{"id":840,"date":"2023-03-22T11:10:10","date_gmt":"2023-03-22T02:10:10","guid":{"rendered":"https:\/\/1point.kr\/blog\/?p=840"},"modified":"2025-05-15T10:24:01","modified_gmt":"2025-05-15T01:24:01","slug":"article-platformgrowth","status":"publish","type":"post","link":"https:\/\/1point.kr\/blog\/insights\/article-platformgrowth\/","title":{"rendered":"\ud504\ub9ac\ub79c\uc11c \uace0\uc6a9 : \ud569\ub9ac\uc801\uc73c\ub85c \uc804\ubb38\uac00\ub97c \ube4c\ub824 \uc4f0\ub294 \uc2dc\ub300"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">\uc694\uc998\uc740 \ub2e4\uc591\ud55c HR\ud50c\ub7ab\ud3fc\uc5d0\uc11c \ud504\ub9ac\ub79c\uc11c \ub9e4\uce6d\uc744 \uc9c0\uc6d0\ud558\uace0 \uc788\uc8e0. \uc6b0\ub9ac \uc0ac\ud68c\uc5d0\uc11c \uc65c \ud504\ub9ac\ub79c\uc11c \uace0\uc6a9\uc774 \uc810\uc810 \ub298\uc5b4\ub098\ub294\uc9c0, \uc5b4\ub5a4 \uc810\uc774 \ud569\ub9ac\uc801\uc778\uc9c0, \uc2dc\uc6d0\ud558\uac8c \uc54c\ub824\ub4dc\ub9ac\uaca0\uc2b5\ub2c8\ub2e4. <\/p>\n\n\n<h2 class=\"simpletoc-title\">\uc21c\uc11c<\/h2>\n<ul class=\"simpletoc-list\">\n<li><a href=\"#%EC%9A%B0%EB%A6%AC%EB%8A%94-%EC%A0%84%EB%AC%B8%EA%B0%80%EB%A5%BC-%EB%B9%8C%EB%A6%AC%EA%B8%B0-%EC%8B%9C%EC%9E%91%ED%96%88%EC%8A%B5%EB%8B%88%EB%8B%A4\">\uc6b0\ub9ac\ub294 \uc804\ubb38\uac00\ub97c \ube4c\ub9ac\uae30 \uc2dc\uc791\ud588\uc2b5\ub2c8\ub2e4<\/a>\n<\/li>\n<li><a href=\"#%EC%A0%84%EB%AC%B8%EA%B0%80-%EC%A4%91%EA%B0%9C-%ED%94%8C%EB%9E%AB%ED%8F%BC%EC%9D%98-%EC%84%B8-%EA%B0%80%EC%A7%80-%EC%9C%A0%ED%98%95\">\ud504\ub9ac\ub79c\uc11c \ub9e4\uce6d \ud50c\ub7ab\ud3fc\uc758 \uc138 \uac00\uc9c0 \uc720\ud615<\/a>\n<\/li>\n<li><a href=\"#%EA%B3%A0%EC%88%99%EB%A0%A8-%EC%A0%84%EB%AC%B8%EA%B0%80-%EB%A7%A4%EC%B9%AD-%ED%94%8C%EB%9E%AB%ED%8F%BC%EC%9D%84-%ED%99%9C%EC%9A%A9%ED%95%98%EB%8A%94-%EC%9D%B4%EC%9C%A0\">\uace0\uc219\ub828 \uc804\ubb38\uac00 \ub9e4\uce6d \ud50c\ub7ab\ud3fc\uc744 \ud65c\uc6a9\ud558\ub294 \uc774\uc720<\/a>\n<\/li>\n<li><a href=\"#%EC%BB%A8%EC%84%A4%ED%8C%85%EC%97%90%EC%9D%B4%EC%A0%84%EC%8B%9C%EB%A5%BC-%ED%99%9C%EC%9A%A9%ED%95%98%EB%A9%B4-%EB%90%98%EC%A7%80-%EC%95%8A%EB%82%98%EC%9A%94\">\ucee8\uc124\ud305\/\uc5d0\uc774\uc804\uc2dc\ub97c \ud65c\uc6a9\ud558\uba74 \ub418\uc9c0 \uc54a\ub098\uc694?<\/a>\n<\/li>\n<li><a href=\"#%EC%96%B4%EB%96%A4-%EA%B8%B0%EC%A4%80%EC%9C%BC%EB%A1%9C-%ED%94%8C%EB%9E%AB%ED%8F%BC%EC%9D%84-%EC%84%A0%ED%83%9D%ED%95%B4%EC%95%BC-%ED%95%A0%EA%B9%8C%EC%9A%94\">\ud504\ub9ac\ub79c\uc11c \uace0\uc6a9 \uc2dc, \uc5b4\ub5a4 \uae30\uc900\uc73c\ub85c \ud50c\ub7ab\ud3fc\uc744 \uc120\ud0dd\ud574\uc57c \ud560\uae4c\uc694?<\/a>\n<\/li><\/ul>\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading has-accent-color has-text-color\" id=\"%EC%9A%B0%EB%A6%AC%EB%8A%94-%EC%A0%84%EB%AC%B8%EA%B0%80%EB%A5%BC-%EB%B9%8C%EB%A6%AC%EA%B8%B0-%EC%8B%9C%EC%9E%91%ED%96%88%EC%8A%B5%EB%8B%88%EB%8B%A4\">\uc6b0\ub9ac\ub294 \uc804\ubb38\uac00\ub97c \ube4c\ub9ac\uae30 \uc2dc\uc791\ud588\uc2b5\ub2c8\ub2e4<\/h2>\n\n\n\n<p class=\"has-base-color has-text-color wp-block-paragraph\">20\ub144 \uc804 \uc81c\ub7ec\ubbf8 \ub9ac\ud504\ud0a8\uc740 \u2018\uc18c\uc720\uc758 \uc885\ub9d0\u2019\uc744 \uc678\uce58\uba70 \uc55e\uc73c\ub85c \uc0ac\ub78c\ub4e4\uc740 \u2018\uc18c\uc720\u2019\ud558\ub294 \ub300\uc2e0 \u2018\uc811\uc18d\u2019\ud560 \uac83\uc774\ub77c\uace0 \ud588\uc2b5\ub2c8\ub2e4. \uc5b4\ub290\uc0c8 \uc6b0\ub9ac\ub294 \ucc28\ub97c \uacf5\uc720\ud558\uace0(Uber), \ubc30\ub2ec\uc6d0\uc744 \uacf5\uc720\ud558\uace0(\ubc30\ub2ec\uc758 \ubbfc\uc871), \uc624\ud53c\uc2a4\ub97c \uacf5\uc720(Wework)\ud558\ub294 \uc2dc\ub300\uc5d0 \uc0b4\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uadf8\ub9ac\uace0 \uc774\ub807\uac8c&nbsp;<strong>\uc8fc\uc694 \uc790\uc6d0\uc744 \uc18c\uc720\ud558\uc9c0 \uc54a\uace0 \ube4c\ub9ac\ub294 \ud604\uc0c1\uc740 \u2018\uc778\ub825\u2019\uc744 \ud65c\uc6a9\ud558\ub294 \ubc29\uc2dd\uc5d0\uc11c\ub3c4 \ub098\ud0c0\ub098\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/strong><\/p>\n\n\n\n<p class=\"has-base-color has-text-color wp-block-paragraph\">\uc804\ubb38\uac00\ub97c \ube4c\ub9b4 \uc218 \uc788\ub294 \ud50c\ub7ab\ud3fc \uc911 \uc6b0\ub9ac\uac00 \uac00\uc7a5 \uc775\uc219\ud55c \uacf3\uc740 \u2018\ud06c\ubabd\u2019\uc785\ub2c8\ub2e4. \ub9ce\uc740 \uc0ac\ub78c\ub4e4\uc774 \ubc88\uc5ed\uc774 \ud544\uc694\ud558\uac70\ub098, \ub514\uc790\uc778\uc774 \ud544\uc694\ud558\uac70\ub098, \ub54c\ub85c\ub294 \uacbd\uc601 \uc790\ubb38\uc744 \ubc1b\uace0 \uc2f6\uc744 \ub54c \ud06c\ubabd\uc744 \uc774\uc6a9\ud558\uae30 \uc2dc\uc791\ud588\uc2b5\ub2c8\ub2e4. \ud2b9\ud788, \ucf54\ub85c\ub098 \uc2dc\ub300\uc5d0 \uc6d0\uaca9 \uadfc\ubb34\uac00 \uc77c\uc0c1\ud654\ub418\uba74\uc11c \uc774\ub7ec\ud55c&nbsp;<strong>\uc678\uc8fc\uc6a9\uc5ed \ud504\ub9ac\ub79c\uc11c \ud50c\ub7ab\ud3fc\uc740 \ub354\uc6b1 \ube60\ub974\uac8c \uc131\uc7a5\ud558\uae30 \uc2dc\uc791\ud588\uc2b5\ub2c8\ub2e4.<\/strong><\/p>\n\n\n\n<p class=\"has-base-color has-text-color wp-block-paragraph\">\uc678\ubd80 \uc804\ubb38\uac00\ub97c \uc628\ub514\ub9e8\ub4dc(On-Demand) \ubc29\uc2dd\uc73c\ub85c \ud65c\uc6a9\ud558\ub294 \ubb38\ud654\ub294\u00a0<strong>\ubbf8\uad6d\uacfc \uc720\ub7fd\uc5d0\uc11c\ub294 \uc774\ubbf8 10\ub144 \uc804\ubd80\ud130 \ube60\ub974\uac8c \ud655\uc0b0\ub418\uc5c8\uc2b5\ub2c8\ub2e4.<\/strong>\u00a0Fortune 500 \uae30\uc5c5\uc758 \ub300\ubd80\ubd84\uc774 \uc804\ubb38\uac00 \uc911\uac1c \ud50c\ub7ab\ud3fc\uc744 \ud55c \uad70\ub370 \uc774\uc0c1 \uc774\uc6a9\ud558\uace0 \uc788\uc73c\uba70, \ud558\ubc84\ub4dc\ube44\uc988\ub2c8\uc2a4\ub9ac\ubdf0 \uc790\uccb4 \uc870\uc0ac\uc5d0 \ub530\ub974\uba74, \uae30\uc5c5 \ub9ac\ub354\uc758 90%\ub294 \uc678\ubd80 \uc804\ubb38\uac00 \ud65c\uc6a9\uc774 \uae30\uc5c5\uc758 \ubbf8\ub798 \uacbd\uc7c1\ub825\uc5d0 \ud575\uc2ec\uc774 \ub420 \uac70\ub77c\uace0 \uc751\ub2f5\ud588\uc2b5\ub2c8\ub2e4.(HBR, 2020)<\/p>\n\n\n\n<p class=\"has-base-color has-text-color wp-block-paragraph\">\uc774\ubc88 \uc544\ud2f0\ud074\uc5d0\uc11c\ub294 \uae00\ub85c\ubc8c\ub9ac \ube60\ub974\uac8c \ud655\uc0b0\ub418\uace0 \uc788\ub294&nbsp;<strong>\ud504\ub9ac\ub79c\uc11c \ub9e4\uce6d \ud50c\ub7ab\ud3fc, \uc5b4\ub5a0\ud55c \uc720\ud615\uc774 \uc788\ub294\uc9c0 \uc54c\uc544\ubcf4\uace0, \ud65c\uc6a9\ud588\uc744 \ub54c \ub3c4\ub300\uccb4 \ubb34\uc5c7\uc774 \uc88b\uc740\uc9c0 \uc774\uc57c\uae30\ud574\ubcf4\ub824\uace0 \ud569\ub2c8\ub2e4.<\/strong><\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-accent-color has-text-color\" id=\"%EC%A0%84%EB%AC%B8%EA%B0%80-%EC%A4%91%EA%B0%9C-%ED%94%8C%EB%9E%AB%ED%8F%BC%EC%9D%98-%EC%84%B8-%EA%B0%80%EC%A7%80-%EC%9C%A0%ED%98%95\">\ud504\ub9ac\ub79c\uc11c \ub9e4\uce6d \ud50c\ub7ab\ud3fc\uc758 \uc138 \uac00\uc9c0 \uc720\ud615<\/h2>\n\n\n\n<p class=\"has-base-color has-text-color wp-block-paragraph\"><strong>\uccab\ubc88\uc9f8 \uc720\ud615\uc740 \u2018\uacfc\uc5c5 \uc911\uc2ec\ud615\u2019 \uc804\ubb38\uac00 \ub9c8\ucf13\ud50c\ub808\uc774\uc2a4\uc785\ub2c8\ub2e4.<\/strong>&nbsp;\uc804 \uc138\uacc4\uc801\uc73c\ub85c \ub300\ud45c\uc801\uc778 \ud50c\ub7ab\ud3fc\uc73c\ub85c\ub294 Upwork, Freelancer, 99designs, Fiver, \uad6d\ub0b4\uc5d0 \uc6b0\ub9ac\uc5d0\uac8c \uc775\uc219\ud55c \uc11c\ube44\uc2a4\ub85c \u2018\ud06c\ubabd\u2019\uc774 \uc788\uc2b5\ub2c8\ub2e4.&nbsp;<strong>\ube44\uad50\uc801 \uc18c\uaddc\ubaa8\uc758 \uacfc\uc5c5\uc744 \uc218\ud589\ud574\uc57c\ud560 \ub54c \ud574\ub2f9 \uc804\ubb38\uc131\uc744 \uac00\uc9c4 \uc804\ubb38\uac00\ub97c \ub2e8\uae30\uc801\uc73c\ub85c \ud65c\uc6a9\ud560 \uc218 \uc788\ub294 \ud50c\ub7ab\ud3fc\uc785\ub2c8\ub2e4.