \ucda9\uc131 \uace0\uac1d \ud655\ubcf4<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">\uc5ec\uae30\uc11c \ub9ce\uc740 \ubd84\ub4e4\uc774 \ud5f7\uac08\ub9ac\ub294 \uac8c, \ub9ac\ud0c0\uac9f\ud305 \uad11\uace0\uac00 \ub2e8\uc21c\ud788 \uc774\ud0c8 \uace0\uac1d\uc744 \ub370\ub824\uc624\uae30\ub9cc \ud55c\ub2e4\uace0 \uc0dd\uac01\ud558\ub294 \uac74\ub370\uc694. \uc2e4\uc81c\ub85c \ub9ac\ud0c0\uac9f\ud305 \uad11\uace0\ub294 <strong><span style=\"color:#087EFF\">\ud55c \ubc88 \uc6b0\ub9ac \uc81c\ud488\uc744 \uad6c\ub9e4\ud55c \uace0\uac1d\uc5d0\uac8c \uc7ac\uad6c\ub9e4\ub97c \uc720\ub3c4<\/span><\/strong>\ud560 \ub54c\ub3c4 \ud65c\uc6a9\ud560 \uc218 \uc788\uc5b4\uc694.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ucd08\uae30 \uc774\ud0c8 \uace0\uac1d\uc5d0\uac8c\ub294 \ud560\uc778\uc774\ub098 \uac00\uaca9\uc758 \uac15\uc810\uc744 \uc18c\uad6c\ud588\ub2e4\uba74, \uc774\ubbf8 \uc6b0\ub9ac \uc81c\ud488\uc744 \ud55c \ubc88 \uacbd\ud5d8\ud55c \uace0\uac1d\uc5d0\uac8c\ub294 \ube0c\ub79c\ub4dc\uc758 \uac00\uce58\uc640 \uac00\uce58\uad00\uc744 \uc804\ub2ec\ud558\uba74\uc11c \ubc18\ubcf5 \uad6c\ub9e4\ub97c \uc720\ub3c4\ud574 \ube0c\ub79c\ub4dc \ud32c\uc744 \ub9cc\ub4dc\ub294 \uc791\uc5c5\uc5d0\ub3c4 \ub9ce\uc774 \uc0ac\uc6a9\ub418\uace0 \uc788\uac70\ub4e0\uc694.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">\uc774\ub807\ub4ef \ub9ac\ud0c0\uac9f\ud305 \uad11\uace0\ub294 \uc804\ub7b5\uc801\uc73c\ub85c \uc0ac\uc6a9\ud558\uba74 \ubcf4\ub2e4 \uc801\uc740 \uc608\uc0b0\uc73c\ub85c \ub354\uc6b1 \ud070 \uc804\ud658\uc744 \ub9cc\ub4e4\uc5b4 \ub0bc \uc218 \uc788\ub294 \ud6a8\uacfc\uc801\uc778 \uad11\uace0 \uc9d1\ud589 \ubc29\uc2dd\uc778\ub370\uc694. \ub2e4\ub9cc \u2018\ud55c \ubc88 \uc811\uc810\uc774 \uc788\ub294 \uace0\uac1d\u2019\uc744 \ub2e4\uc2dc \ud0c0\uac9f\ud305\ud55c\ub2e4\ub294 \ud2b9\uc131\uc0c1, \uc544\ubb34 \ub54c\ub098 \ub3cc\ub824\ub3c4 \uc131\uacfc\uac00 \ub098\ub294 \uad11\uace0 \ubc29\uc2dd\uc740 \uc544\ub2c8\uc5d0\uc694.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ub9ac\ud0c0\uac9f\ud305 \uad11\uace0\ub85c \ud6a8\uacfc\ub97c \ubcf4\uae30 \uc704\ud574\uc11c\ub294 \ub2e4\uc74c\uacfc \uac19\uc740 \uc870\uac74\uc774 \uac16\ucdb0\uc838 \uc788\uc744 \ub54c \uc2dc\uc791\ud558\ub294 \uac8c \uc88b\uc8e0.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 id=\"%25ed%259a%25a8%25ea%25b3%25bc%25ec%25a0%2581%25ec%259d%25b8-%25eb%25a6%25ac%25ed%2583%2580%25ea%25b2%259f%25ed%258c%2585-%25ea%25b4%2591%25ea%25b3%25a0%25eb%25a5%25bc-%25ec%259c%2584%25ed%2595%259c-3%25ea%25b0%2580%25ec%25a7%2580-%25ec%25a1%25b0%25ea%25b1%25b4\" class=\"wp-block-heading\" style=\"font-size:32px\">\ud6a8\uacfc\uc801\uc778 \ub9ac\ud0c0\uac9f\ud305 \uad11\uace0\ub97c \uc704\ud55c 3\uac00\uc9c0 \uc870\uac74<\/h2>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 id=\"1-%25ec%25b6%25a9%25eb%25b6%2584%25ed%2595%259c-%25eb%25aa%25a8%25ec%2588%2598\" class=\"wp-block-heading\" style=\"font-size:28px\">1. \ucda9\ubd84\ud55c \ubaa8\uc218<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\ub9ac\ud0c0\uac9f\ud305 \uad11\uace0\uac00 \uc81c\ub300\ub85c \uad74\ub7ec\uac00\uae30 \uc704\ud574\uc11c\ub294 \uc77c\ub2e8 <strong>\ud0c0\uae43\uc744 \ud560 \ub9cc\ud55c \uc0ac\ub78c<\/strong>\ub4e4\uc774 \uc788\uc5b4\uc57c \ud574\uc694. \uc774\ub97c \uad11\uace0 \ubaa8\uc218\ub77c\uace0 \ud558\ub294\ub370, \uba54\ud0c0\uc5d0\uc11c\ub294 \uad11\uace0 \uc54c\uace0\ub9ac\uc998\uc774 \uc6d0\ud65c\ud558\uac8c \uc791\ub3d9\ud558\uace0 \uc548\uc815\uc801\uc778 \ub3c4\ub2ec\uc744 \ud655\ubcf4\ud558\uae30 \uc704\ud574\uc120 <a href=\"https:\/\/www.facebook.com\/business\/help\/1523083297982009?id=2469097953376494\" target=\"_blank\" rel=\"noopener\"><strong>\ud0c0\uac9f \uaddc\ubaa8\uac00 \ucd5c\uc18c 1,000\uba85<\/strong><\/a>\uc740 \ub418\uc5b4\uc57c \ud55c\ub2e4\uace0 \uad8c\uc7a5\ud558\uace0 \uc788\uc8e0.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud0c0\uac9f \uaddc\ubaa8\uac00 \ub108\ubb34 \uc801\uc73c\uba74, \ud55c \uc0ac\ub78c\uc5d0\uac8c \ub3d9\uc77c\ud55c \uad11\uace0\uac00 \uacc4\uc18d \ub178\ucd9c\ub418\uba70 \uad11\uace0 \ud53c\ub85c\ub3c4\uac00 \ub192\uc544\uc9c8 \uc218\ubc16\uc5d0 \uc5c6\ub294\ub370\uc694. \uc774\ub7ec\uba74 <strong><em>CPM(\uad11\uace0\ub97c 1,000\uba85\uc5d0\uac8c \ub178\ucd9c\ud558\ub294 \ub370 \ub4e4\uc5b4\uac00\ub294 \ube44\uc6a9)\uc774 \ud3ed\ub4f1<\/em><\/strong>\ud558\ub294 \ub4f1\uc758 \ubb38\uc81c\uac00 \uc0dd\uae38 \uc218 \uc788\uc5b4\uc694.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">\ub530\ub77c\uc11c \uc774\uc81c \ub9c9 \uc0ac\uc5c5\uc744 \uc2dc\uc791\ud55c \ucd08\uae30 \ube0c\ub79c\ub4dc\ub77c\uba74 \ube0c\ub79c\ub4dc\ub97c \uc54c\ub9ac\uace0 \uc720\uc785\uc744 \ub298\ub9ac\ub294 \uc77c\ubc18 \uad11\uace0\ub97c \uba3c\uc800 \uc9d1\ud589\ud558\uace0, \uc6f9\uc0ac\uc774\ud2b8\uc5d0 \ud0c0\uac9f\ud305\uc758 \ubaa8\uc218\ub85c \ud65c\uc6a9\ud560 \uc218 \uc788\uc744 \ub9cc\ud07c <strong><span style=\"color:#087EFF\">\ucda9\ubd84\ud55c \uc720\uc785\uc790 \uc218\uc640 \ub370\uc774\ud130\uac00 \ud655\ubcf4\ub41c \uc0c1\ud0dc\uc5d0\uc11c \ub9ac\ud0c0\uac9f\ud305 \uad11\uace0\ub97c \uc9d1\ud589<\/span><\/strong>\ud558\ub294 \uac8c \uc88b\uc544\uc694.