&nbsp;<\/strong>\ub85c\uace0 \ub514\uc790\uc778, \ubc95\ub960\ubb38\uc11c \ubc88\uc5ed, \uc601\uc0c1 \ud3b8\uc9d1 \ub4f1\uc774 \ub300\ud45c\uc801\uc778 \uacfc\uc5c5\uc785\ub2c8\ub2e4. \ube44\uc6a9\uc740 \ubcf4\ud1b5 \uc644\uc131\ub41c \uc791\uc5c5\ubb3c\uc744 \uae30\uc900\uc73c\ub85c \uc815\uc0b0\ub429\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"has-base-color has-text-color wp-block-paragraph\"><strong>\ub450\ubc88\uc9f8 \uc720\ud615\uc740 \u2018\uace0\uc219\ub828 \uc804\ubb38\uac00\u2019 \ub9e4\uce6d \ud50c\ub7ab\ud3fc\uc785\ub2c8\ub2e4.<\/strong>&nbsp;Toptal, Catalant\ub85c \ub300\ud45c\ub418\ub294 \uc774\ub7ec\ud55c \ud50c\ub7ab\ud3fc\uc740 \uae30\uc5c5\uc774 \ub370\uc774\ud130\uc804\ubb38\uac00, \uc804\ub7b5PM, \uc2ec\uc9c0\uc5b4\ub294 CEO\ub098 CFO\ub4f1\uc758&nbsp;<strong>\uace0\uc219\ub828 \uc804\ubb38\uac00\ub97c \uc678\ubd80\uc5d0\uc11c \ub2e8\uae30 \uace0\uc6a9\ud560 \uc218 \uc788\ub3c4\ub85d \ub3c4\uc640\uc90d\ub2c8\ub2e4.&nbsp;<\/strong>\uc804\ubb38\uac00\ub97c \ud65c\uc6a9\ud558\ub294 \uae30\uac04\uc740 \ub2e8 \uba87 \uc2dc\uac04\ubd80\ud130 1\ub144 \uc774\uc0c1\uae4c\uc9c0 \uadf8 \ubc94\uc704\uac00 \ub113\uc2b5\ub2c8\ub2e4.&nbsp;<strong>\uc774\ub7ec\ud55c \ud50c\ub7ab\ud3fc\uc758 \ubcf8\uc9c8\uc740 \u2018\uac80\uc99d\ub41c \uc804\ubb38\uac00\u2019\uc785\ub2c8\ub2e4.<\/strong>&nbsp;\uae4c\ub2e4\ub85c\uc6b4 \uac80\uc99d\uc744 \ud1b5\uacfc\ud55c \uc804\ubb38\uac00\ub9cc \uc81c\uacf5\ud568\uc73c\ub85c\uc368 \uccab \ubc88\uc9f8 \uc720\ud615\uc778 \uacfc\uc5c5\uc911\uc2ec\ud615 \uc804\ubb38\uac00 \ud50c\ub7ab\ud3fc\uacfc \ucc28\ubcc4\ud654\ub97c \uaf80\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"has-base-color has-text-color wp-block-paragraph\"><strong>\uc138\ubc88\uc9f8 \uc720\ud615\uc740 \u2018\uc804\ubb38\uac00 \uc9d1\ub2e8 \ucee4\ubba4\ub2c8\ud2f0\u2019 \ud50c\ub7ab\ud3fc\uc785\ub2c8\ub2e4.<\/strong>&nbsp;InnoCentive \ub098 Kaggle\ucc98\ub7fc&nbsp;<strong>\uc804\ubb38\uc131 \ub192\uc740 \uc0ac\uc6a9\uc790\ub4e4\uc758 \uc9d1\ub2e8 \uc9c0\uc131 \ub610\ub294 \uacbd\uc7c1 \uc2dc\uc2a4\ud15c\uc744 \ud65c\uc6a9\ud574 \uc194\ub8e8\uc158\uc744 \ub3c4\ucd9c\ud574\ub0bc \uc218 \uc788\ub294 \ud50c\ub7ab\ud3fc\uc785\ub2c8\ub2e4.<\/strong>&nbsp;\uacfc\uc81c\ub294 \uac04\ub2e8\ud55c \ucf54\ub529 \ud504\ub85c\uc81d\ud2b8\ubd80\ud130, \ubcf5\uc7a1\ud55c \uc5d4\uc9c0\ub2c8\uc5b4\ub9c1 \ub51c\ub808\ub9c8\uae4c\uc9c0 \uadf8 \ubc94\uc704\uac00 \ub9e4\uc6b0 \ub2e4\uc591\ud569\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4, \ubbf8\uad6d\uad50\ud1b5\uc548\uc804\uad6d\uc740 Kaggle\uc5d0\uc11c \uacf5\ud56d \uc2a4\uce90\ub2dd \uc7a5\ube44\uc758 \uc774\ubbf8\uc9c0\ub97c \ud65c\uc6a9\ud574\uc11c \uc704\ud5d8\uc744 \uc608\uce21\ud558\ub294 \uc54c\uace0\ub9ac\uc998 \uac1c\ubc1c\uc744 \uc8fc\uc81c\ub85c \uacf5\ubaa8\uc804\uc744 150\ub9cc\ub2ec\ub7ec\uc5d0 \uac1c\ucd5c\ud588\uace0, \uc88b\uc740 \uc544\uc774\ub514\uc5b4\ub97c \uc5bb\uc5c8\ub2e4\uace0 \ud569\ub2c8\ub2e4.(HBR, 2020)<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-accent-color has-text-color\" id=\"%EA%B3%A0%EC%88%99%EB%A0%A8-%EC%A0%84%EB%AC%B8%EA%B0%80-%EB%A7%A4%EC%B9%AD-%ED%94%8C%EB%9E%AB%ED%8F%BC%EC%9D%84-%ED%99%9C%EC%9A%A9%ED%95%98%EB%8A%94-%EC%9D%B4%EC%9C%A0\">\uace0\uc219\ub828 \uc804\ubb38\uac00 \ub9e4\uce6d \ud50c\ub7ab\ud3fc\uc744 \ud65c\uc6a9\ud558\ub294 \uc774\uc720<\/h2>\n\n\n\n<p class=\"has-base-color has-text-color wp-block-paragraph\">\uc138 \uac00\uc9c0 \uc720\ud615\uc758 \uc804\ubb38\uac00 \uc911\uac1c \ud50c\ub7ab\ud3fc \uc911&nbsp;<strong>\ub450\ubc88\uc9f8 \uc720\ud615\uc778 \u2018\uace0\uc219\ub828 \uc804\ubb38\uac00\u2019 \ub9e4\uce6d \ud50c\ub7ab\ud3fc\uc5d0 \ub300\ud574 \uc9d1\uc911\uc801\uc73c\ub85c \ub2e4\ub904\ubcf4\ub824 \ud569\ub2c8\ub2e4.<\/strong>&nbsp;\uadf8\ub7f0\ub370 \u201c\uae30\uc5c5 \ub0b4\ubd80\uc5d0 \uc2e4\ub825 \uc788\ub294 \uc815\uaddc\uc9c1 \uc9c1\uc6d0\ub4e4\uc774 \uc788\ub294\ub370, \uc65c \uad73\uc774 \uc678\ubd80 \uc804\ubb38\uac00\ub97c \ud65c\uc6a9\ud574\uc57c \ud560\uae4c?\u201d \ub77c\ub294 \uc758\ubb38\uc774 \ub4ed\ub2c8\ub2e4. \uc138 \uac00\uc9c0 \uc774\uc720\ub85c \uc815\ub9ac\ud574 \ubcfc \uc218 \uc788\uc744 \uac83 \uac19\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"has-base-color has-text-color wp-block-paragraph\"><strong>\uccab\uc9f8, \ub0b4\ubd80\uc5d0 \ubcf4\uc720\ud558\uace0 \uc788\uc9c0 \uc54a\uc740 \uc804\ubb38\uc131\uc744 \ud655\ubcf4\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.\u00a0<\/strong>\ud2b9\ud788, \uae30\uc220 \ud2b8\ub80c\ub4dc\uac00 \ube60\ub974\uac8c \ubcc0\ud654\ud558\ub294 \uc694\uc998 \uac19\uc740 \uc2dc\ub300\uc5d0 DT(Digital Transformation) \uc5ed\ub7c9\ubd80\ud130 \ub525\ud14c\ud06c(Deep-tech) \uc804\ubb38\uc131\uc744 \ubcf4\uc720\ud55c \uc804\ubb38 \uc778\ub825\uc744 \ub0b4\ubd80\uc5d0 \ucda9\ubd84\ud788 \ud655\ubcf4\ud558\uae30\ub294 \uc5b4\ub835\uc2b5\ub2c8\ub2e4. \uc774\ub7ec\ud55c \uc804\ubb38 \uc778\ub825 \ubd80\uc871\uc740 \uc911\uacac \uc911\uc18c\uae30\uc5c5\uacfc \uc2a4\ud0c0\ud2b8\uc5c5\uc5d0\uac8c\ub294 \ub354\uc6b1 \uc2ec\uac01\ud55c \ubb38\uc81c\uc785\ub2c8\ub2e4.\u00a0<strong>\uae30\uc5c5 \ub124\uc784\ubc38\ub958\uac00 \ubd80\uc871\ud574 \uac1c\ubc1c\uc790, \ub514\uc9c0\ud138\ub9c8\ucf00\ud130 \ub4f1\uc758 \uc2e4\ub825 \uc788\ub294 \uc804\ubb38\uac00\ub97c \uace0\uc6a9\ud558\uae30\uac00 \ud558\ub298\uc758 \ubcc4\ub530\uae30\uc785\ub2c8\ub2e4.\u00a0<\/strong>\ucd5c\uadfc \ube45\ud14c\ud06c \uc2a4\ud0c0\ud2b8\uc5c5\uc758 \ud30c\uaca9\uc801\uc778 \uc785\uc0ac \uc870\uac74\uc73c\ub85c \uc804\ubb38 \uc778\ub825 \uc3e0\ub9bc \ud604\uc0c1\uc774 \ubc1c\uc0dd\ud558\uba74\uc11c \uc774\ub7ec\ud55c \ud604\uc0c1\uc740 \ub354\uc6b1 \uc545\ud654\ub418\uc5c8\uc2b5\ub2c8\ub2e4. \uae30\uc5c5\uc740 \uc774\ub7f0 \uc0c1\ud669\uc5d0\uc11c \u2018\uace0\uc219\ub828 \uc804\ubb38\uac00 \ub9e4\uce6d \ud50c\ub7ab\ud3fc\u2019\uc744 \ud1b5\ud574 \uac80\uc99d\ub41c \uc804\ubb38\uac00\ub97c \uc989\uc2dc\uc801\uc73c\ub85c \ud65c\uc6a9\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"has-base-color has-text-color wp-block-paragraph\"><strong>\ub458\uc9f8, \ud504\ub85c\uc81d\ud2b8 \uc9c4\ud589 \uc18d\ub3c4\ub97c \uac00\uc18d\ud654\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/strong>&nbsp;\uc2dc\uc7a5 \ud658\uacbd\uacfc \uace0\uac1d \ub2c8\uc988\uac00 \ubcc0\ud654\ud558\ub294 \uc18d\ub3c4\uac00 \ube68\ub77c\uc9c0\uba74\uc11c \uacbd\uc7c1\uc0ac \ub300\ube44 \ube60\ub978 \uc2dc\uc7a5 \uc9c4\uc785\uc774 \ub9e4\uc6b0 \uc911\uc694\ud574\uc84c\uc2b5\ub2c8\ub2e4.&nbsp;<strong>\ube60\ub978 \uc2dc\uc7a5 \uc9c4\uc785\uacfc \uace0\uc18d \uc131\uc7a5\uc744 \uc704\ud574\uc11c\ub294 \uc77c\uc2dc\uc801\uc73c\ub85c \uc778\ub825 \ud22c\uc785\uc774 \ub9ce\uc544\uc838\uc57c \ud558\ub294\ub370,<\/strong>&nbsp;\uc774\ub7ec\ud55c \uc778\ub825\uc774 \uc77c\ub144 \ub0b4\ub0b4 \ud544\uc694\ud55c \uac74 \uc544\ub2c8\uae30 \ub54c\ubb38\uc5d0 \uc815\uaddc\uc9c1\uc73c\ub85c \uace0\uc6a9\ud558\uae30\ub294 \uc5b4\ub835\uc2b5\ub2c8\ub2e4. \uc774\ub7ec\ud55c \uc0c1\ud669\uc5d0\uc11c \uace0\uc219\ub828 \uc804\ubb38\uac00 \uc911\uac1c \ud50c\ub7ab\ud3fc\uc744 \ud65c\uc6a9\ud558\uba74 \uc88b\uc740\ub370, \uc608\ub97c \ub4e4\uc5b4 AB Inbev\ub294 \uaf3c\ubd80\ucc28 \uc81c\ud488\uc744 \uae30\ud68d\ud558\uace0 \ucd9c\uc2dc\ud558\ub294 \uae30\uac04\uc744 \ub2e8\ucd95\ud558\uace0, \uacbd\uc7c1\uc0ac \ub300\ube44 \ube60\ub974\uac8c \uc2dc\uc7a5\uc5d0 \uc9c4\uc785\ud558\uae30 \uc704\ud574 Catalant\ub97c \ud1b5\ud574 \uc77c\uc2dc\uc801\uc73c\ub85c \uc778\ub825\uc744 \ud655\ucda9\ud588\ub2e4\uace0 \ud569\ub2c8\ub2e4.