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 id=\"%25f0%259f%2592%25acnbsp%25ec%259a%25b0%25eb%25a6%25ac-%25ec%259b%25b9%25ec%2582%25ac%25ec%259d%25b4%25ed%258a%25b8%25eb%258a%2594-%25eb%25a7%25a4%25eb%258b%25ac-%25ec%2588%2598%25ec%25b2%259c-%25eb%25aa%2585%25ec%259d%25b4-%25eb%25b0%25a9%25eb%25ac%25b8%25ed%2595%2598%25eb%258a%2594%25eb%258d%25b0-%25eb%25a7%259e\" class=\"wp-block-heading\" style=\"font-size:22px;font-weight:700\"><strong>\ud83d\udcac \uc6b0\ub9ac \uc6f9\uc0ac\uc774\ud2b8\ub294 \ub9e4\ub2ec \uc218\ucc9c \uba85\uc774 \ubc29\ubb38\ud558\ub294\ub370 \ub9de\ucda4 \ud0c0\uac9f \uaddc\ubaa8\uac00 \uc65c \uc774\ub807\uac8c \uc801\uc8e0?<\/strong><\/h4>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1134\" src=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/08\/retargeting-when-to-start-1-scaled.png\" alt=\"1. \ucda9\ubd84\ud55c \ubaa8\uc218 \uad00\ub828 \uc774\ubbf8\uc9c0\" class=\"wp-image-7846\" title=\"\" srcset=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/08\/retargeting-when-to-start-1-scaled.png 2560w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/08\/retargeting-when-to-start-1-300x133.png 300w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/08\/retargeting-when-to-start-1-1024x453.png 1024w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/08\/retargeting-when-to-start-1-768x340.png 768w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/08\/retargeting-when-to-start-1-1536x680.png 1536w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/08\/retargeting-when-to-start-1-2048x907.png 2048w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">\uc2e4\ubb34\ub97c \ud558\ub2e4 \ubcf4\uba74 \uc0dd\uac01\ubcf4\ub2e4 \ub9ce\uc740 \ubd84\ub4e4\uc774 \uad81\uae08\ud574\ud558\ub294 \uac8c, <strong>\uc6f9\uc0ac\uc774\ud2b8 \ubc29\ubb38\uc790 \uc218\uc640 \uba54\ud0c0\uc5d0\uc11c \ub9ac\ud0c0\uac9f\ud305 \uad11\uace0\ub97c \uc704\ud574 \uc138\ud305\ud574\ub454 \ub9de\ucda4 \ud0c0\uac9f \ubaa8\uc218\uc5d0 \uc65c \uc774\ub807\uac8c \ucc28\uc774\uac00 \ub9ce\uc774 \ub098\ub294\uc9c0<\/strong> \ubaa8\ub974\uaca0\ub2e4\ub294 \uc810\uc778\ub370\uc694. \uc0ac\uc2e4 \uc774\uac74 \ub2e4\uc74c\uacfc \uac19\uc740 \uc0c1\ud669\ub4e4 \ub54c\ubb38\uc5d0 \ubc1c\uc0dd\ud558\ub294 \ud604\uc0c1\uc73c\ub85c, \ub108\ubb34\ub098 \uc815\uc0c1\uc801\uc778 \uc0c1\ud669\uc774\uc5d0\uc694.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\ud55c \uc0ac\ub78c\uc774 \uc6f9\uc0ac\uc774\ud2b8\ub97c \uc138 \ubc88 \ubc29\ubb38\ud55c \uacbd\uc6b0 : \uc870\ud68c\uc218\ub294 3\ud68c\uc774\uc9c0\ub9cc, \ub9de\ucda4 \ud0c0\uac9f\uc5d0\uc11c\ub294 1\uba85\uc73c\ub85c \uac04\uc8fc<\/li>\n\n\n\n<li>\ud55c \uc0ac\ub78c\uc774 \uc6f9\uc0ac\uc774\ud2b8\uc5d0 \ubc29\ubb38\ud574 \uc0c1\ud488 \uad6c\uc131 \ubc0f \ud6c4\uae30\ub97c \uad6c\uacbd\ud558\uba70 5\uac1c\uc758 \ud398\uc774\uc9c0\ub97c \ubcf8 \uacbd\uc6b0 : \uc870\ud68c\uc218\ub294 5\ud68c\uc774\uc9c0\ub9cc, \ub9de\ucda4 \ud0c0\uac9f\uc5d0\uc11c\ub294 1\uba85\uc73c\ub85c \uac04\uc8fc<\/li>\n\n\n\n<li>\ub098\uc758 \uc778\ud130\ub137 \ud65c\ub3d9 \uae30\ub85d\uc774 \uad11\uace0 \ubaa9\uc801\uc73c\ub85c \ud65c\uc6a9\ub418\ub294 \uac83\uc744 \uac70\ubd80\ud55c \uc0ac\ub78c : \uc870\ud68c\uc218\ub85c\ub294 \ud2b8\ub798\ud0b9 \ub418\uc9c0\ub9cc \ub9de\ucda4 \ud0c0\uac9f\ud305\uc740 \ubd88\uac00<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\uc704\uc640 \uac19\uc740 \ub2e4\uc591\ud55c \uc6d0\uc778\uc73c\ub85c \uc2e4\uc81c \uc6f9\uc0ac\uc774\ud2b8 \uc870\ud68c\uc218\uac00 \uace0\uc2a4\ub780\ud788 \ub9ac\ud0c0\uac9f\ud305 \uad11\uace0\uc758 \ud0c0\uac9f\uad70\uc774 \ub418\uc9c0 \uc54a\uae30 \ub54c\ubb38\uc5d0, <strong><span style=\"color:#087EFF\">\uc6b0\ub9ac \uc0ac\uc774\ud2b8\uc758 \ubc29\ubb38\uc790 \uc218\uac00 \uc548\uc815\uc801\uc73c\ub85c 2~3\ub9cc \ud68c \uc815\ub3c4\uac00 \ub118\uc5b4\uac08 \ub54c \ub9ac\ud0c0\uac9f\ud305\uc744 \uace0\ub824<\/span><\/strong>\ud574 \ubcf4\ub294 \uac8c \uc88b\uc544\uc694.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 id=\"2-%25ea%25be%25b8%25ec%25a4%2580%25ed%2595%259c-%25ec%2595%25a1%25ec%2585%2598-%25eb%25b0%259c%25ec%2583%259d\" class=\"wp-block-heading\" style=\"font-size:28px\">2. \uafb8\uc900\ud55c \uc561\uc158 \ubc1c\uc0dd<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\uc5ec\uae30\uc11c \uc561\uc158\uc740 \uace0\uac1d\uc774 \uc6b0\ub9ac \uc0ac\uc774\ud2b8\uc5d0\uc11c \uc2e4\uc81c\ub85c \ud589\ub3d9\ud558\ub294 \uac83\ub4e4\uc744 \ub9d0\ud558\ub294\ub370, \uad6c\uccb4\uc801\uc73c\ub85c\ub294 <strong>\uc0c1\ud488\uc744 \uc7a5\ubc14\uad6c\ub2c8\uc5d0 \ub2f4\uac70\ub098 \uad6c\ub9e4\ud558\ub294 \uac83<\/strong>\uc744 \ub73b\ud574\uc694.