(HBR, 2020)<\/p>\n\n\n\n<p class=\"has-base-color has-text-color wp-block-paragraph\"><strong>\uc14b\uc9f8, \uc815\uaddc\uc9c1 \ub300\uc2e0 \ud65c\uc6a9 \uc2dc \uc778\ub825 \uc6b4\uc601 \uc0c1\uc758 \ube44\uc6a9\uacfc \ub9ac\uc2a4\ud06c\ub97c \uc904\uc77c \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/strong>&nbsp;\uc815\uaddc\uc9c1 \uace0\uc6a9 \uc2dc \uc5f0\ubd09\uc740 \ubb3c\ub860, \uc0ac\ub0b4 \ubcf5\uc9c0, \uad50\uc721 \ub4f1\uc758&nbsp;<strong>\ub192\uc740 \uc218\uc900\uc758 \uace0\uc815\ube44\uac00 \ubc1c\uc0dd\ud558\ub294\ub370 \uc678\ubd80 \uc804\ubb38\uac00\ub97c \ud65c\uc6a9\ud55c\ub2e4\uba74 \uc774\ub7f0 \ube44\uc6a9\uc744 \uc904\uc77c \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/strong>&nbsp;\ucd5c\uadfc Amazon, \ub124\uc774\ubc84 \ub4f1\uc758 \ub2e4\uc218 \ube45\ud14c\ud06c \uae30\uc5c5\ub4e4\uc774 \uc131\uc7a5\uc138 \ub454\ud654\uc758 \uc8fc \uc6d0\uc778\uc744 \uc778\uac74\ube44 \uc0c1\uc2b9\uc73c\ub85c \uaf3d\uace0, \uc870\uc9c1 \uc2ac\ub9bc\ud654\ub97c \uc704\ud55c \uc6c0\uc9c1\uc784\uc744 \ubcf4\uc774\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc6b0\ub9ac\ub098\ub77c\ucc98\ub7fc \uc9c1\uc6d0 \ud574\uace0\uac00 \uc5b4\ub824\uc6b4 \ud658\uacbd\uc5d0\uc11c\ub294 \uace0\uc6a9 \uc720\uc5f0\uc131 \ud655\ubcf4\uac00 \ub354\ub354\uc6b1 \uc911\uc694\ud569\ub2c8\ub2e4. \uc5ec\ub7ec \uae30\uc0ac\ub97c \ubcf4\uba74 \uad6d\ub0b4 \ub2e4\uc218 \uac8c\uc784\uc0ac, \ube45\ud14c\ud06c \uc2a4\ud0c0\ud2b8\uc5c5\uc774 \ucd5c\uadfc \uac1c\ubc1c\uc790 \uc911\uc2ec \ub300\uaddc\ubaa8 \ucc44\uc6a9\uc744 \ud55c \uac83\uc744 \uc870\uae08\uc740 \ud6c4\ud68c\ud558\ub294 \ub4ef\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"%EC%BB%A8%EC%84%A4%ED%8C%85%EC%97%90%EC%9D%B4%EC%A0%84%EC%8B%9C%EB%A5%BC-%ED%99%9C%EC%9A%A9%ED%95%98%EB%A9%B4-%EB%90%98%EC%A7%80-%EC%95%8A%EB%82%98%EC%9A%94\">\ucee8\uc124\ud305\/\uc5d0\uc774\uc804\uc2dc\ub97c \ud65c\uc6a9\ud558\uba74 \ub418\uc9c0 \uc54a\ub098\uc694?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\uc678\ubd80 \uc804\ubb38\uac00\ub97c \ud65c\uc6a9\ud558\ub294 \uac83 \uc790\uccb4\uac00 \uc6b0\ub9ac\uc5d0\uac8c \ub0af\uc120 \uac1c\ub150\uc740 \uc544\ub2d9\ub2c8\ub2e4. \uae30\uc5c5\uc740 \uc55e\uc11c \ub9d0\uc500\ub4dc\ub9b0 \uc138\uac00\uc9c0 \ubaa9\uc801\uc73c\ub85c \uc804\ubb38 \ucee8\uc124\ud305\ud38c\uc774\ub098 \uc5d0\uc774\uc804\uc2dc\ub97c \ud65c\uc6a9\ud574\uc654\uc2b5\ub2c8\ub2e4. Mckinsey\uc640 \uac19\uc740 \uc804\ub7b5\ud38c\uc5d0 \uacbd\uc601\uc804\ub7b5 \uc218\ub9bd \ud504\ub85c\uc81d\ud2b8\ub97c \uc758\ub8b0\ud558\uace0, \uc5d0\ucf54\ub9c8\ucf00\ud305\uacfc \uac19\uc740 \ub514\uc9c0\ud138 \uc5d0\uc774\uc804\uc2dc\uc5d0 \ub9c8\ucf00\ud305 \ub300\ud589\uc744 \ub9e1\uae30\ub294 \uac83\uc774 \uadf8 \uc608\uc785\ub2c8\ub2e4. \ubb3c\ub860 \ucee8\uc124\ud305\uacfc \uc5d0\uc774\uc804\uc2dc\ub3c4 \uc678\ubd80 \uc804\ubb38\uac00\ub97c \ud65c\uc6a9\ud558\ub294 \ub9e4\uc6b0 \ud6a8\uacfc\uc801\uc778 \ubc29\uc2dd\uc785\ub2c8\ub2e4. \ud558\uc9c0\ub9cc&nbsp;<strong>\ub2e4\uc74c\uacfc \uac19\uc740 \ud55c\uacc4\uac00 \uc874\uc7ac\ud569\ub2c8\ub2e4.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\uc6b0\uc120, \ube44\uc309\ub2c8\ub2e4.<\/strong>\u00a0\uacbd\uc601\uc804\ub7b5 \ud504\ub85c\uc81d\ud2b8\uc758 \uacbd\uc6b0 \uae30\uac04\uacfc \uc5c5\ubb34 scope\uc5d0 \ub530\ub77c \ub2e4\ub974\uc9c0\ub9cc \ud0d1\ud2f0\uc5b4 \ud38c \uae30\uc900 \ud504\ub85c\uc81d\ud2b8\ub2f9 \ucd5c\uc18c 3\uc5b5\uc5d0\uc11c \ucd5c\ub300 20\uc5b5 \uc218\uc900\uc785\ub2c8\ub2e4. \uad11\uace0\ube44 \ub300\ube44 \ub9c8\ud06c\uc5c5 \ud615\ud0dc\ub85c \ube44\uc6a9\uc744 \uc0b0\uc815\ud558\ub294 \ub514\uc9c0\ud138\ub9c8\ucf00\ud305 \uc5d0\uc774\uc804\uc2dc\ub294 \ud0d1\ud2f0\uc5b4 \ud38c \uae30\uc900, \uc6d4 \uad11\uace0 \uc608\uc0b0 5\ucc9c\ub9cc\uc6d0 \uc774\ud558\uc758 \uace0\uac1d\uc0ac\ub294 \uc758\ub8b0 \uc790\uccb4\uac00 \ubd88\uac00\ub2a5\ud569\ub2c8\ub2e4. \ub300\uae30\uc5c5\uc740 \ube44\uad50\uc801 \ubd80\ub2f4\uc744 \ub35c \ub290\ub07c\uc9c0\ub9cc,\u00a0<strong>\uc911\uacac \uc911\uc18c\uae30\uc5c5\uc774\ub098 \uc2a4\ud0c0\ud2b8\uc5c5\uc5d0\uac8c\ub294 \uc5c4\uccad\ub09c \ubd80\ub2f4\uc774 \uc544\ub2d0 \uc218 \uc5c6\uc2b5\ub2c8\ub2e4.<\/strong>\u00a0\uadf8\ub807\ub2e4\uace0 \ube44\uc6a9 \ubd80\ub2f4\uc774 \uc788\ub2e4\uace0 \ud574\uc11c \uac80\uc99d\ub418\uc9c0 \uc54a\uc740 \ud38c\uc774\ub098 \uc5d0\uc774\uc804\uc2dc\uc5d0 \uc758\ub8b0\ud560 \uc218\ub294 \uc5c6\uc5b4, \ub9c8\ub545\ud55c \ub300\uc548\uc744 \ucc3e\uc9c0 \ubabb\ud558\uace0 \uc788\ub294 \uc2e4\uc815\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\ub2e4\uc74c\uc73c\ub85c, \uc678\ubd80 \uc804\ubb38\uac00\uc758 \uc5ed\ub7c9\uc744 \ub0b4\uc7ac\ud654\ud558\uae30 \uc5b4\ub835\uc2b5\ub2c8\ub2e4.&nbsp;<\/strong>\uacbd\uc601 \ucee8\uc124\ud305\uc758 \uacbd\uc6b0 \uc77c\ubc18\uc801\uc73c\ub85c \uace0\uac1d\uc0ac\uc5d0 \uc0c1\uc8fc\ud558\uba70 In-house \ud300\uacfc\uc758 \ucee4\ubba4\ub2c8\ucf00\uc774\uc158\uc744 \ucd5c\ub300\ud654\ud558\uace0\uc790 \ub178\ub825\ud558\uc9c0\ub9cc, \uadf8\ub798\ub3c4 \uc5ec\uc804\ud788 \uadf8\ub4e4\uacfc \ud55c \ud300\uc73c\ub85c \uc6c0\uc9c1\uc778\ub2e4\ub294 \ub290\ub08c\ubcf4\ub2e4\ub294 \uc678\ubd80 \uc870\uc9c1\uc73c\ub85c\uc11c \uc790\ubb38 \uc5ed\ud560\uc744 \ub2f4\ub2f9\ud558\ub294 \uc131\ud5a5\uc774 \uc870\uae08 \uac15\ud569\ub2c8\ub2e4. \uadf8\ub798\uc11c \ucee8\uc124\ud134\ud2b8\uc758&nbsp;<strong>\uc804\ubb38\uc131\uc774 In-house \ud300\uc5d0 \ub0b4\uc7ac\ud654\ub418\uae30 \ud798\ub4e0 \uad6c\uc870\uc785\ub2c8\ub2e4.&nbsp;<\/strong>\ub514\uc9c0\ud138 \uc5d0\uc774\uc804\uc2dc \ub4f1\uc758 \uc5d0\uc774\uc804\uc2dc\ub294 In-house \ud300\uacfc \ud611\uc5c5\ud558\uba70 \uc77c\ud558\uae30\ubcf4\ub2e4\ub294 \u2018\uc791\uc5c5 \ub300\ud589\u2019 \uc911\uc2ec\uc73c\ub85c \ud504\ub85c\uc81d\ud2b8\ub97c \uc218\ud589\ud558\uae30 \ub54c\ubb38\uc5d0 \uc774\ub7ec\ud55c \ubb38\uc81c\uac00 \ub354\uc6b1 \uc2ec\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\ub9c8\uc9c0\ub9c9\uc73c\ub85c, \ucee8\uc124\ud305\/\uc5d0\uc774\uc804\uc2dc\ub294 \uad6c\uc870\uc801\uc73c\ub85c \uc804\ubb38\uac00 \ucd5c\uc801 \ub9e4\uce6d\uc5d0 \ud55c\uacc4\uac00 \uc788\uc2b5\ub2c8\ub2e4.<\/strong>&nbsp;\uae30\uc5c5\ubcc4, \ud504\ub85c\uc81d\ud2b8\ubcc4\ub85c \ud544\uc694\ud55c \uc804\ubb38\uc131\uc774 \ub2e4\ub974\uba70, \ud574\ub2f9 \uc804\ubb38\uc131\uc744 \ubcf4\uc720\ud55c \uc804\ubb38\uac00\ub97c \ucd5c\uc801 \ub9e4\uce6d\ud574\uc8fc\uc5b4\uc57c \ud558\uc9c0\ub9cc&nbsp;<strong>\ub0b4\ubd80 \uc778\ub825 pool\uc774 \uc81c\ud55c\uc801\uc778 \ucee8\uc124\ud305\/\uc5d0\uc774\uc804\uc2dc\uc5d0\uc11c\ub294 \uad6c\uc870\uc801\uc778 \ud55c\uacc4\uac00 \uc874\uc7ac\ud569\ub2c8\ub2e4.&nbsp;<\/strong>\uace0\uac1d\uc0ac\uac00 \ud544\uc694\ub85c \ud558\ub294 \uc804\ubb38\uc131\uc744 \ubcf4\uc720\ud55c \uc804\ubb38\uac00\ub97c \ubc30\uc815\ud558\uae30\uc704\ud574 \ub178\ub825\ud558\uae34 \ud558\ub098 \ud604\uc2e4\uc801\uc73c\ub85c \ud504\ub85c\uc81d\ud2b8 \uc758\ub8b0 \uc2dc\uc810 \ub0a8\uc544\uc788\ub294 \uc778\ub825 \uc911\uc5d0\uc11c\ub9cc \uc120\ud0dd\ud574\uc57c\ud558\uac70\ub098 \ud504\ub85c\uc81d\ud2b8 fee\uc744 \uace0\ub824\ud574 \uc778\ub825\uc744 \ubc30\uc815\ud574\uc57c\ud558\ub294 \uc0c1\ud669\uc774\ub77c \ucc28\uc120\uc744 \uc120\ud0dd\ud558\ub294 \uacbd\uc6b0\uac00 \ub9ce\uace0, \uadf8 \uacb0\uacfc \ub9e4\uce6d \uc815\ud655\uc131\uc774 \ub5a8\uc5b4\uc9c8 \uc218 \ubc16\uc5d0 \uc5c6\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/09\/headway-5QgIuuBxKwM-unsplash-1024x683.jpg\" alt=\"\ud504\ub9ac\ub79c\uc11c \uace0\uc6a9 : \ud569\ub9ac\uc801\uc73c\ub85c \uc804\ubb38\uac00\ub97c \ube4c\ub824 \uc4f0\ub294 \uc2dc\ub300\" class=\"wp-image-1500\" title=\"\" srcset=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/09\/headway-5QgIuuBxKwM-unsplash-1024x683.jpg 1024w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/09\/headway-5QgIuuBxKwM-unsplash-300x200.jpg 300w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/09\/headway-5QgIuuBxKwM-unsplash-768x512.jpg 768w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/09\/headway-5QgIuuBxKwM-unsplash-1536x1024.jpg 1536w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/09\/headway-5QgIuuBxKwM-unsplash-2048x1365.