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ubaa8\ub4e0 \uad11\uace0 \ub9e4\uccb4\ub294 \uc54c\uace0\ub9ac\uc998\uc744 \ud559\uc2b5\uc2dc\ud0a4\uae30 \uc704\ud55c \ucd5c\uc18c\ud55c\uc758 \uacb0\uacfc\uac12\uc774 \uc788\uc5b4\uc57c \ud574\uc694. \uba54\ud0c0\uc5d0\uc11c\ub294 \uc774\ub97c <strong>\ud55c \uc8fc \uacb0\uacfc 50\uac74<\/strong>\uc774\ub77c\uace0 \uad6c\uccb4\uc801\uc778 \uc218\uce58\ub97c \uc81c\uacf5\ud558\uae30\ub3c4 \ud558\ub294\ub370, \uc774\ub807\uac8c \uc54c\uace0\ub9ac\uc998\uc774 \uc6b0\ub9ac \uace0\uac1d\uc774 \ub420 \uac00\ub2a5\uc131\uc774 \ub192\uc740 \uc0ac\ub78c\ub4e4\uc758 \ud2b9\uc9d5\uc744 \ud559\uc2b5\ud560 \uc218 \uc788\ub3c4\ub85d <strong><span style=\"color:#087EFF\">\uc6b0\ub9ac \uc0ac\uc774\ud2b8\uc5d0\uc11c \uc9c0\uc18d\uc801\uc73c\ub85c \uc561\uc158\uc774 \ubc1c\uc0dd<\/span><\/strong>\ud558\ub294 \uc2dc\uc810\uc5d0 \ub9ac\ud0c0\uac9f\ud305 \uad11\uace0\ub3c4 \uc9d1\ud589\ud574\uc57c \uadf8 \ud6a8\uc728\uc744 \ub192\uc77c \uc218 \uc788\uc5b4\uc694.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 id=\"3-%25eb%258d%25b0%25ec%259d%25b4%25ed%2584%25b0-%25eb%25b6%2584%25ec%2584%259d-%25eb%25b0%258f-%25ec%25b6%2594%25ec%25a0%2581-%25ed%2588%25b4-%25ec%2584%25b8%25ed%258c%2585-%25ec%2599%2584%25eb%25a3%258c\" class=\"wp-block-heading\" style=\"font-size:28px\">3. \ub370\uc774\ud130 \ubd84\uc11d \ubc0f \ucd94\uc801 \ud234 \uc138\ud305 \uc644\ub8cc<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\ub9ac\ud0c0\uac9f\ud305 \uad11\uace0\ub294 \uc6b0\ub9ac \uc0ac\uc774\ud2b8\ub97c \uc654\ub2e4 \uac04 \uace0\uac1d, \ud639\uc740 \ub354 \uad6c\uccb4\uc801\uc73c\ub85c \uc7a5\ubc14\uad6c\ub2c8\uc5d0 \uc0c1\ud488\uc744 \ub2f4\uc558\uac70\ub098 \ud2b9\uc815 \uc0c1\ud488\uc758 \uc0c1\uc138\ud398\uc774\uc9c0\ub97c 2\ubd84 \uc774\uc0c1 \uc870\ud68c\ud55c \uace0\uac1d, \ud2b9\uc815 \uc0c1\ud488\uc744 \uc2e4\uc81c\ub85c \uad6c\ub9e4\ud55c \uace0\uac1d \ub4f1 <strong>\uc77c\ub2e8 \uc6b0\ub9ac\uc5d0\uac8c \ud55c \ubc88 \ubc18\uc751\uc744 \ubcf4\uc778 \uc0ac\ub78c<\/strong>\uc744 \ubc1c\ub77c\ub0b4\uc5b4 \ud0c0\uac9f\ud305 \ud574\uc694.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc774\ub294 \ub2e4\uc2dc \ub9d0\ud558\uba74, \uc6b0\ub9ac \uc6f9\uc0ac\uc774\ud2b8\uc5d0\uc11c \uc704\uc640 \uac19\uc740 <strong><span style=\"color:#087EFF\">\uc0ac\ub78c\uc744 \ub370\uc774\ud130 \uc0c1\uc73c\ub85c \uad6c\ubd84\ud560 \uc218 \uc788\ub294 \uc0c1\ud0dc\uac00 \uac16\ucdb0\uc838\uc57c\ub9cc \ub9ac\ud0c0\uac9f\ud305 \uad11\uace0\ub97c \uc9d1\ud589<\/span><\/strong>\ud560 \uc218 \uc788\ub2e4\ub294 \uac83\uc744 \uc758\ubbf8\ud558\uae30\ub3c4 \ud558\uc8e0. \uc774\ub97c \uc704\ud574\uc11c\ub294 \uc6b0\ub9ac \uc0ac\uc774\ud2b8\uc5d0 <strong>\ub370\uc774\ud130 \ucd94\uc801\uc744 \uc704\ud55c \ud53d\uc140 \ub4f1\uc744 \uc0ac\uc804\uc5d0 \uc0bd\uc785<\/strong>\ud558\uace0, GA4 \ub4f1 <strong>\ubd84\uc11d \ud234\uc744 \ubbf8\ub9ac \uc5f0\ub3d9<\/strong>\ud574 \ub450\ub294 \uac8c \ud544\uc694\ud574\uc694.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 id=\"%25eb%25a6%25ac%25ed%2583%2580%25ea%25b2%259f%25ed%258c%2585-%25ea%25b4%2591%25ea%25b3%25a0-%25ec%258b%259c%25ec%259e%2591-%25ec%25a0%2584-%25eb%25b8%258c%25eb%259e%259c%25eb%2593%259c%25ea%25b0%2580-%25ec%25a4%2580%25eb%25b9%2584%25ed%2595%25a0-%25ea%25b2%2583-2%25ea%25b0%2580%25ec%25a7%2580\" class=\"wp-block-heading\" style=\"font-size:32px\">\ub9ac\ud0c0\uac9f\ud305 \uad11\uace0 \uc2dc\uc791 \uc804 \ube0c\ub79c\ub4dc\uac00 \uc900\ube44\ud560 \uac83 2\uac00\uc9c0<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\uc6b0\ub9ac \ube0c\ub79c\ub4dc\uc5d0\uac8c \uc544\uc9c1 \ub9ac\ud0c0\uac9f\ud305 \uad11\uace0\uac00 \uc2dc\uae30\uc0c1\uc870\ucc98\ub7fc \ub290\uaef4\uc9c0\ub354\ub77c\ub3c4, \ucd94\ud6c4 \ud6a8\uacfc\uc801\uc778 \ub9ac\ud0c0\uac9f\ud305 \uad11\uace0\ub97c \uc9d1\ud589\ud558\uae30 \uc704\ud574\uc11c\ub294 \uc544\ub798 \ub450 \uac00\uc9c0\ub97c \ubbf8\ub9ac \uc900\ube44\ud574 \ub450\ub294 \uac8c \uc88b\uc544\uc694.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 id=\"%25eb%258d%25b0%25ec%259d%25b4%25ed%2584%25b0-%25ec%25b6%2594%25ec%25a0%2581-%25ec%25bd%2594%25eb%2593%259c-%25ec%2582%25bd%25ec%259e%2585%25ed%2595%2598%25ea%25b8%25b0\" class=\"wp-block-heading\" style=\"font-size:28px\">\ub370\uc774\ud130 \ucd94\uc801 \ucf54\ub4dc \uc0bd\uc785\ud558\uae30<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\ud754\ud788 \uba54\ud0c0 \uad11\uace0\ub97c \ub3cc\ub9ac\uae30 \uc804\uc5d0 <a href=\"https:\/\/1point.kr\/blog\/insights\/meta-pixel-1\/\"><strong>\uba54\ud0c0 \ud53d\uc140<\/strong><\/a>\uc744 \uc2ec\uc5b4\uc57c \ud55c\ub2e4\ub294 \uc774\uc57c\uae30\ub97c \ud558\uace4 \ud558\uc796\uc544\uc694?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc774 \ud53d\uc140\uc740 \uc6b0\ub9ac \uc6f9\uc0ac\uc774\ud2b8 \ubc29\ubb38\uc790\uac00 \uc5b4\ub5a4 \ud589\ub3d9\uc744 \ud588\ub294\uc9c0\ub97c \uba54\ud0c0\ub85c \ubcf4\ub0b4\uc8fc\ub294 \ucf54\ub4dc\ub97c \ub9d0\ud574\uc694. \uc774\uc640 \uac19\uc740 \uc815\ubcf4\uac00 \uc788\uc5b4\uc57c\uc9c0\ub9cc <strong>\uc0ac\uc6a9\uc790\ub97c \uc2dd\ubcc4\ud574 \uad11\uace0 \ud0c0\uac9f\ud305\uc758 \uc815\ud655\ub3c4\ub97c \ub192\uc77c \uc218 \uc788\uae30 \ub54c\ubb38<\/strong>\uc5d0 \ube44\ub2e8 \uba54\ud0c0\ubfd0\ub9cc \uc544\ub2c8\ub77c \uc8fc\uc694 \uad11\uace0 \ud50c\ub7ab\ud3fc\uc740 \uc544\ub798\uc640 \uac19\uc740 \uc774\ub984\uc73c\ub85c \ub370\uc774\ud130 \ucd94\uc801 \ucf54\ub4dc\ub97c \uc2ec\uc73c\ub77c\uace0 \uc694\uccad\ud558\uace0 \uc788\uace0\uc694.