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-accent-color has-text-color\" id=\"%EC%96%B4%EB%96%A4-%EA%B8%B0%EC%A4%80%EC%9C%BC%EB%A1%9C-%ED%94%8C%EB%9E%AB%ED%8F%BC%EC%9D%84-%EC%84%A0%ED%83%9D%ED%95%B4%EC%95%BC-%ED%95%A0%EA%B9%8C%EC%9A%94\">\ud504\ub9ac\ub79c\uc11c \uace0\uc6a9 \uc2dc, \uc5b4\ub5a4 \uae30\uc900\uc73c\ub85c \ud50c\ub7ab\ud3fc\uc744 \uc120\ud0dd\ud574\uc57c \ud560\uae4c\uc694?<\/h2>\n\n\n\n<p class=\"has-base-color has-text-color wp-block-paragraph\">\uadf8\ub807\ub2e4\uba74 \uc5b4\ub5a4 \uae30\uc900\uc73c\ub85c \uace0\uc219\ub828 \uc804\ubb38\uac00 \uc911\uac1c \ud50c\ub7ab\ud3fc\uc744 \uc120\ud0dd\ud574\uc57c \ud560\uae4c\uc694?<\/p>\n\n\n\n<p class=\"has-base-color has-text-color wp-block-paragraph\"><strong>\uac00\uc7a5 \uc911\uc694\ud55c \uac74 \ubb50\ub2c8\ubb50\ub2c8 \ud574\ub3c4 \u2018\uc804\ubb38\uac00 \ud004\ub9ac\ud2f0\u2019\uc785\ub2c8\ub2e4.<\/strong>\u00a0\uae30\uc5c5\uc774 \ub2e8\uc21c \uacfc\uc5c5\uc774 \uc544\ub2cc \uae30\uc5c5\uc5d0 \uc8fc\uc694 \uacbd\uc601\ud65c\ub3d9\uacfc \uc9c1\uacb0\ub41c \uc5c5\ubb34\ub97c \uc218\ud589\ud560 \uc804\ubb38\uac00\ub97c \uad6c\ud560 \ub54c \ud06c\ubabd\uc744 \ud65c\uc6a9\ud558\uae30 \uaebc\ub824\ud558\ub294 \uc774\uc720\ub97c \uc0dd\uac01\ud574\ubcf4\uba74 \ub429\ub2c8\ub2e4. \uc804\ubb38\uac00 \ud004\ub9ac\ud2f0\ub77c\uace0 \ud558\uba74 \ud06c\uac8c \ub450 \uac00\uc9c0\ub85c \ub098\ub20c \uc218 \uc788\ub294\ub370 \u2018\uc5c5\ubb34 \uc804\ubb38\uc131\u2019\uacfc \u2018\uc131\uc2e4\uc131\u2019 \uc785\ub2c8\ub2e4. \ub450 \uac00\uc9c0 \uce21\uba74\uc5d0\uc11c\u00a0<strong>\uccb4\uacc4\uc801\uc778 \ud504\ub85c\uc138\uc2a4\ub97c \ud1b5\ud574 \uc804\ubb38\uac00\ub97c \uac80\uc99d\ud558\uace0, \ubbff\uc744\ub9cc\ud55c \uc804\ubb38\uac00\ub9cc \ucd94\ucc9c\ud574\uc8fc\ub294 \ud50c\ub7ab\ud3fc\uc744 \uace8\ub77c\uc57c \ud569\ub2c8\ub2e4.<\/strong><\/p>\n\n\n\n<p class=\"has-base-color has-text-color wp-block-paragraph\"><strong>\ub2e4\uc74c\uc73c\ub85c\ub294 \u2018\ucd5c\uc801 \ub9e4\uce6d \uc5ed\ub7c9\u2019\uc785\ub2c8\ub2e4.<\/strong>&nbsp;\ub514\uc9c0\ud138 \ub9c8\ucf00\ud305\uc744 \uc608\ub85c \ub4e4\uc790\uba74, \uc804\ubb38 \ubd84\uc57c, \uc0b0\uc5c5\uad70, \ube44\uc988\ub2c8\uc2a4 \uc720\ud615, \uad11\uace0 \ub9e4\uccb4, \ud65c\uc6a9 \uc194\ub8e8\uc158, \uac00\uc6a9 \uc608\uc0b0 \ub4f1 \ub2e4\uc591\ud55c \uc694\uc18c\ub97c \uace0\ub824\ud574&nbsp;<strong>\uc758\ub8b0\ud55c \uace0\uac1d\uc0ac\uc758 \ub2c8\uc988\uc640 \ud2b9\uc131\uc5d0 \ub9de\ub294 \ucd5c\uc801\uc758 \uc804\ubb38\uac00\ub97c \ub9e4\uce6d\ud574\uc8fc\uc5b4\uc57c \ud569\ub2c8\ub2e4.<\/strong>&nbsp;\ud504\ub85c\uc81d\ud2b8\ub97c \ub530\ub0b4\uae30 \uc704\ud574 \uad00\ub828 \uacbd\ud5d8\uc774 \uac70\uc758 \uc5c6\uac70\ub098 \uc801\uc740\ub370\ub3c4 \ub9ce\uc774 \uc788\ub2e4\uace0 \ubd80\ud480\ub9ac\ub294 \uc804\ubb38\uac00\ub3c4 \uaf64 \uc788\ub294\ub370, \uccb4\uacc4\uc801 \uc2ec\uc0ac\ub97c \ud1b5\ud574 \uc774\ub7ec\ud55c \uc804\ubb38\uac00\ub97c \uc798 \uac70\ub974\ub294 \uac83 \ub610\ud55c \ud50c\ub7ab\ud3fc\uc774 \uac16\ucdb0\uc57c \ud560 \uc5ed\ub7c9\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"has-base-color has-text-color wp-block-paragraph\"><strong>\ub9c8\uc9c0\ub9c9\uc73c\ub85c \u2018\uc774\uc6a9 \ud3b8\uc758\uc131\u2019\uc785\ub2c8\ub2e4.<\/strong>\u00a0\uc804\ubb38\uac00\ub97c \uace0\uc6a9\ud558\ub294 \ubc29\uc2dd\uc774 \ud3b8\ub9ac\ud574\uc57c \ud569\ub2c8\ub2e4. \uc758\ub8b0\ud558\uace0, \ucd94\ucc9c \ubc1b\uace0, \uacb0\uc815\ud558\ub294 \ubaa8\ub4e0 \ud504\ub85c\uc138\uc2a4\uac00 \ub9e4\ub044\ub7fd\uac8c \uc9c4\ud589\ub420 \uc218 \uc788\uac8c \uc0ac\uc6a9\uc790 \uad00\uc810\uc5d0\uc11c UI\/UX\ub97c \uace0\ub3c4\ud654\ud574\uc57c \ud558\uace0, \uc758\uc0ac \uacb0\uc815 \ubd80\ub2f4\uc744 \uc904\uc5ec \uc8fc\uae30 \uc704\ud55c \uc7a5\uce58\ub97c \ub9c8\ub828\ud574\uc57c \ud569\ub2c8\ub2e4. \uc27d\uac8c \ub9d0\ud558\uc790\uba74\u00a0<strong>\uc804\ubb38\uac00\uac00 \ud544\uc694\ud560 \ub54c \ub2e8\uae30\uac04 \ub0b4\uc5d0, \ubcf5\uc7a1\ud55c \uc808\ucc28 \uc5c6\uc774, \uc27d\uac8c \uc758\uc0ac \uacb0\uc815\uc744 \ud560 \uc218 \uc788\ub3c4\ub85d \ub3c4\uc640\uc8fc\ub294 \uacf3\uc774 \uc88b\uc740 \ud50c\ub7ab\ud3fc\uc785\ub2c8\ub2e4.