<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th class=\"has-text-align-center\" data-align=\"center\"><strong>\uad11\uace0 \ud50c\ub7ab\ud3fc<\/strong><\/th><th class=\"has-text-align-center\" data-align=\"center\"><strong>\ucd94\uc801 \ucf54\ub4dc \uba85\uce6d<\/strong><\/th><\/tr><\/thead><tbody><tr><td class=\"has-text-align-center\" data-align=\"center\">\uba54\ud0c0<\/td><td class=\"has-text-align-center\" data-align=\"center\">\ud53d\uc140<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">\uad6c\uae00 \uc560\uc988 (Google Ads)<\/td><td class=\"has-text-align-center\" data-align=\"center\">\uad6c\uae00 \ud0dc\uadf8 (Google Tag)<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">\uce74\uce74\uc624 \ubaa8\uba3c\ud2b8<\/td><td class=\"has-text-align-center\" data-align=\"center\">\uce74\uce74\uc624 \ud53d\uc140 (Kakao Pixel)<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">\ub124\uc774\ubc84 \uc131\uacfc\ud615 \ub514\uc2a4\ud50c\ub808\uc774 \uad11\uace0<\/td><td class=\"has-text-align-center\" data-align=\"center\">\ud504\ub9ac\ubbf8\uc5c4 \ub85c\uadf8\ubd84\uc11d \/ \uc2a4\ud06c\ub9bd\ud2b8<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">\ud2f1\ud1a1 \ud3ec \ube44\uc988\ub2c8\uc2a4 (TikTok)<\/td><td class=\"has-text-align-center\" data-align=\"center\">\ud2f1\ud1a1 \ud53d\uc140 (TikTok Pixel)<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">\ub2f9\uadfc \ube44\uc988\ub2c8\uc2a4<\/td><td class=\"has-text-align-center\" data-align=\"center\">\ub2f9\uadfc \uad11\uace0 \ud53d\uc140<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\uc774\ub54c \uc911\uc694\ud55c \uac74, \uac01 \uad11\uace0 \ud50c\ub7ab\ud3fc\uc740 <strong><span style=\"color:#087EFF\">\uc704 \ucd94\uc801 \ucf54\ub4dc\uac00 \uc0bd\uc785\uc774 \ub41c \uc774\ud6c4\ub85c\ub9cc \ub370\uc774\ud130 \ucd94\uc801\uc774 \uac00\ub2a5\ud558\uba70, \uadf8 \uc774\uc804 \ub370\uc774\ud130\ub97c \uc18c\uae09\ud574\uc11c \ud0c0\uac9f\ud574\uc8fc\uc9c0\ub294 \uc54a\ub294\ub2e4\ub294 \uc810<\/span><\/strong>\uc774\uc5d0\uc694. \uc989, \uc774\ubbf8 \uc6b0\ub9ac \uc6f9\uc0ac\uc774\ud2b8\uc758 \ubc29\ubb38\uc790 \uc218\uac00 \uc218\uc2ed \ub9cc\uba85\uc774\ub77c\uace0 \ud560\uc9c0\ub77c\ub3c4 \ucd94\uc801 \ucf54\ub4dc\uac00 \uc2ec\uaca8 \uc788\uc9c0 \uc54a\ub2e4\uba74 \uad11\uace0 \ud50c\ub7ab\ud3fc\uc5d0\uc11c \ud0c0\uae43\ud560 \ubaa8\uc218\ub294 0\uc778 \uac70\uc8e0.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">\ub530\ub77c\uc11c \uc9c0\uae08 \ub2f9\uc7a5 \ub9ac\ud0c0\uac9f\ud305 \uad11\uace0\ub97c \uc9c4\ud589\ud558\uc9c4 \uc54a\ub354\ub77c\ub3c4, \ucd94\ud6c4\ub97c \uc704\ud574 \ub370\uc774\ud130 \ucd94\uc801 \ucf54\ub4dc\ub294 \ubbf8\ub9ac\ubbf8\ub9ac \uc0bd\uc785\ud574 \ub450\ub294 \uac8c \uc88b\uc544\uc694. \ud2b9\ud788 \ucd5c\uadfc\uc5d0\ub294 \ud0c0\uac9f\ud305 \uc815\ubc00\ub3c4\ub97c \ub192\uc774\uae30 \uc704\ud574 \uad11\uace0 \ud50c\ub7ab\ud3fc\ub4e4\uc774 \ud53d\uc140\ubfd0\ub9cc \uc544\ub2c8\ub77c \uc804\ud658 API \ub4f1\uc744 \ucd94\uac00\ub85c \uc5f0\ub3d9\ud558\uae30\ub97c \uad8c\uc7a5\ud558\uace0 \uc788\uae30 \ub54c\ubb38\uc5d0 \uc774 \ubd80\ubd84\ub3c4 \uac19\uc774 \ucc59\uae30\uc2dc\ub294 \uac8c \ud544\uc694\ud558\uc8e0.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 id=\"%25ec%25b6%2594%25ec%25a0%2581%25eb%2590%259c-%25eb%258d%25b0%25ec%259d%25b4%25ed%2584%25b0%25ec%2597%2590-%25ec%259d%25b4%25eb%25b2%25a4%25ed%258a%25b8-%25ea%25b0%2592-%25ea%25b1%25b8%25ea%25b8%25b0\" class=\"wp-block-heading\" style=\"font-size:28px\">\ucd94\uc801\ub41c \ub370\uc774\ud130\uc5d0 \uc774\ubca4\ud2b8 \uac12 \uac78\uae30<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1207\" src=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/08\/retargeting-when-to-start-2-scaled.png\" alt=\"\ucd94\uc801\ub41c \ub370\uc774\ud130\uc5d0 \uc774\ubca4\ud2b8 \uac12 \uac78\uae30 \uad00\ub828 \uc774\ubbf8\uc9c0\" class=\"wp-image-7847\" title=\"\" srcset=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/08\/retargeting-when-to-start-2-scaled.png 2560w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/08\/retargeting-when-to-start-2-300x141.png 300w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/08\/retargeting-when-to-start-2-1024x483.png 1024w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/08\/retargeting-when-to-start-2-768x362.png 768w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/08\/retargeting-when-to-start-2-1536x724.png 1536w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2026\/08\/retargeting-when-to-start-2-2048x965.png 2048w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">\ub370\uc774\ud130 \ucd94\uc801 \ucf54\ub4dc\ub97c \uc0bd\uc785\ud588\ub2e4\uba74 \uad11\uace0 \ud50c\ub7ab\ud3fc\uc740 \u2018\ub204\uac00 \uc6b0\ub9ac \uc0ac\uc774\ud2b8\uc5d0 \uc654\ub2e4 \ub098\uac14\ub294\uc9c0\u2019\uae4c\uc9c0 \ubcfc \uc218 \uc788\ub294 \uc0c1\ud0dc\uc5d0\uc694. \uc5ec\uae30\uc11c <strong><span style=\"color:#087EFF\">\uc5b4\ub5a4 \ud589\ub3d9\uc744 \ud588\ub294\uc9c0\uae4c\uc9c0 \ucd94\uc801\ud558\uace0 \uc2f6\ub2e4\uba74 \uad6c\uccb4 \uc774\ubca4\ud2b8\ub97c \uc138\ud305<\/span><\/strong>\ud574 \uc8fc\uc5b4\uc57c \ud574\uc694.