<\/strong><\/p>\n\n\n\n<p class=\"has-base-color has-text-color wp-block-paragraph\">\ud558\ubc84\ub4dc \ube44\uc988\ub2c8\uc2a4 \ub9ac\ubdf0\uc758 \uc790\uccb4 \uc870\uc0ac\uc5d0 \ub530\ub974\uba74 C\ub808\ubca8 \uc784\uc6d0 \uc804\uccb4\uc758 3\ubd84\uc758 2\ub294 \uc55e\uc73c\ub85c \uc810\uc810 \ub354 \ub9ce\uc774 \uc804\ubb38 \uc778\ub825\uc744 \u201c\ube4c\ub9ac\uace0\u201d, \u201c\uacf5\uc720\u201d\ud560 \uac83\uc774\ub77c\uace0 \uc751\ub2f5\ud588\uc2b5\ub2c8\ub2e4.(HBR, 2020) \uc6b0\ub9ac\ub098\ub77c\uc5d0\uc11c\ub3c4 \ubbf8\uad6d\uc774\ub098 \uc720\ub7fd\ucc98\ub7fc \uc774\ub7ec\ud55c \uc678\ubd80 \uc804\ubb38\uac00 \ud65c\uc6a9 \ud2b8\ub80c\ub4dc\uac00 \ud655\uc0b0\ub420 \uac83\uc73c\ub85c \uc608\uc0c1\ub418\ub294\ub370, \uadf8 \uc18d\ub3c4\uc640 \uc591\uc0c1\uc774 \uc5b4\ub5a8\uc9c0 \uc815\ub9d0 \uad81\uae08\ud558\uace0 \uae30\ub300\ub429\ub2c8\ub2e4.<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-base-color has-text-color wp-block-paragraph\">\ucd9c\ucc98\/\uc778\uc6a9<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/hbr.org\/2020\/11\/rethinking-the-on-demand-workforce?ref=blog.1point.kr\">https:\/\/hbr.org\/2020\/11\/rethinking-the-on-demand-workforce?ref=blog.1point.kr<\/a><\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/1point.kr\/\"><img loading=\"lazy\" decoding=\"async\" width=\"3080\" height=\"608\" src=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/03\/default_btn-5.png\" alt=\"\" class=\"wp-image-4521\" title=\"\" srcset=\"https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/03\/default_btn-5.png 3080w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/03\/default_btn-5-300x59.png 300w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/03\/default_btn-5-1024x202.png 1024w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/03\/default_btn-5-768x152.png 768w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/03\/default_btn-5-1536x303.png 1536w, https:\/\/1point.kr\/blog\/wp-content\/uploads\/2023\/03\/default_btn-5-2048x404.png 2048w\" sizes=\"auto, (max-width: 3080px) 100vw, 3080px\" \/><\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>\ud504\ub9ac\ub79c\uc11c \uc804\ubb38\uac00 \uace0\uc6a9\uc774 \uc99d\uac00\ud558\uace0 \uc788\ub294 \uc774\uc720\uc640 \ud569\ub9ac\uc801\uc73c\ub85c \ud504\ub9ac\ub79c\uc11c \uc778\ub825\uc744 \uace0\uc6a9\ud560 \uc218 \uc788\ub294 \ubc29\ubc95\uc5d0 \ub300\ud574 \ud655\uc778\ud558\uc138\uc694.<\/p>\n","protected":false},"author":1,"featured_media":1696,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[],"class_list":["post-840","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-insights","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-33"],"_links":{"self":[{"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/posts\/840","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/comments?post=840"}],"version-history":[{"count":11,"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/posts\/840\/revisions"}],"predecessor-version":[{"id":5458,"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/posts\/840\/revisions\/5458"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/media\/1696"}],"wp:attachment":[{"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/media?parent=840"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/categories?post=840"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/1point.kr\/blog\/wp-json\/wp\/v2\/tags?post=840"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}