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc6b0\ub9ac\ub294 \ub208\uc73c\ub85c \ubcf4\uace0 \uc788\uae30 \ub54c\ubb38\uc5d0 \uace0\uac1d\uc774 [\uc7a5\ubc14\uad6c\ub2c8 \ub2f4\uae30] \ubc84\ud2bc\uc744 \ud074\ub9ad\ud558\uba74 \ud2b9\uc815 \uc0c1\ud488\uc744 \uc7a5\ubc14\uad6c\ub2c8\uc5d0 \ub2f4\uc558\ub2e4\ub294 \uac83\uc744 \uc54c \uc218 \uc788\uc9c0\ub9cc, \uad11\uace0 \ud50c\ub7ab\ud3fc\uc740 \uc774\ub97c \uc2e0\ud638\ub85c\ub9cc \ud30c\uc545\ud558\uace0 \uc788\uae30 \ub54c\ubb38\uc5d0 \uc774\ub97c \ubc14\ub85c \uc54c\uae30\uac00 \uc5b4\ub824\uc6cc\uc694. \uadf8\ub798\uc11c [\uc7a5\ubc14\uad6c\ub2c8 \ub2f4\uae30] \ubc84\ud2bc\uc744 \ud074\ub9ad\ud560 \ub54c \ubc1c\uc0dd\ud558\ub294 \uc2e0\ud638\uac00 \u2018\uc7a5\ubc14\uad6c\ub2c8 \ub2f4\uae30\u2019 \ud589\ub3d9\uc744 \ud588\ub2e4\ub294 \uc2e0\ud638\ub97c <a href=\"https:\/\/1point.kr\/blog\/insights\/meta-tracking\/\"><strong>\uc774\ubca4\ud2b8\ub85c \uac78\uc5b4\uc8fc\uc5b4\uc57c\ub9cc \uc774\ub97c \uc5f0\uad00\uc9c0\uc5b4 \ud310\ub2e8<\/strong><\/a>\ud560 \uc218 \uc788\uc8e0.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">\uc77c\ubc18\uc801\uc73c\ub85c \ub9ce\uc774 \ud2b8\ub798\ud0b9\ud558\ub294 \uc774\ubca4\ud2b8\ub294 \ub2e4\uc74c\uacfc \uac19\uc544\uc694.<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th class=\"has-text-align-center\" data-align=\"center\"><strong>\ud0c0\uac9f \uc885\ub958<\/strong><\/th><th class=\"has-text-align-center\" data-align=\"center\"><strong>\uc77c\ubc18\uc801\uc778 \uc774\ubca4\ud2b8 \uba85<\/strong><\/th><\/tr><\/thead><tbody><tr><td class=\"has-text-align-center\" data-align=\"center\">\uc804\uccb4 \ubc29\ubb38\uc790<\/td><td class=\"has-text-align-center\" data-align=\"center\">PageView(\ud398\uc774\uc9c0 \ubdf0)<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">\uc7a5\ubc14\uad6c\ub2c8 \ub2f4\uae30<\/td><td class=\"has-text-align-center\" data-align=\"center\">AddToCart(\uc7a5\ubc14\uad6c\ub2c8 \ucd94\uac00)<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">\uacb0\uc81c \uc2dc\uc791<\/td><td class=\"has-text-align-center\" data-align=\"center\">InitiateCheckout(\uacb0\uc81c \uc2dc\uc791)<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">\uacb0\uc81c \uc644\ub8cc<\/td><td class=\"has-text-align-center\" data-align=\"center\">Purchase(\uad6c\ub9e4)<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\ucd5c\uadfc\uc5d0\ub294 \uad11\uace0 \ud50c\ub7ab\ud3fc\uacfc \uc1fc\ud551\ubab0 \ube4c\ub354\uc758 \uae30\ub2a5\uc774 \uc88b\uc544\uc838, \uc77c\ubc18\uc801\uc73c\ub85c \ub9ce\uc774 \ud2b8\ub798\ud0b9\ud558\ub294 \uc774\ubca4\ud2b8\ub97c \uc790\ub3d9\uc73c\ub85c \ucd94\uc801\ud574\uc8fc\uae30\ub3c4 \ud558\ub294\ub370\uc694. \uadf8\ub7fc\uc5d0\ub3c4 \ub193\uce58\uace0 \uc788\ub294 \uac12\ub4e4\uc774 \uc788\uc744 \uc218 \uc788\uae30 \ub54c\ubb38\uc5d0 <strong>\uaf2d \uc0ac\uc804\uc5d0 \uccb4\ud06c\ud55c \ud6c4 \uc774\ubca4\ud2b8\uac00 \uc798 \ucd94\uc801\ub418\ub294\uc9c0\ub97c \ud655\uc778<\/strong>\ud574 \ub450\ub294 \uac8c \uc88b\uc544\uc694.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">\uc774\ub7ec\ud55c \uc774\ubca4\ud2b8 \uc6d0\ub9ac\ub97c \uc798 \uc774\ud574\ud558\uba74, <strong>\uc6b0\ub9ac \ube0c\ub79c\ub4dc \ub9de\ucda4\ud615 \uc774\ubca4\ud2b8<\/strong>\ub97c \ub9cc\ub4e4 \uc218\ub3c4 \uc788\uc5b4\uc694.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">\uc608\ub97c \ub4e4\uc5b4 \ub370\uc774\ud130\ub97c \ubd84\uc11d\ud574\ubcf4\ub2c8 \uc6b0\ub9ac \uc6f9\uc0ac\uc774\ud2b8\uc5d0 \ubc29\ubb38\ud55c \uc0ac\ub78c \uc911, \uc0c1\uc138\ud398\uc774\uc9c0\ub97c 3\uac1c \uc774\uc0c1 \ud655\uc778\ud558\uace0, \ud55c \ud398\uc774\uc9c0\ub97c 3\ubd84 \uc774\uc0c1 \ubcf8 \uc0ac\ub78c\ub4e4\uc740 \uad6c\ub9e4 \uc804\ud658\uc728\uc774 \uadf8\ub807\uc9c0 \uc54a\uc740 \uc0ac\ub78c\ubcf4\ub2e4 3\ubc30 \uc774\uc0c1 \ub192\uc558\ub2e4\uace0 \ud55c\ub2e4\uba74, \uc774\ub7f0 \uc0ac\ub78c\ub4e4\ub9cc \ub9de\ucda4 \uc774\ubca4\ud2b8\ub97c \ud1b5\ud574 \u2018vip\u2019\uc640 \uac19\uc740 \ud615\ud0dc\ub85c \ubb36\uc744 \uc218 \uc788\uc5b4\uc694.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uadf8 \ud6c4 <strong>\u2018\uc720\uc0ac \ud0c0\uac9f\u2019<\/strong>\uacfc \uac19\uc740 \uae30\ub2a5\uc744 \ud65c\uc6a9\ud574 \uc6b0\ub9ac vip \uace0\uac1d\uacfc \ube44\uc2b7\ud55c \ud2b9\uc9d5\uc744 \uac00\uc9c4 \uc0ac\ub78c\ub4e4\uc744 \ub300\uc0c1\uc73c\ub85c \uad11\uace0\ub97c \ub3cc\ub824\ubcfc \uc218\ub3c4 \uc788\uace0\uc694.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ub9de\ucda4\ud615 \uc774\ubca4\ud2b8\uc640 \uc720\uc0ac \ud0c0\uac9f\uc5d0 \ub300\ud55c \uc774\uc57c\uae30\ub294 \ucd94\ud6c4 \ub2e4\ub978 \uae00\ub85c \ub354 \uc790\uc138\ud788 \uc124\uba85\ud574 \ubcfc\uac8c\uc694.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 id=\"%25eb%25b3%25b5%25ec%259e%25a1%25ed%2595%259c-%25eb%25a6%25ac%25ed%2583%2580%25ea%25b2%259f%25ed%258c%2585-%25ea%25b4%2591%25ea%25b3%25a0-%25eb%258d%2594-%25ec%2589%25bd%25ea%25b2%258c-%25ed%2595%25a0-%25eb%25b0%25a9%25eb%25b2%2595%25ec%259d%2580-%25ec%2597%2586%25ec%259d%2584%25ea%25b9%258c\" class=\"wp-block-heading\" style=\"font-size:32px\">\ubcf5\uc7a1\ud55c \ub9ac\ud0c0\uac9f\ud305 \uad11\uace0, \ub354 \uc27d\uac8c \ud560 \ubc29\ubc95\uc740 \uc5c6\uc744\uae4c?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\uc774\ucc98\ub7fc \ub9ac\ud0c0\uac9f\ud305 \uad11\uace0\ub294 \uc798\ub9cc \ud65c\uc6a9\ud558\uba74 \uad11\uace0 \ucd5c\uc801\ud654\uc5d0 \ud6a8\uacfc\uc801\uc778 \uc218\ub2e8\uc774\uc9c0\ub9cc, \uadf8 \uc804\uc5d0 \uac16\ucdb0\uc57c \ud560 \uc870\uac74\uacfc \uc900\ube44\ud560 \uac83\ub4e4\uc774 \uae4c\ub2e4\ub85c\uc6b4 \ud3b8\uc774\uc5d0\uc694. \ud2b9\ud788 \ub370\uc774\ud130 \ucd94\uc801 \ucf54\ub4dc\ub97c \uc0bd\uc785\ud55c \ud6c4 \uc6b0\ub9ac \ube0c\ub79c\ub4dc\uc5d0 \uc720\uc758\ubbf8\ud55c \uc774\ubca4\ud2b8\ub97c \uc138\ud305\ud558\ub294 \uacfc\uc815\uc740 \uc815\ud655\ud55c \uae30\uc220\uacfc \ud568\uaed8 \ub370\uc774\ud130\ub97c \uc77d\uace0 \ud574\uc11d\ud558\ub294 \ub178\ud558\uc6b0\uac00 \ud544\uc694\ud574 \uc804\ubb38 \ub9c8\ucf00\ud130\uac00 \uc5c6\ub2e4\uba74 \uc9c1\uc811 \ud558\uae30 \uc5b4\ub824\uc6b4 \uc601\uc5ed\uc774\uae30\ub3c4 \ud558\uc8e0.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><mark style=\"background-color:#e4f0ff;padding:0 2px;\" class=\"has-inline-color\">\uad6d\ub0b4 1\uc704 \ub9c8\ucf00\ud305 \ud504\ub9ac\ub79c\uc11c \ub9e4\uce6d \ud50c\ub7ab\ud3fc \uc6d0\ud3ec\uc778\ud2b8<\/mark><\/strong>\ub294 \ubc14\ub85c \uc774\ub7f0 \uc21c\uac04\uc5d0 \ube0c\ub79c\ub4dc\uc5d0 \ub3c4\uc6c0\uc744 \uc904 \uc218 \uc788\uc5b4\uc694. \uc6d0\ud3ec\uc778\ud2b8\ub294 \uae50\uae50\ud55c 3\ub2e8\uacc4 \uac80\uc99d\uc744 \uac70\uccd0 \ub2e4\uc591\ud55c \uacbd\ud5d8\uacfc \ub178\ud558\uc6b0\uac00 \uc788\ub294 \uc2e4\ub825 \uc788\ub294 \ub9c8\ucf00\ud130\ub4e4\uc744 \uc120\ubcc4\ud574 \ube0c\ub79c\ub4dc\uc640 \ub9e4\uce6d\ud558\uace0 \uc788\ub294\ub370\uc694. \uc6d0\ud3ec\uc778\ud2b8\uc640 \ud568\uaed8\ud558\uba74 \uc544\ub798\uc640 \uac19\uc740 \uc77c\ub4e4\uc744 \uace0\uc815\ube44 \uc9c0\ucd9c \ubd80\ub2f4 \uc5c6\uc774 \ud544\uc694\ud55c \ub9cc\ud07c\ub9cc \uc758\ub8b0\ud560 \uc218 \uc788\uc5b4\uc694.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\uad11\uace0 \ud50c\ub7ab\ud3fc \ub370\uc774\ud130 \ucd94\uc801 \ucf54\ub4dc \uc138\ud305 \ubc0f \ub370\uc774\ud130 \ucd94\uc801 \ub300\uc2dc\ubcf4\ub4dc \uad6c\ucd95<\/li>\n\n\n\n<li>\uc6b0\ub9ac \ube0c\ub79c\ub4dc \ubc29\ubb38 \uace0\uac1d\uc758 \ud589\ub3d9 \ubd84\uc11d \ud6c4 \ub9de\ucda4\ud615 \uc774\ubca4\ud2b8 \uc138\ud305<\/li>\n\n\n\n<li>\ub9ac\ud0c0\uac9f\ud305 \uad11\uace0 \ucd08\uae30 \uc138\ud305 \ud6c4 \ucd5c\uc801\ud654<\/li>\n\n\n\n<li>\uae30\uc874 \uc9d1\ud589 \uc911\uc778 \uad11\uace0 \uc138\ud305 \uc0c1\ud0dc \ubd84\uc11d \ubc0f \uc131\uacfc \uac1c\uc120\uc744 \uc704\ud55c \uc561\uc158<\/li>\n\n\n\n<li>\ub9ac\ud0c0\uac9f\ud305 \uad11\uace0 \uc9d1\ud589 \ubc29\ubc95 \ub0b4\ubd80 \uad50\uc721 \ubc0f \ucee8\uc124\ud305<\/li>\n<\/ul>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group alignwide has-contrast-color has-text-color has-background has-link-color wp-elements-1\" style=\"background-color:#f0f6ff\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 id=\"%25e2%259d%2597-%25ec%259b%2590%25ed%258f%25ac%25ec%259d%25b8%25ed%258a%25b8%25ec%2597%2590-%25eb%258c%2580%25ed%2595%25b4-%25eb%258d%2594-%25ec%2595%258c%25ec%2595%2584%25eb%25b3%25b4%25ec%2584%25b8%25ec%259a%2594\" class=\"wp-block-heading\" style=\"font-size:24px\">\u2757 <strong>\uc6d0\ud3ec\uc778\ud2b8\uc5d0 \ub300\ud574 \ub354 \uc54c\uc544\ubcf4\uc138\uc694!<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/1point.kr\/blog\/freelancer-hiring\/freelancer-verification-system\/\"><strong>\uc6d0\ud3ec\uc778\ud2b8\uac00 \uad6d\ub0b4 \uc720\uc77c 3\ub2e8\uacc4 \uc2dc\uc2a4\ud15c\uc73c\ub85c \ud504\ub9ac\ub79c\uc11c\ub97c \uac80\uc99d\ud558\ub294 \ubc29\ubc95<\/strong><\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/1point.kr\/blog\/freelancer-hiring\/optimal-matching-guide\/\"><strong>\uc7ac\uacc4\uc57d\ub960 80%\uc758 \ube44\ubc00! \uc6d0\ud3ec\uc778\ud2b8\ub9cc\uc758 \ucd5c\uc801 \ub9e4\uce6d \uc2dc\uc2a4\ud15c!<\/strong><\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/1point.kr\/blog\/best-practices\/forcell\/\"><strong>\ud53d\uc140 \uc0bd\uc785\ubd80\ud130 \uc790\uc0ac\ubab0 \ub9ac\ub274\uc5bc\uae4c\uc9c0, \uc6d0\ud3ec\uc778\ud2b8 \ub9c8\ucf00\ud130\uac00 \ube0c\ub79c\ub4dc\uc640 \uad11\uace0\ub97c \ucd5c\uc801\ud654\ud55c \ubc29\uc2dd<\/strong><\/a><\/li>\n<\/ul>\n<\/div><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group alignwide has-contrast-color has-text-color has-background has-link-color wp-elements-2\" style=\"background-color:#f0f6ff\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 id=\"%25f0%259f%2591%2580-%25ea%25b4%2591%25ea%25b3%25a0-%25ec%25b5%259c%25ec%25a0%2581%25ed%2599%2594%25eb%25a5%25bc-%25ea%25b3%25a0%25eb%25af%25bc-%25ec%25a4%2591%25ec%259d%25b4%25eb%259d%25bc%25eb%25a9%25b4\" class=\"wp-block-heading\" style=\"font-size:24px\">\ud83d\udc40 <strong>\uad11\uace0 \ucd5c\uc801\ud654\ub97c \uace0\ubbfc \uc911\uc774\ub77c\uba74?<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/1point.kr\/blog\/insights\/meta-ads-roas-5-factors\/\"><strong>\uba54\ud0c0 \uad11\uace0 \ud6a8\uc728 \ub192\uc774\ub294 \ubc95, \uc18c\uc7ac \ub9d0\uace0 \uc774 5\uac00\uc9c0\ubd80\ud130<\/strong><\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/1point.kr\/blog\/insights\/meta-ad-creative-fatigue\/\"><strong>\uba54\ud0c0 \uad11\uace0 \uc18c\uc7ac \uad50\uccb4 \uc8fc\uae30? \uadf8\ubcf4\ub2e4 \uc911\uc694\ud55c \uc2e0\ud638 3\uac00\uc9c0!<\/strong><\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/1point.kr\/blog\/insights\/search-vs-meta-ads\/\"><strong>\uac80\uc0c9\uad11\uace0 vs \uba54\ud0c0\uad11\uace0, \uc6b0\ub9ac \ube0c\ub79c\ub4dc\uc5d4 \ubb50\uac00 \ub9de\uc744\uae4c<\/strong><\/a><\/li>\n<\/ul>\n<\/div><\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 id=\"%25eb%25a6%25ac%25ed%2583%2580%25ea%25b2%259f%25ed%258c%2585-%25ea%25b4%2591%25ea%25b3%25a0-%25ea%25b4%2580%25eb%25a0%25a8-%25ec%259e%2590%25ec%25a3%25bc-%25eb%25ac%25bb%25eb%258a%2594-%25ec%25a7%2588%25eb%25ac%25b8\" class=\"wp-block-heading\" style=\"font-size:22px;font-weight:700\"><strong>\ub9ac\ud0c0\uac9f\ud305 \uad11\uace0 \uad00\ub828 \uc790\uc8fc \ubb3b\ub294 \uc9c8\ubb38<\/strong><\/h4>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\" style=\"font-size:18px\">\n<p class=\"wp-block-paragraph\"><strong>Q. \ub9ac\ub9c8\ucf00\ud305\uacfc \ub9ac\ud0c0\uac9f\ud305\uc758 \ucc28\uc774\ub294 \ubb54\uac00\uc694?<\/strong><\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">\ub450 \uc804\ub7b5 \ubaa8\ub450 <strong>\uc6b0\ub9ac \ube0c\ub79c\ub4dc\ub97c \uac70\uccd0 \uac04 \uc0ac\ub78c\uc744 \ub2e4\uc2dc \ubd99\uc7a1\ub294\ub2e4<\/strong>\ub294 \ubcf8\uc9c8\uc740 \uac19\uc9c0\ub9cc, \uc811\uadfc\ud558\ub294 \ubc29\uc2dd\uc5d0 \ub530\ub77c \uc544\ub798\uc640 \uac19\uc774 \uad6c\ubd84\ub3fc\uc694.<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th class=\"has-text-align-center\" data-align=\"center\"><strong>\uad6c\ubd84<\/strong><\/th><th class=\"has-text-align-center\" data-align=\"center\"><strong>\ub9ac\ud0c0\uac9f\ud305 (Retargeting)<\/strong><\/th><th class=\"has-text-align-center\" data-align=\"center\"><strong>\ub9ac\ub9c8\ucf00\ud305 (Remarketing)<\/strong><\/th><\/tr><\/thead><tbody><tr><td class=\"has-text-align-center\" data-align=\"center\"><strong>\ud575\uc2ec \uae30\uc220<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\">\ucfe0\ud0a4, \ucd94\uc801 \ud53d\uc140, \uad11\uace0 ID<\/td><td class=\"has-text-align-center\" data-align=\"center\">\uc774\uba54\uc77c \ub9ac\uc2a4\ud2b8, \ud68c\uc6d0 \uc815\ubcf4 (CRM)<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><strong>\uc8fc\uc694 \ub9e4\uccb4<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\">\uc678\ubd80 \uc6f9\uc0ac\uc774\ud2b8 \ubc30\ub108, \uc18c\uc15c \ubbf8\ub514\uc5b4 \uad11\uace0<\/td><td class=\"has-text-align-center\" data-align=\"center\">\uc774\uba54\uc77c, \uce74\uce74\uc624 \uc54c\ub9bc\ud1a1, Push \uc54c\ub9bc<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><strong>\ud0c0\uac9f \uc0c1\ud0dc<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\">\uc0ac\uc774\ud2b8\ub97c \ub098\uac04 \uc775\uba85\uc758 \ubc29\ubb38\uc790<\/td><td class=\"has-text-align-center\" data-align=\"center\">\ub85c\uadf8\uc778\uc744 \ud588\uac70\ub098 \uc815\ubcf4\ub97c \ub0a8\uae34 \ud68c\uc6d0<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><strong>\ub300\ud45c \uc608\uc2dc<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\">\uad6c\uacbd\ud588\ub358 \uac00\ubc29 \uad11\uace0\uac00 \ub274\uc2a4 \uae30\uc0ac \uc606\uc5d0 \ub178\ucd9c<\/td><td class=\"has-text-align-center\" data-align=\"center\">\uc7a5\ubc14\uad6c\ub2c8 \ub9ac\ub9c8\uc778\ub354 \uba54\uc77c, VIP \uc804\uc6a9 \ud560\uc778 \ucfe0\ud3f0 \ubc1c\uc1a1<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\ub2e4\ub9cc \uad6c\uae00 \uc560\uc988(Google Ads) \uac19\uc740 \uad11\uace0 \ud50c\ub7ab\ud3fc\uc5d0\uc11c\ub294 \ubc30\ub108 \uad11\uace0 \ud615\uc2dd\uc758 \ub9ac\ud0c0\uac9f\ud305 \uae30\ubc95\uc744 <strong>&#8216;\ub9ac\ub9c8\ucf00\ud305&#8217;<\/strong>\uc774\ub77c\ub294 \uba85\uce6d\uc73c\ub85c \uacf5\uc2dd \uc0ac\uc6a9\ud558\uace0 \uc788\uc5b4\uc11c \uc2e4\ubb34\uc5d0\uc11c\ub294 \ub450 \ub2e8\uc5b4\uac00 \uc11e\uc5ec\uc11c \uc4f0\uc774\ub294 \uacbd\uc6b0\uac00 \ub9ce\uc544\uc694.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\" style=\"font-size:18px\">\n<p class=\"wp-block-paragraph\"><strong>Q. \ub9ac\ud0c0\uac9f\ud305 \uad11\uace0 \ub9e4\uccb4\ub294 \uc5b4\ub514\uac00 \uc788\ub098\uc694?<\/strong><\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">\uad6c\uae00 \uc560\uc988, \uba54\ud0c0, \ub124\uc774\ubc84 GFA, \uce74\uce74\uc624\ubaa8\uba3c\ud2b8 \ub4f1 \ub300\ud45c\uc801\uc778 \uad11\uace0 \ub9e4\uccb4\uc5d0\uc11c\ub294 \ubaa8\ub450 \ub9ac\ud0c0\uac9f\ud305 \uad11\uace0 \uc138\ud305\uc774 \uac00\ub2a5\ud574\uc694.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc5ec\uae30\uc5d0 \ub367\ubd99\uc5ec \ubaa8\ube44\uc628\uc774\ub098 \ud06c\ub9ac\ud14c\uc624 \ub4f1 \uad6d\ub0b4 \uc5b8\ub860\uc0ac\uc640 \uc8fc\uc694 \uc0ac\uc774\ud2b8\uc640 \uc81c\ud734\ud55c \ud6c4 \ubc30\ub108 \uad11\uace0\ub97c \uc1a1\ucd9c\ud558\ub294 \ub124\ud2b8\uc6cc\ud06c \ub9e4\uccb4\uc5d0\uc11c\ub3c4 \ub9ac\ud0c0\uac9f\ud305 \uad11\uace0 \uc138\ud305\uc774 \uac00\ub2a5\ud558\uace0\uc694.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\" style=\"font-size:18px\">\n<p class=\"wp-block-paragraph\"><strong>Q. \ub9ac\ud0c0\uac9f\ud305 \uad11\uace0\ube44\ub294 \uc804\uccb4 \uc608\uc0b0\uc5d0\uc11c \uc5bc\ub9c8\ub098 \uc7a1\uc73c\uba74 \ub420\uae4c\uc694?<\/strong><\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">\uc815\ud574\uc9c4 \ube44\uc728\uc740 \uc5c6\uace0 \ub9c8\ucf00\ud130\ub098 \ube0c\ub79c\ub4dc \uc0c1\ud669, \ud0c0\uac9f \ubaa8\uc218 \ub4f1\uc5d0 \ub530\ub77c \uc720\ub3d9\uc801\uc73c\ub85c \ub2ec\ub77c\uc9c0\uae34 \ud558\uc9c0\ub9cc, \uad11\uace0 \uc608\uc0b0\uc758 15~30% \uc218\uc900\uc73c\ub85c \uc7a1\ub294 \uac8c \uc77c\ubc18\uc801\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ub2e4\ub9cc, \uc6b0\ub9ac \ube0c\ub79c\ub4dc \ubaa9\ud45c\uc640 \ud2b9\uc131\uc5d0 \ub9de\ucdb0 \uad11\uace0\ube44\ub294 \uae30\ubbfc\ud55c \uc870\uc815\uc774 \ud544\uc694\ud558\uae30 \ub54c\ubb38\uc5d0 \uc2e4\uc81c \ub9ac\ud0c0\uac9f\ud305 \uad11\uace0\ub97c \uc9d1\ud589\ud558\ub294 \ub9c8\ucf00\ud130\uc758 \uc9c4\ub2e8 \ud6c4 \uc138\ud305\ud558\ub294 \uac8c \uc88b\uc544\uc694.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\" style=\"font-size:18px\">\n<p class=\"wp-block-paragraph\"><strong>Q. \ub9ac\ud0c0\uac9f\ud305 \uc18c\uc7ac\ub294 \uc720\uc785 \uad11\uace0\uc640 \ub2e4\ub974\uac8c \ub9cc\ub4e4\uc5b4\uc57c \ud558\ub098\uc694?<\/strong><\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">\uc774\ubbf8 \uc6b0\ub9ac\ub97c \ubcf8 \uc0ac\ub78c\uc774\ub77c \uc0c1\ud488\uc744 \ucc98\uc74c\ubd80\ud130 \uc124\uba85\ud560 \ud544\uc694\ub294 \uc801\uc740 \ud3b8\uc774\uace0, \uadf8\ubcf4\ub2e4 \uacb0\uc815\uc744 \ubbf8\ub8ec \uc774\uc720\ub97c \uac74\ub4dc\ub9ac\ub294 \ucabd\uc774 \uc798 \ub9de\ub294 \uacbd\uc6b0\uac00 \ub9ce\uc544\uc694. \ud639\uc740 \uae30\uac04 \ud55c\uc815 \uac00\uaca9 \ud560\uc778 \ucfe0\ud3f0\uc744 \uc81c\uc548\ud558\uac70\ub098 \ub2e4\ub978 \uc0ac\uc6a9\uc790\uc758 \ud6c4\uae30\ub97c \ubcf4\uc5ec\uc8fc\uba70 \uc0ac\ud68c\uc801 \uc99d\uac70\ub97c \uc81c\uc2dc\ud558\ub294 \uac83\ub3c4 \ud6a8\uc728\uc774 \uc88b\uc740 \ud3b8\uc774\uace0\uc694!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\ub9ac\ud0c0\uac9f\ud305 \uad11\uace0\uc758 \ub73b\ubd80\ud130 \uc2e4\ud589 \uc870\uac74 3\uac00\uc9c0\uae4c\uc9c0 \ud55c\ub208\uc5d0 \uc815\ub9ac\ud588\uc2b5\ub2c8\ub2e4. \uc6f9\uc0ac\uc774\ud2b8 \ubc29\ubb38\uc790\uc758 96%\ub97c \uace0\uac1d\uc73c\ub85c \ubc14\uafb8\ub294 \ud6a8\uc728\uc801\uc778 \ub9c8\ucf00\ud305 \uc804\ub7b5\uacfc \uac00\uc774\ub4dc\ub97c \uc9c1\uc811 \ud655\uc778\ud558\uc138\uc694!<\/p>\n","protected":false},"author":19,"featured_media":7874,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[1094,1088,1087,1037,1090,876,1035,1092,1089,1096,1095,1091,1093],"class_list":["post-7855","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-insights","tag-1094","tag-1088","tag-1087","tag-1037","tag-1090","tag-876","tag-1035","tag-1092","tag-1089","tag-1096","tag-1095","tag-1091","tag-1093","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-33"],"_links":{"self":[{"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/posts\/7855","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/comments?post=7855"}],"version-history":[{"count":2,"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/posts\/7855\/revisions"}],"predecessor-version":[{"id":7869,"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/posts\/7855\/revisions\/7869"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/media\/7874"}],"wp:attachment":[{"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/media?parent=7855"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/categories?post=7855"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/tags?post=7855"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}